minimally invasive absent presentation
TRANSCRIPT
Marketing Plan for Minimally Invasive Cardiac and Thoracic Surgery
Presented by:
To educate the public and the medical community
that there are alternatives to traditional cardiac and
thoracic surgeries that produce far better results
for the patient.
Plan Objective
Which would you choose?
Traditional Heart Procedure
10-12 inch incision
5-6 days in the
hospital
2-3 month recovery
Minimally Invasive Heart Surgery
3 inch incision
3-4 days in the
hospital
2-3 week recovery
So why don’t more patients know minimally invasive
heart and thoracic surgery is available?
The answer is clear….
Uninformed Cardiologist
Uninformed medical community
Uninformed public
Lack of information
Here are the Google search results for minimally invasive
heart surgery using key words.
Let’s begin with the phrase “minimally invasive heart
surgery”
Information is hard to find…
Search for “minimally invasive heart surgery”
Neither Dr. Diliberto nor Dr. Keller appear on the first, second or third page.
Only 20 people searched this term. Why? They don’t know it exists.
Contrary to 2400 people who searched for a cardiologist.
390 searched for heart surgery.
30 Day Search Results for Tampa Bay
Once again neither surgeon shows up.
It is even difficult to find them at their own hospitals.
Here is one search for a minimally invasive heart surgeon at Largo Medical Center where Dr. Diliberto practices.
Results:
Not only does Dr. Diliberto not come up when searching but another surgeon who doesn’t even perform minimally invasive procedures appears.
We have many more examples, but our goal is to discuss solutions.
Search Results
We have experience with minimally invasive surgeons in Tampa Bay, including Dr. Joseph Diliberto and Dr. Antoine Keller. In working with them, we have researched and written about this topic extensively.
We have more than 20 years of marketing experience.
We are a group of highly trained experts, with teams selected to fit each project. We offer no one size fits all campaign. We focus on personalization and customization.
Why Phillips Production Group?
As experts we see an untapped marketplace in Tampa Bay and
beyond.
No one has properly branded this procedure.
Until Now!
The Opportunity is NOW!
We understand the problem, the product and the solution after
careful research and study of the marketplace.
We propose a meeting to reveal our strategic marketing plan to
include:
Moving forward….
A Strategic Marketing Plan
Custom BrandingInternet Marketing Broadcast Media
Print MediaField Marketing
Phillips Production GroupStacey Phillips813-784-2939
Thank you!
Please contact me for an appointment :