media kit - kristen levine pet livingand social engagement with this week-long product giveaway,...
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Kristen Levine is a renowned pet living expert, entrepreneur, speaker, columnist, and social influencer. With over 25 years in the pet industry, she is driven by the passionate belief that we need pets as much as they need us—and that by making the world a better place for them, we make it a better place for ourselves.
Her career began as a volunteer at an animal shelter before accepting the position of PR Director for the Society for the Prevention of Cruelty to Animals (SPCA) in Tampa Bay, Florida. For the next 15 years, she promoted pet adoption and pet lifestyle education at the SPCA. Around this time, Kristen also “tackled” a very di�erent opportunity as a member of the elite Tampa Bay Buccaneers Cheerleading Squad from 2000-2002.
In 2003, she founded Fetching Communications, the first marketing and public relations agency dedicated solely to the pet industry. Ten years later, she acquired PetPR.com, a news distribution service. In 2017, both companies were acquired by French | West | Vaughan, a highly regarded integrated marketing agency based in Raleigh, N.C.
To help people connect with their pets in more meaningful ways, Kristen launched Kristen Levine Pet Living (KLPL) in 2014. Through engaging written and video content, she shares stories, science, and advice on health, behavior, products, and pet-centric personal style. As part of KLPL’s mission, she founded Pet Anxiety Awareness Week in 2017 to address this common but misunderstood issue. A respected brand ambassador and social influencer, Kristen also uses her platform to help pet-positive brands – from traditional pet brand giants like Nestle Purina and Mars to those who serve pet owners, like Toyota, Qualcomm, Comcast, and BISSELL – reach a diverse and devoted audience.
Beyond her unique online platform, Kristen educates the public on pet living through print media, television, and radio. She has appeared on 1,000+ live broadcasts, including Good Morning America, USA Today, and FOX & Friends. She puts these same skills to work for her clients with traditional and satellite media tours. A popular guest columnist for several pet parenting blogs, Kristen’s advice has been featured on the Chewy.com blog, in Reader’s Digest, and Martha Stewart Living, and in pet and veterinary trade publications. An engaging public speaker, Kristen also brings her entertaining and inspiring message to some of the nation’s top conferences and trade shows.
Kristen has been recognized for her leadership and advocacy with the Pet Age Women of Influence Award in 2016 and the Pet Industry Woman of the Year Award in the corporate category from the Women in the Pet Industry Network in 2015.
Kristen is married and lives in Florida with her dog, two cats and a pair of miniature donkeys.
f e t c h i n g S T Y L E S a n d S O L U T I O N S f o r p e t l o v e r s | w w w . K R I S T E N L E V I N E . c o m
Kristen Levine Biography
25+ 15+My Street Cred
YEARS IN THE PET INDUSTRY
PET INVOLVEMENT THROUGHOUT THE YEARS
FEATUREDAPPEARANCES
NUMBER OF PETS LOVED
FOUNDER | INVENTOR
YEARS AS PET INDUSTRY ENTREPRENEUR
10852211
Dogs
Cats
Goats
Mice
Donkeys
Horses
Gerbils
+ =
Co-host Humane Society Telethon, WFLA-NBC Tampa
Over 1,000 live TV and radio broadcast appearances
HSN (Home Shopping Network) guest host for petproducts Monthly Pet Living Contributor to Daytime, a nationally-syndicated morning showNFL cheerleader for theTampa Bay Buccaneers, 2000 - 2002 Annual presenter of Pet Parent of the Year Award, Petplan Veterinary Awards
Founder & President of Fetching Communications,2003 - present Fetching Communications and PetPR.com acquired by French | West | Vaughan, renamed FWV Fetching, 2017 Inventor & Patent Holder of Hot Reel
As one of America’s Amazing Pet Experts, AmericanDog MagazineFortune 500 Partners:Nestle Purina, BISSELL, Toyota, Qualcomm, Comcast
MEMBERFear Free Advisory Group | BluePearl Clinical Trial Review Board | Cat Writer’s Association | Dog Writer’sAssociation | APPA | WIPIN | PRSA | NFL Alumni
Winner,Pet Age Women of Influence Award
Author ofPampered Pets on a Budget, Caring forYour Pet WithoutLosing Your Tail
Founded Pet Anxiety Awareness Week (PAAW)
Blog Refresh
Creator ofKristen Levine,Pet Living: a digitalcontent platformserving pets, petlovers & pet-positivecompanies
As a pet living expert in/on- New York Times,USA Today, Woman’s Day, Working Mother, Good Housekeeping, Inc. Magazine, FOX & Friends and FOX News, Good Morning America, Reader’s Digest, Martha Stewart Living
2016 2017 20182012
Winner, Pet Industry Woman of the Year, (corporate category)Women in the Pet Industry Network
2015
ABOUT ME
PROGRAMS
CONTACT
WEB/SOCIAL
BROADCAST
My Media Stats Programs
Email Subscribers: 18,000+
Page Views: 15K monthly
Facebook: 114,290
Twitter: 4,897
Instagram: 1,179
YouTube views: 78,975
Pinterest: 1,927 followers
Linkedin: 1,985 followers
I understand business! I'm a three-time entrepreneur, a marketer, a pet expert, a digital influencer, and a brand ambassador. My Pet Living platform blends my expertise by connecting brands with pet parents, delivering value and results.
[email protected] | 877-424-6052 |
Annual Influencer Program: Work with me all year long on a customized brand ambassador content program.Category exclusivity available.
TV + Digital Bundle: I pair broadcast TV and digital content to maximize exposure for your brand.
Pick of the Litter Program: Your brand will earn opt-ins and social engagement with this week-long product giveaway, review and paid social campaign.
More Media Treats: Co-branded content o�ers, Media appearances, Satellite Media Tours and more.
1,000+ Live TV appearances1.25M Impressions, Pet Living on
Daytime TV Show600M+ Media impressions annually
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