methods of recruitment

LEARNING AIM: UNDERSTAND THE BENEFITS & DRAWBACKS OF DIFFERENT RECRUITMENT METHODS FOR THE EMPLOTER & THE POTENTIAL EMPLOYEE Methods of Recruitment

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LEARNING AIM:UNDERSTAND THE BENEFITS &

DRAWBACKS OF DIFFERENT RECRUITMENT METHODS FOR THE

EMPLOTER & THE POTENTIAL EMPLOYEE

Methods of Recruitment

UNDERSTAND THE CHANGING NATURE OF RECRUITMENT PRACTICES FROM BOTH

THE POINT OF VIEW OF THE MEDIA INDUSTRY AND THE POTENTIAL MEDIA

EMPLOYEES

Methods

National Press

Respected titlesEstablished practiceNationwide coverageExposure in media

sectorsCovers all media

sectorsPrint & Digital formatFlexibility on size of

advert

CostsWeekly print runsExposure limited to a

weekFalling circulationsTurnaround timeRigid price structuresLack of prominence

Local Press

CostsPrint formatLess competitionSpecific geographic

area

Less coverageLack of influenceNo media-specific

sectionsFalling circulationsLimited alternatives

to print formatNot suitable for all

media sectorsLimited exposureTurnaround time

Trade Press

Specialised titlesWide circulation

within the industryPrint & Digital

FormatEstablished practice

in some media sectors

No even coverage across all sectors

CostsTurnaround timeVaried exposureLack of prominence

WEBSITES APPS

SOCIAL NETWORKINGONLINE GAMING

Interactive Media

Interactive Media

Specific purpose Digital format Search options Flexible pricing structures Global exposure Free to users Template or personalised

formats Quick turnaround time Audio & visual content External links Covers all sectors User engagement Public profiles provide an

insight into a candidates character

Flexibility Greater interaction

CostsAccess to

relevant technology

Competition for attention

Embarrassing public profiles

Word of Mouth (Networking)

CostsSpeedLess riskApplies to all sectorsRecommendationsrewards

Less transparent process

Restricted fieldsMisinterpretationLess rigour

Personal & Professional Contacts

Low costReputation built over

timeMatch the candidate

to the roleRewards talentflexibility

Time consumingRestricts applicantsLess transparency nepotism

Internal Promotion

Low costQuickCandidates are

familiar with company & role

Motivated workforceAwareness of

strengths & weaknesses of candidates

Limited number of applicants

Reduces new ideas and approaches from outside the company

Resentment among other staff

Creates another vacancy in the company

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