martini tech consulting
TRANSCRIPT
Martini Tech consulting services
Martini Tech offers services to European companies, for approaching
the Japanese market
Page 1
To find potential customers for European companies, who do not
have a distributor
To help in proper management of the European companies, who
have distributors and customers
Japan
Page 2
European companies willing to approach the
Japanese market face the following hurdles
?
? Different
Culture
? Distance
? Time lag
Different
Language
Europe
Open a Company in Japan
Page 3
In order to overcome such obstacles, there are four
alternatives
Contact a Distributor in Japan
Employ an Agent
Assign Martini Tech
Solution 1: Open a company in Japan
This is the best solution to approach customers in a systematic way
Total control over customer base
High cost
Advantages:
Disadvantages:
Page 4
Margins will be retained
Possible to set a company policy
Needs time to build a customer base
Japan
Europe
Japan
Solution 2: Contact a Distributor in Japan
Low or no cost
Little or no control over customer base
Advantages:
Disadvantages:
Page 5
No need of time to build a customer base
Margins will not be retained
Not possible to set a company policy
Europe
Japan
Solution 3: Employ a full-time agent to handle operations in Japan
Lower cost than opening a subsidiary
Still costly (need to pay plane ticket, hotel, rental car, expenses)
Advantages:
Disadvantages:
Page 6
Total control over customer base Margins will be retained Company policy can be implemented
Needs time to build a customer base
Solution 4: Employ Martini Tech
Much lower cost than opening a subsidiary (no need to pay plane ticket, hotel, rental car, expenses)
Need to synchronize the customer visits
Advantages:
Disadvantages:
Page 7
Europe
Japan Total control on customer base Margins will be retained Company policy can be implemented Possible to contact customers and distributors immediately thanks to the databases
Customer and distributor search thanks to big database
Full reporting about customer visits to Japanese client
Periodical customer and distributor visits
Customer and distributor training
Full time interaction with customers and distributors by mail and phone
Market and competitors research
Page 8
Martini Tech services
Translations of documents from various languages (Japanese, English, others)
Technical assistance to distributors and customers.
You decide which market you want to work in
Distributor approach, contact, employment, training and support will be done
A market research will be done with telephone calls
Correspondence with Japanese customers is taken
When needed, customer visits to customers in Japan will be done
If a distributor is needed, several distributors will be contacted and all information will be given
Page 9
How the system works
Distributor training
Periodical visits to distributors
Support in dealing between Japanese company and distributor
Full reporting about activities of distributor
Escorting distributor to visit customers when necessary
We can help you with the following services
Page 10
What if I already have a distributor or customers?
Big database of more than 10000+ companies and distributors available for Japan
15+ years of experience with nanotechnology, bio and automation
Payments only for customer visits from Japan, no need to pay rental car, hotel, flight and expenses in Japan
Fluent in Japanese, English and Italian, can speak French and Spanish
Full reporting back to European companies
Cheaper price and better quality if compared with other solutions
Employment according to customer needs, no need of full employment
Page 11
Why is Martini Tech convenient?
Short term plan: 1-week long market research. Produce a list of customers and distributors to be contacted.
Medium-term plan: 2~3-week long market research + contact with distributors and customers in Japan along the year and analyze the response to customers.
Long-term plan: plan visits to customer and distributors
Page 12.
Various plans are possible
THANK YOU