Misk Media ForumSmart transformations in the Media industry

26 October 2019 The Ritz-Carlton, Cairo

From 10:00 AM to 5:00 PM

Main Hall Program

Opening Remarks

Jamal Almuayqil - TV Presenter, Rotana Khalejia, Saudia ArabiaNardin Faraj - TV Personality , Egypt

MCs

10:00 AM

Moderated by: Mayssoun Noueihed - TV Presenter, Alarabiya, Lebanon

H.E. Dr. Osama Heikal -Chairman of Egyptian Media, Culture andAntiquities in the Parliament, Former Egyptian Minister of Media, Egypt

Ambassador Hussam Zaki - Assistant General Secretary and President ofthe General Secretary Office for the Arab League, Egypt

10:10 AM

Panel Discussion : Media as a Tool to Run the World

Speakers

Ambassador Osama Nuqali - Saudi Arabia's Ambassador to Cairo

Main Hall Program

Panel Discussion : The Official Voice and Societal Interaction

Ahmed bin Mohammed Al-Towayan - General Manager of theCommunication and Media Center, Ministry of Foreign Affairs, Saudi ArabiaDr. Mohammed Alogabi - Ministry of Social Solidarity Spokenperson, Egypt

Moderated by: Naoufer Ramoul - TV Presenter, Dubai MediaIncorporated, Tunisia

Steve Brazell - Founder, Hitman Inc | Agent of Clarity,USA

10:50 AM

11:30 AM

Presentation: You 2.0 — How to Upgrade Your Brand for an Uncertain Future

Speaker

Speakers

Main Hall Program

Break11:45 AM

12:00 AM

Panel Discussion: Art Vs. Digital Streaming Platforms

Khaled Ameen - Artist, KuwaitAbdulmajeed Alkenani - Content Creator, SceenTV, Saudi ArabiaDr. Margo Haddad - Actress, writer and director, JordanHeba Magdy - Actress and Singer, EgyptAhmed Qandil - Head of Digital Products at MBC Group, JordanModerated by: Nardin Faraj - TV Presenter , Egypt

Speakers

Main Hall Program

12:40 AM

Panel Discussion: Good Day Riyadh .. Good Day Cairo

Dr. Ali Alngay - Former Deputy of Ministry of Media for Television Affairs,Saudi ArabiaAli Atta - Managing Editor of the Middle East News Agency, Egypt

Moderated by: Mahmoud Alwerwary - Program presenter in Alarabiya, Egypt

Lunch Break1:00 AM

Speakers

Main Hall Program

2:00 AM

Panel Discussion: Sports Between Field Conflict and Feeding Media Platforms

Nawaf Al-Temyat - Retired Football Player, Saudi ArabiaEssam El Hadary - Former Egyptian National Team Goalkeepers, EgyptAli El Garni - Sports Chief Editor, Sky News Arabia, MoroccoYakoub Saeed Al Saadi - President of Abu Dhabi Sports Channels, UAEModerated by: Hind Boumchamar - Journalist| TV presenter @MBC1, Morocco

2:45 AM

Panel Discussion: Advertisement, Marketing, and Overcoming Customer Hesitation

Bassem Elhady - Co-founder and CEO of Kijamii Agency, EgyptAbdullah Majed - Executive Creative Director at 8ies, Saudi Arabia

Moderated by: Doha Al Zohairy - TV Presenter, Al Hadath, Egypt

Speakers

Speakers

Main Hall Program

3:05 AM

Panel Discussion: Digital Journalism and Future Building

Ahdeya Ahmed Al Sayed - President Of Bahrain Journalists Association,BahrainMahmoud Mosallam - Editor in Chief, El Watan Newspaper, EgyptMowafaq Alnowaisir - Editor in Chief, Makkah Newspaper, Saudi Aarabia

Yasser Lorabi - Editor-in-chief of the Algerian new channel Al-Nahar,

Speakers

Moderated by: Muntaha Alramahi - TV Presenter, Alarabiya, Jordan

Initiative Announcement - Misk Books

3:40 AM

Break3:45 AM

Main Hall Program

4:00 AM

Presentation - Q&A: Own the Game of Social Media !

Hashem Al-Ghaili - Content Creator / Science Communicator, Saudi Arabia

Speakers

Moderated by: Jamal Almuayqil - TV Presenter, Rotana Khalejia, Saudia Arabia

4:20 AM

1:1 Conversation: Media or Music, Which one is dependent on the other?

Angham - Singer, EgyptAbadi Al-Johar - Singer, Saudi Arabia

Moderated by: Barakat Alwegyan- TV Presenter, Kuwait

Speakers

Workshops program

10:15- 11:00 am Workshops area: 1

Smartphone Journalism

Mubarak Aldujain Trainer and Researcher in Smartphone Journalism Saudi Arabia

45m

10:15- 11:00 am Workshops area: 2

Keeping up with the ever changing digital advertising world

Mohamed Megahed VP Commercial at Connectads Egypt

45m

11:15 am - 12:00 pm Workshops area: 1

The Intelligent Revolution and the Seventh Art

Fadel Almheiri Filmmaker and Founder of Tent Pictures Productions UAE

11:15 am - 12:00 pm Workshops area: 2

45m

New Media industry and the role of advertisers

Omar Badawy Media Partnerships Manager at Smaat Co. Egypt

45m

Workshops program

12:15- 1:00 pm Workshops area: 1

Social Media Monitoring: Using Data to Understand the User.

Mohamed Elsherif Director of Social Media Research and Client Services at Crowd Analyzer Egypt

45m

12:15- 1:00 pm Workshops area: 2

The Power of Podcast

Edie Lush Journalist / Podcast Host United Kingdom

45m

2:15- 3:00 pm Workshops area: 1

Media in Times of Crisis

Osama Esmael Official Speaker for Football Union Egypt

45m

2:15- 3:00 pm Workshops area: 2

Media Economics: Future Opportunities and Challenges.

Abdullah Bankhar Assistant Professor at Jeddah Advertising College and its Former Dean Saudi Arabia

45m

Workshops program

3:15- 4:00 pm Workshops area: 1

How to Captivate Millions to Watch 20 Minutes of Daily Content

Fayssal Elouasli photographer and vlogger Morocco

45m

3:15- 4:00 pm Workshops area: 2

Audio is the new screen

Hossam El-Gamal Vice President of Anghami for North Africa Region Egypt

45m

4:15 -5:00 Workshops area: 1

Cathing more eyeballs by following search engine algorithms

Abdullah Alghadouni Founder and Lead Trainer at TRIGGERS Academy Saudi Arabia

45m