michelle perry cv 2016 editorial

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MichellePerry E: msperry1979 @gmail.com T: 07776 182079 Highly motivated digital media expert with ten years’ experience of creating, delivering and commissioning content, looking for a role in a new and exciting environment. Vast knowledge across all aspects of the field including website and apps, social media, user experience and design, sponsorship activation, budget and stakeholder management. Work Production Manager, ITV.com Jan – Dec 2015 - Project managed the Rugby World Cup 2015 app and Coronation Street Live: Access All Areas - Collaborated with third party creative agencies, commercial sponsors and technical teams based within ITV and abroad - Stakeholder management - Budget management - Gatekeeper of ITV's social media and cross-platform activity - First point of contact for ITV.com - Elected ITV Ambassador for Online, Pay and Distribution Multiplatform Commissioner, ITV.com 2012-2014 Communicating a new digital strategy across the business as part of ITV’s five-year transformation plan Commissioning content across ITV’s various platforms and multi-channel networks such as YouTube and ITV Choice Liaising between all programme stakeholders to deliver more engaging and commercially viable projects

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Page 1: Michelle Perry CV 2016 Editorial

MichellePerryE: msperry1979 @gmail.com T: 07776 182079

Highly motivated digital media expert with ten years’ experience of creating, delivering and commissioning content, looking for a role in a new and exciting environment. Vast knowledge across all aspects of the field including website and apps, social media, user experience and design, sponsorship activation, budget and stakeholder management.

WorkProduction Manager, ITV.com Jan – Dec 2015

- Project managed the Rugby World Cup 2015 app and Coronation Street Live: Access All Areas

- Collaborated with third party creative agencies, commercial sponsors and technical teams based within ITV and abroad

- Stakeholder management- Budget management- Gatekeeper of ITV's social media and cross-platform activity- First point of contact for ITV.com- Elected ITV Ambassador for Online, Pay and Distribution

Multiplatform Commissioner, ITV.com 2012-2014 Communicating a new digital strategy across the business as part of ITV’s

five-year transformation plan Commissioning content across ITV’s various platforms and multi-channel

networks such as YouTube and ITV Choice Liaising between all programme stakeholders to deliver more engaging and

commercially viable projects App delivery for Saturday Night Takeaway

Editor: Soaps, Drama and Sponsorship, ITV.com 2010-2012 Overseeing cross-platform activity for titles including Coronation Street,

Emmerdale, The Only Way is Essex, Downton Abbey and Broadchurch Commissioning and producing content Satisfying commercial partners’ requirements Liaising with stakeholders to produce and execute integrated sponsorship Collaborating with production, press and marketing to exploit storyline peaks

and maximize audience engagement Multiple website launches and relaunches end to end

Assistant Editor, Soaps and Drama, ITV.com 2007-2010 Producing written content for Coronation Street, Emmerdale and various ITV

Drama series including previews, catch ups and cast interviews Commissioning video content from the production teams in Manchester,

Leeds and London Liaising with Publicity and Marketing to exploit storyline peaks new series

Page 2: Michelle Perry CV 2016 Editorial

Developing ideas to further engage the audience across all platforms

Freelance Entertainment Journalist 2005-2007Writing and producing content on all aspects of entertainment, including celebrity news, film, TV and music for Sky Showbiz Online, The Sun and the World Entertainment News Network.

Skills and Competencies

o Strong editorial backgroundo Impeccable attention to detailo Excellent written and verbal communicationo Understanding of marketing, publicity, SEO, analytics, back and front-end

technology and content management systemso QA and testingo Commercial awareness and sponsorship integrationo Creativityo Problem solvingo A people person who forges relationships with easeo High professional standards

Education

Journalism Diploma: Distinction 2002The London School of Journalism, Paddington

BA Hons: English Literature and Spanish (2.1) 1997-2000University of Hertfordshire

About me

A nervous flyer who still loves seeing the world and spent six months visiting South East Asia, Australia and New Zealand ten years ago. Social butterfly, lover of good food, wine, books, interior design and upcycling old furniture.

References available on request.