marketing campaigns update lunch - cisco...chris reed, founder, restless communications 12.45 lunch...
TRANSCRIPT
Today 11.00 Marketing Campaigns Update.
Jackie Nixon, Partner-led Marketing
11.45 How Social Media is Transforming Business Relationships. Chris Reed, Founder, Restless Communications
12.45 Lunch
13.30 UK Partner Business Update Richard Roberts, Director, UK Partner Sales and Operations
14.15 Competitive Landscape. Bala Enebi, Commercial Sales Acceleration
15.00 Break
15.20 Lead Generation. Laz Gonzales, Channel Director, Sirius Decisions
16.20 Round-up
16:30 Close
Cisco Confidential 2 © 2012 Cisco and/or its affiliates. All rights reserved.
Overview of Cisco marketing October 2012 to January 2013 Jackie Nixon
Changing the Way We Work, Live, Play and Learn
Solve our customers’ most important business challenges by delivering intelligent networks and technology architectures
built on integrated products, services, and software platforms.
DC/V/Cloud Video Collaboration Core Architectures for
Business Transformation
BRAND & LAUNCHES
October to January roadmap
DC
BN
ENGAGEMENT EVENTS
Cisco Live
Co-
mar
ketin
g
Gartner DC
IYNR Cloud Webinars (NOV) + Next Generation Security Threats (DEC/JAN)
DC: UCS assets
Collaboration
Oct Nov Dec Jan
PR
UCS advertising /Search/ Social Media
Collaboration Breakaway Plus
Cis
co
BN launch BYOD IDG Nano Units Updated brand campaign
NetCommunities, TechTarget, Google Paid Search, IDG with BN and Collab content
IP Expo
Now van 50% discount