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Author:Date:
MCI USAApril 15, 2020
MCI USA Predicts: Association Solutions Post-Pandemic
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Erin Fuller, MPA, FASAE, CAEPresident
Amy Lestition Burke, MA, CAESenior Vice President
Sara Meier, M.S.Ed, CAESenior Vice President
Colleen Nolan, MA, MBA Associate Vice President
A Conversation With:
Kevin Baliozian, MBA, CAEVice President
44
Association Solutions Post-Pandemic
77
The Myths
88
Myth #1The strategic planning process takes a long time and the
product drives multiple years of outcomes.
99
Myth #2Editorial calendars and annual events drive content
and product delivery.
1010
Leadership is still earned via tenure and patience inorder to progress to a chair position.
Myth #3
1111
Myth #4Member engagement is demonstrated mostly via
event attendance and investment.
1212
Myth #5Going forward, membership will be non-existent.
1313
Myth #6Industry partners only see value in events.
1414
The Myths
1515
The Silver Linings
gDiscussion & Q&A
1717
MCI USA Coronavirus Resources & Case Studies
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Contact usOffice Address
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