mindframe media resources nspc14
DESCRIPTION
Moving with the times: Mindframe's revised guidelines for reporting of suicide and mental illness - presented at the National Suicide Prevention Conference, Perth, July 2014.TRANSCRIPT
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Moving with the times: Mindframe’s revised
guidelines for media reporting of suicide and mental illness
Tegan Cotterill @MindframeMediawww.mindframe-media.info
Mindframe National Media Initiative
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The Mindframe National Media Initiative collaborates with the Australian media and other sectors to encourage responsible, accurate and sensitive portrayal of mental illness and suicide.With the aim of:• Promoting suicide prevention and mental
health promotion• Reducing risk to audiences• Decreasing stigma and discrimination
associated with mental illness. www.mindframe-media.info @MindframeMedia
Mindframe National Media Initiative
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The Mindframe Approach
www.mindframe-media.info @MindframeMedia
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• New media book • Quick reference cards• Guide for journalism
self-care • Updated website.
New Mindframe media resources
www.mindframe-media.info @MindframeMedia
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www.mindframe-media.info @MindframeMedia
Reporting inaccurate or negative information about mental illness:
• Promotes stigma
• Perpetuates negative and inaccurate beliefs about mental illness
Positive reporting does not appear to balance negative media portrayals
Impact of media reporting of mental illness
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www.mindframe-media.info @MindframeMedia
Mindframe principles - mental illnessStories about mental illness can inform and reduce stigma by:• Providing accurate information• Using appropriate language• Avoiding negative stereotypes• Promoting help-seeking information • Providing support to spokespeople
with lived experience.
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• Reporting about suicide deaths has been associated with increased rates of suicide and suicide attempts using the same method or location and increased rates of suicide overall.
• People vulnerable to suicide may be drawn to stories about suicide and negatively impacted by these.
www.mindframe-media.info @MindframeMedia
Impact of media reporting of suicide
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www.mindframe-media.info @MindframeMedia
Risk generally increases when reporting:• Details method and location• Sensationalises suicide• Is prominent and repeated • Focuses on an individual who has
died (especially celebrities) • Glamourises or glorifies the
death
Impact of media reporting of suicide
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The media has a role to play in raising awareness of suicide as a public health issue and prevention behaviourTo decrease risk it may be helpful to: • Provide context• Frame suicide as a tragic, avoidable loss • Focus on the negative impact on others• Explore stories of overcoming suicidal
ideation• Promote help-seeking information
www.mindframe-media.info @MindframeMedia
Mindframe principles - suicide
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The Mindframe resources will soon include • Tips for reporting on people bereaved by
suicide • Updated recommendations for reporting on
issues affecting Aboriginal and Torres Strait Islander peoples as well as individuals who identify as Lesbian, Gay, Bisexual, Transgender or Intersex.
• A new Mindframe app• Updated resources for the mental health and
suicide prevention sectors.www.mindframe-media.info @MindframeMedia
Coming soon