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MEDIA PACK 2012✚ Time Domain Reflectometry

The Complete Source for Electronics: PROJECTS, TECHNOLOGY and EMBEDDED

US $ 7.95 - Canada $ 7.95

www.elektor.comExposure levels in check?

for alpha, beta and gamma radiation

Cut-rate Radiation

Meter

Super ArduinoGetting started with the chipKIT™ Max32

OnCE/JTAG InterfaceProgram and debug Freescale DSPs

Simple Bat DetectorInexpensive, sensitive and easy to build

November 2011

2012 Planning Calendar Elektor USA Edition Booking date Deadline artwork Publication date Bonus Distributions1 / 2012. 11-15-2011 11-22-2011 12-08-2011 International CES

2 / 2012. 12-19-2011 12-22-2011 01-12-2012 DesignCon; APEC

3 / 2012. 1-24-2012 1-31-2012 2-16-2012 IPC APEX Expo

4 / 2012. 02-12-2012 2-28-2012 3-15-2012 Trinity College Robotics Contest; ESC Silicon Valley

5 / 2012. 3-20-212 3-26-2012 04-12-2012 CTIA Wireless

6 / 2012. 4-17-2012 4-24-2012 05-10-2012 SID Symposium; Sensors Expo

7 & 8 / 2012*. 5-22-2012 5-29-2012 6-14-2012 Great Plains Super Launch;

Hot Chips

9 / 2012. 7-17-2012 7-24-2012 08-09-2012 Flash Memory Summit

10 / 2012. 8-14-2012 8-21-2012 09-07-2012 ESC Boston; Burining Amp; Sensors Tech Forum; ARM TechCon11 / 2012. 9-18-2012 9-25-2012 10-11-2012 PCB West; AES Convention; SoC Conference; RoboBusiness12 / 2012. 10-23-2012 10-30-2012 11-15-2012

✚ Time Domain Reflectometry

The Complete Source for Electronics: PROJECTS, TECHNOLOGY and EMBEDDED

US $ 7.95 - Canada $ 7.95

www.elektor.comExposure levels in check?

for alpha, beta and gamma radiation

Cut-rate Radiation

Meter

Super ArduinoGetting started with the chipKIT™ Max32

OnCE/JTAG InterfaceProgram and debug Freescale DSPs

Simple Bat DetectorInexpensive, sensitive and easy to build

November 2011

* July/August Double-Issue

ElektorElektor is a monthly magazine that provides expert information on various aspects of electronics, including embedded, digital, analogue, and test & measurement. All projects are prototyped and tested in the Elektor labs before they are published. This gives readers the assurance that the published designs work properly.

The readers of the magazine are active in the commercial sector, education and entertainment, and many technically advanced activities and projects are also carried out in the hobbyist/enthusiast (DIY) realm. A recent survey showed that 86 per cent of subscribers are employed in the electronics sector, mostly as designers or owner/managers.

Rates Elektor USA 2012 Circulation: 10,000 Premium Positions: 1x 3x 6x 11x 1x 3x 6x 11xFull Page, b/w $2,150 $2,040 $1,830 $1,610 Cover II (Inside Front Cover)

Full Page, Color $2,900 $2,760 $2,470 $2,180 $3,630 $3,440 $3,090 $2,720 1/2 Page, b/w $1,200 $1,140 $1,020 $ 900 Cover III (Inside Back Cover)

1/2 Page, Color $1,740 $1,660 $1,480 $1,310 $3,340 $3,170 $2,840 $2,5001/3 Page, b/w $ 960 $ 920 $ 820 $ 720 Cover IV (Outside Back Cover)

1/3 Page, Color $1,450 $1,380 $1,230 $1,090 $4,060 $3,860 $3,450 $3,0501/4 Page, b/w $ 670 $ 640 $ 570 $ 500 Page One1/4 Page, Color $1,110 $1,050 $ 940 $ 830 $3,340 $3,170 $2,840 $2,500

Guaranteed Positions are subject to publisher’s approval and a 10% premiumTerms1) Prepay 3-11 months receive 5% off net price discount. Prepay 12 months receive 10%

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Contact Advertising Department for details.

Rates Elektor France 2012 Circulation: 16,000 1x 3x 6x 11xFull Page, Color $2,845 $2,660 $2,485 $2,3901/2 Page, Color $2,015 $1,905 $1,795 $1,7251/3 Page, Color $1,765 $1,675 $1,590 $1,5451/4 Page, Color $1,205 $1,135 $1,055 $1,030

Rates Elektor UK 2012 Circulation: 17,500 1x 3x 6x 11xFull Page, Color $2,950 $2,850 $2,750 $2,6551/2 Page, Color $1,980 $1,920 $1,850 $1,7951/3 Page, Color $1,670 $1,615 $1,560 $1,5101/4 Page, Color $1,250 $1,210 $1,170 $1,135

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Rates Elektor Spain 2012 Circulation: 7.000 1x 3x 6x 11x Full Page, Color $2,440 $2,280 $2,130 $2,0501/2 Page, Color $1,725 $1,630 $1,535 $1,4801/3 Page, Color $1,510 $1,435 $1,360 $1,3251/4 Page, Color $1,445 $ 970 $ 905 $ 880

Rates Elektor Netherlands 2012 Circulation: 15,500 1x 3x 6x 11x Full Page, Color $4,735 $4,335 $3,800 $3,2101/2 Page, Color $3,110 $2,800 $2,545 $2,1451/3 Page, Color $2,625 $2,375 $2,155 $1,8701/4 Page, Color $2,095 $1,910 $1,710 $1,485

Price changes reserved

Sizes Page size 7,75” x 10 7/8”

3.25

x 9.

75”

2” x

9.75

”

Bleed8” x 11 1/8”

7” x 10 1/8”

3.25” x 4.75”

6.75” x 2.25”

3.25” x 2.25”

6.75” x 4.75”

6.75” x 3”

ContactTake advantage of these far-reaching, cost-effective and high-impact packages now. For all the good news and details, contact us at:

Elektor USA Advertising Phone: 1-978-281-7708Fax: 1-978-281-7706E-mail: elektorusa@smmarketing.us

Extra discount: for 2 countries 5% for 3 countries 10% for 4 countries 15% for 5 countries 20%

Artwork requirements• Electronic supply only• Closed files created with Adobe Acrobat Distiller,

300 dpi, PDF, CMYK.

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Online rates and Elektor-Weekly - Elektor NL FR D UK SP USA - 2012CPM online rates Elektor websites in ($) U.S. DollarsBanner Type Dimensions in pixels Position Material Maximum size CPM rates (per thousand views)Leaderboard 728 x 90 Top Right gif, jpg or flash 40 kb $56Expandable Leaderboard 728 x 180 Top Right gif, jpg or flash 50 kb $70Skyscraper 120 x 600 Right gif, jpg or flash 50 kb $42Large Rectangle 336 x 280 Below gif, jpg or flash 50 kb $35Lower Banner 468 x 60 Below gif, jpg or flash 40 kb $28Button 120 x 60 Middle Right gif, jpg 10 kb See combination offer.

Monthly online rates Elektor websites in ($) U.S. Dollars (with limited amount of bannerviews)Website Max. Bannerviews per month Leaderboard Exp. Leaderboard Skyscraper Large Rectangle Lower bannerNL 43,000 $2,415 $3,017 $1,813 $1,512 $1,211FR 47,000 $2,674 $3,339 $2,009 $1,673 $1,337G 98,000 $5,530 $6,909 $4,151 $3,458 $2,765UK 61,000 $3,458 $4,319 $2,597 $2,163 $1,729ES 11,000 $595 $742 $448 $371 $301USA 16,000 $910 $1,134 $686 $574 $455

Webvertorial Rate per month Views per month (*) Discount webvertorialNL $1,260 280,000 3 months = 5% • The webvertorial is a small text-only based FR $1,400 350,000 6 months = 15% advertisement at the right position of the webG $2,800 680,000 12 months = 25% site. Only 1 advertiser per month.UK $1,820 380,000 • The webvertorial consists of a heading with 24 ES $490 65,000 characters and bodytext of 200 characters.USA $700 50,000 (*) Views are based on the average statistics of 2011 (no guarantee for 2012).Weekly Rates Elektor-Weekly in ($) U.S. DollarsPrice: calculated on the average Elektor-Weekly receivers of 2011. Rates in ($) U.S. Dollars per appearance.Country Main Header (628 x 128) Full Banner Spotlight/TipNL $700 $525 $455FR $504 $378 $329G $1,099 $819 $714UK $1,211 $903 $791ES $378 $287 $245USA $350 $266 $231Elektor Weekly Partner-mailing Our Partner-mailing can be purchased containing an advertiser’s own text and images, and distributed by Elektor to all Elektor-Weekly sub-scribers from one or more of the language editions, at a date and time requested. This is an exclusive opportunity to maximize reader attention to your product or services. You just have to supply text and images, Elektor takes care of the design, and after your approval bulk-emails the message and returns the statistics. Parttner-mailings can also be sent to a selection of subscribers. Frequency / Target area Cost Setup feeOnce $420 CPM for a minimum of 5,000 $415 on top of $420 CPM.E-mail selection $140 each, selected from database. Productions ratesBanner $490Button $350 Flash card $695 base rate Monthly Rates Landing page and Flash-enhanced page Landing page Flash-enhanced page Landing page Flash-enhanced pageNL $385 $385 UK $295 $295FR $240 $240 SP $240 $240G $395 $395 USA $295 $295

Elektor USA Advertising Phone: 1-978-281-7708Fax: 1-978-281-7706E-mail: elektorusa@smmarketing.us

Price changes reserved