maximizing your paytv investments
TRANSCRIPT
This document is offered compliments of BSP Media Group. www.bspmediagroup.com
All rights reserved.
Abstract
Maximising your PayTV investment
Service deployment and enhancement represents a considerable investment and risk to
operators as they look to encourage their subscribers to stay longer and watch more TV.
Using case studies, Pace will describe how payTV operators can expand their linear TV
services with PVR and OTT functionality, deliver and enhance their subscribers’ user
experience and finally assure they get the best quality of service.
• Key ingredients for a scalable and future proof payTV service - UX, Content Protection, QX
• Adding Value with incremental service enhancements - UI, PVR, P-VOD, VOD, OTT,
Search & Recommendations, TV Apps, TV Anywhere
• Case studies
Private & Confidential 1
Maximizing your PayTV Investment !
Peter Simpson, VP Product Marketing, Pace
Private & Confidential 3
Movember ! • Charity for MensHealth / Prostrate Cancer
• Sponsorship for growing Moustache every November
Pace ‘Growers’ team
• http://mobro.co/petersimpson94
• Donations warmly received !
Private & Confidential 5
HYBRID
LinearTV
OTT
Multi-SCREEN
Apps
Start-over
Catch-UP
VOD
CONNECTED
PVR
2nd Room
U-HD HEVC
Live-Pause
P-VOD
BROADCAST
What can we learn from the rest of the world ?
TV Experience Essentials
QUALITY OF EXPERIENCE
+
AnyScreen
Convergence … (everything in one place)
TV Catch-Up
Apps and Games
PayTV Content
Subscription OTT Movies VOD
… and Convenience (easy to get too!)
Search & Browse
Apps to extend the TV experience
Rich Metadata
Editorial & Collections
Personalised Recommendations
Metadata = the TV Everywhere magic sauce !
Search, Recommendations and Social - Making it Personal
Apps – Encouraging Active Engagement
or…
Delivering your TV experience
Flexible, modular hardware
Private & Confidential 16
WiFi Adapter
PVR
HDD tray
Flexible, modular hardware
17
Open, modular, extensible Software
18
Services Layer
Device Porting Layer
Broadcast
Services
Media
Services
Conditional
Access
Resource
Management TR
-06
9 a
nd
XM
PP
Rem
ote
managem
ent
HTML5 SDK Application
Management Webkit
Se
rvic
e D
eliv
ery
Pla
tfo
rm
(Me
ta-d
ata
in
ge
stio
n)
Application Layer
Protecting and securely distributing your content
STB / Gateway
Connected
TV • Universal Rights Management
• CAS and DRM bound into a single
policy for every screen
• Software implementation
• Reduces deployment costs
• Dynamic renewability
Pay TV Experience Recap ...
Delivering OTT
Case Study
Igloo – Sky New Zealand
DTT OTT
Sky NZ: meeting OTT head-on and delivering flexible services
Challenges
• Competition from
FreeView and OTT
• Cost of platform
change
• Widening service
availability
Business Solution
• FreeView + Light
PayTV package +
OTT VOD
• Re-use existing PC
VOD content-
management
• Offer promos & ads
via one-way network
• Deliver a “Good
Enough” user-
interface
Delivery/Results
• Pace managed a
complex integration
with Irdeto,
thePlatform, Microsoft,
and Pace Elements
• Elements: Tungsten,
Cobalt, and Oxygen
Private & Confidential 24
Igloo/SkyNZ: Meeting OTT head-on and delivering flexible services
Private & Confidential 26
Private & Confidential 27
reminders
Show cards
Channel icons DVB + IP Data
Private & Confidential 28
On Demand via IP
promotions
recommendations
categories
search
browse
favourites
Private & Confidential 29
search
Extended metadata
OTT in Africa ?
OTT in Africa ?
OTT in Africa ?
Summary
Recap
• Don’t compromise User Experience !
• Maximise your PayTV investment by
investing in scalable hardware and a
flexible software toolkit
• Metadata is the magic sauce for OTT
and creating that TV Everywhere
service
Thank you for listening !
Services Layer
Device Porting Layer
Broadcast
Services
Media
Services
Conditional
Access
Resource
Management
Rem
ote
managem
ent
HTML5 SDK Application
Management Webkit
Serv
ice D
elivery
Pla
tform
(Meta
-data
ingestion)
Application Layer
PACE Elements : Delivering the Experience
Oxygen User interface Framework
Cobalt Service Delivery Platform
Tungsten Device Software
Helium Gateway Software
PAC
E P
rod
uct
s
PACE Services Consulting Solutions Delivery
PACE Solutions Broadband Hybrid Broadcast
Content security
Titanium Content Security (CAS and DRM)
Set-top box Gateway
Media Server
PACE Hardware
PACE ECO : Assuring Quality of Experience
Services management software
Call centre
Remote device management software
Pace Products and Services
Come and see us at stand AC16
User’s Hardware