measuring benefits from coastal restoration for nature and ... · photo: steve jacobus, njdep. 0 20...

26
Measuring benefits from coastal restoration for nature and people Elizabeth Schuster December, 2016 Photo: © The Nature Conservancy with aerial support from LightHawk

Upload: others

Post on 18-Jul-2020

1 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Measuring benefits from coastal restoration for nature and people

Elizabeth Schuster

December, 2016

Photo: © The Nature Conservancy with aerial support from LightHawk

Page 2: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

2

Why this topic?

Photos L to R: ©Adam Whelchel, Connecticut, The Nature Conservancy; ©Patty Doerr, Gandy’s Beach, The Nature Conservancy ©Haley Jordan.

Page 3: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Loss of coastal wetlands

Photo: West Wildwood erosion, The Nature Conservancy3

Page 4: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Delaware Bayshore project

Oyster restoration with shell bags Oyster restoration with oyster castles

4

Page 6: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Measures and Monitoring outputs

6

A Framework for Developing Monitoring Plans for Coastal Wetland Restoration and Living Shoreline Projects in New Jersey

Page 7: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Ecosystem service valuation guidebook

7

Page 8: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Define project scope

Conduct rapid stakeholder assessment

Set socioeconomic goal for the project

Select relevant metrics

Determine appropriate study design

8

Page 9: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Applying the 5 steps to the Delaware Bay

Photo: The Nature Conservancy9

Page 10: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Define project scope

10

Page 11: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Conduct rapid stakeholder assessment

Tourism and Economic Development Committee (TED)• Bayshore Center at Bivalve (lead)

• Municipal officials

• County and state agencies

• FEMA

• Non-profits

11

Page 12: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Develop the Bayshore tourist destination

More visitors.• Increase the number of visitors

More money spent.• Increase visitor spending at local

businesses

Maintain rural landscape. • While maintaining the cultural and

natural character

Set socioeconomic goal for the project

12

Page 13: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Photo: The Nature Conservancy

Select relevant metrics

13

Page 14: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Photo: The Nature Conservancy

Determine appropriate study design

How trustworthy do your results need to be?

14

Page 15: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Conduct tourism study

• Survey methods

• Number of responses

• Dates

15

Page 16: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

16Photo: Sunray Beach, Damoe Noe,The Nature Conservancy

Would you return to the Bayshore?

Page 17: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Yes99%

Maybe1%

17

Would you return to the Bayshore?

Page 18: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

0

10

20

30

40

50

60

Less thanonce a year

Once a year 2-4 times ayear

5-10 times ayear

10 or moretimes a year

Nu

mb

er

of

resp

on

de

nts

~50%

18

On average, how many times a year do you visit

the Cumberland County Bayshore?

Page 19: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

19

What were your primary motivations for

visiting during this trip?

Photo: Steve Jacobus, NJDEP

Page 20: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

0 20 40 60 80 100 120 140

Business

To visit friends or family

Art (painting, photography, etc.)

Family and/or kid friendly

Restaurants/dining

Cultural or historical attractions

Close to home

Rural, authentic and/or pristine

Special events or festivals

Outdoor recreation

Wildlife viewing

20

What were your primary motivations for

visiting during this trip?

Page 21: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

21

Did you purchase a meal?

Page 22: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Percent of respondents to buy a meal= 52%

Breakfast Lunch Dinner

16% 35% 49%

22

Did you purchase a meal?

Page 23: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

23

Where did you come from?

(location of primary residence)

Page 24: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

Where did you

come from?

(location of

primary

residence)

Not shown: Florida, Minnesota,New Hampshire, Massachusettsand Virginia.

24

Page 25: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

1) Engage stakeholders early

2) Level of rigor varies by target audience

3) Promote the results to decision makers

4) Shared funding for nature and economic development

Lessons learned

Photo: Gandy’s Beach, The Nature Conservancy

25

Page 26: Measuring benefits from coastal restoration for nature and ... · Photo: Steve Jacobus, NJDEP. 0 20 40 60 80 100 120 140 Business To visit friends or family Art (painting, photography,

26

Questions?Elizabeth Schuster, [email protected]