Copenhagen

June 19th, 2008 Charlottehaven

New and compelling ways for mobile advertising and marketing Reach your customers with entertainment, games and mobile TV

WEB: www.mobilecopenhagen.com MOBILE: m.mobilecopenhagen.com

Conference by:

Mobile

Mobile Copenhagen Brede 75 2800 Kongens Lyngby Denmark

Mobile Copenhagen Present:

Pete Flamman, SVP & General Manager for Northern Europe,

Turner Broadcasting System Europe Ltd., UK

David Springall, CTO, Yospace – part of Bauer Consumer Media, UK

Martin Duval, Director, 'Orange Start-Up Program', CEO Bluenove, FR

Russell Buckley, Managing Director, Europe, AdMob, UK

Lars Halling, CEO, Crossmedia Avenue, SE

Alexander Trommen, COO, Minick, DE/CH

Robert Boehm, Head of Product Management, Exit Games, DE/US

Morten Christiansen, Managing Director, 3, DK

Jan Hoffmann, Mobile Manager, TV2, DK

Peter Knudsen, CEO, BLIP Systems, DK

Torsten Bruun, Regional Managing Director, Gemius Nordic, DK

Philip Wegloop, Head of Electronic Marketing, Nordea Bank, Nordic

Michael Buch Sandager, Managing Dir. Europe, iLoop Mobile, DK/US

Piotr Pawlak, CEO, FUN and MOBILE, PL

Esben Danielsen, Spokesman, Roskilde Festival, DK

Kjetil J Olsen, International Business Development, Stepstone, NO

Nikki Sørensen, Digital Media Manager, SF Film, DK

Kim Østergaard, Bestseller, DK

Pearse Connolly, Director Business Development,

Norwegian Football Association, NO

Don’t miss this tremendous opportunity to meet decision makers in the mobile business

Pete Flamman, SVP & General Manager for Northern Euro-pe, Turner Broad-casting System Europe Ltd., UK Pete has full respon-sibility for Turner’s

entertainment channels in the follo-wing markets: Central and Eastern Europe, German-speaking (Germany, Austria, Switzerland), Nordic and Benelux. In addition, Pete has distri-bution responsibility for CNN Internati-onal in the same markets and opera-tional responsibility for Turner’s pan-EMEA entertainment feeds. Pete has played a key role in the growth of Turner over recent years as Vice President, Business Develop-ment working and collaborating with the local teams to launch new busi-ness initiatives and channels such as NUTS, TNT Spain and various chan-nels in Turkey and Germany.

Pearse Connolly, Director Busi-ness Develop-ment, Norwegian Football Associ-ation Pearse Connolly

likes football and innovation in digital media. Both are his primary responsi-bilities in his job at Norwegian Foot-ball Association where he is going to take care of business and rights is-sues. With the title “VP of Football” Pearse previously had responsibility for business development and innova-tion for Telenor's national and interna-tional football activities across it's TV, mobile and fixed divisions. Before this Pearse was a Senior Ana-lyst to the management team of Tele-nor Broadcast. He was a founding member of Telenor's interactive TV company Zonavi where he served as Director of Service Development.In 2005 Pearse's team won Telenor's international innovation competition where almost 500 ideas were submit-ted from across the group. He is also an external examiner for the Master's course in Interaction Design and Phy-sical Computing at the Oslo School of Architecture.

Robert Boehm, Head of Product Management, Exit Games, DE/US Robert Boehm has over seven years experience in the telecom industry

and is Head of Product Management at Exit Games. He has previously been in the same position at Mobilcom/France Telecom and worked for a wireless ASP com-pany as a product manager for multi access portals and messaging ser-vices. Robert was the responsible project manager for developing a mobile payment system for Mobilcom/France Telecom and a multi-access portal for Daimler-Chrysler.

Nikki Sørensen, Digital Media Manager, SF Film, DK Nikki is respon-sible for the stra-tegic develop-ment of digital media projects

and concepts for SF Film, in collabo-ration with the respective film marke-ting managers. She has over 15 years of new media experience and 10 years in the mobile market, during which time she has worked with many of the largest mobile and media com-panies, including Egmont, Aller, TV3, TDC, Tele2, Orange, Sonofon and Aspiro. As co-founder of Inmobia in 1999, Nikki was involved in the development of many exciting mobile projects, including many of the first commercial offerings in Denmark and the world’s first mobile soap opera (nominated as "Best Mobile Entertainment 2005” at 3GSM).

Morten Christian-sen, Managing Director, 3, DK 3 is Denmark's lea-ding 3G mobile operator and mobile Internet Service Provider. 3 offers

attractive and innovative 3G mobile phone and mobile broadband ser-vices. 3 has the most extensive Turbo 3G network coverage in Denmark with a bandwidth of up to 7.2 Mbit/s. 3 Denmark is owned by Hutchison Whampoa (60%) and Investor AB (40%). Morten Christiansen has been the CEO of 3 Denmark since 2005. Prior to this he has held executive positions in the telecom and adverti-sing industries.

Jan Hoffmann, Mobile Manager, TV2, DK Jan Hoffmann has more than 9 years experience with mobi-le services with know-

ledge from fixed networks, mobile services, operator experience and broadcast services. The portfolio of services run by TV 2 Denmark and Jan Hoffmann as Mobile Manager includes the largest non-carrier portal, mobile TV solutions and great TV interaction successes like the Danish version of “Strictly Come Dancing” and “Star Search”.

Kjetil J. Olsen, Head of International Business Development, Stepsto-ne, NO Kjetil J. Olsen is the founder of the job board deltidsjobb.no and the

recruitment software EasyCruit. In 2004 StepStone acquired his compa-ny and Olsen became Country Mana-ger for StepStone's operations in Norway. Currently he is in charge for international business development in StepStone's Online division.

Chairman Eric Lagier, Independent Advisor and Consultant, Dexmi, DK Eric Lagier is an Inde-pendent Advisor and Consultant at Dexmi,

a telecom consulting firm. He provides senior strategic leadership and advi-sory services to the global telecom-munications sector. He has more than 10 years of senior management and technical experience in the telecom-munications industry. Until December 2007, he was the Director of Business Development Mobile at Skype, a global leader in VOIP communications, and was re-sponsible for mobile strategy and execution including launch of the 3 Skypephone, the Skype Mobile pho-ne. Previously, he was the Director-Wireless and Voice Division at Oracle. He also held positions at TDC Mobil, where he was responsible for the mobile internet division. He has ex-pertise in the disruptive nature of technology including convergence between Internet and Mobile.

David Springall, CTO, Yospace – part of Bauer Consumer Media, UK David co-founded Yospace in 1999 and is responsible for the company’s technology

platform and its strategic vision. Yospace developed a ground brea-king user-generated content service designed specifically for mobile which was initially launched in partnership with 3 UK, as SeeMeTV in November 2005, and subsequently as LookAt-Me! on O2. Since then, the services have jointly cumulated over 32 million video downloads and paid over £800,000 back to their contributors. In February 2008, in a rare example of cross-operator collaboration, the 3 and O2 services were joined together into an open access community rebranded as EyeVibe.

Martin Duval, Direc-tor of the 'Orange Start-Up Program' at Orange & CEO Bluenove, FR Since 2001 at Oran-ge, Martin has been

developing and managing innovative projects and services most of them partnering with startups worldwide, ranging from mobile applications, LBS, contact-less, convergence, mu-sic & media. In 2006, he built a 'Corporate Open Innovation' program-me at Orange, the 'Orange Start Up Program' focusing on innovative mobi-le/web 2.0 services. He recently started his own consulting firm, bluenove, specialized in 'Opening Innovation' for major corpo-rations. Bluenove manages the 'Orange Start Up Program'.

Alexander Trom-men, COO, Minick, DE/CH Alexander is a true Pan-European Pro-fessional, since his university days when

he studied in Paris, Oxford and Berlin. He gained his first working experience at Bossard Consultants – a McKinsey Spin off (today merged with CGEY). His mobile services and media exper-tise includes the negotiation and reali-zation of mobile interactive services for major TV shows such as Big Bro-ther (CH, UK and Germany), MTV European Music Awards, RTL Tele-text Chat, Fame Academy on BBC and RTL2 and many others.

MOBILE FACTS ”In 2009 will 89 % of all brands use SMS and multime-dia message to get to their customers.” From: Airwide Solution Survey

Michael Buch Sandager, Managing Director Europe, iLoop Mobile, DK/US Mr. Sandager joined iLoop Mobile from SSG as a part of the

InAphone Group A/S. Mr. Sandager founded and ran SSG, developing the company into a leading publisher of mobile games in Europe. Prior to SSG, Mr. Sandager held a position as CEO of Savannah A/S, a video ga-mes development company which Mr. Sandager co-founded in 1998. The company raised $6 million and deve-loped dozens of CD-ROM games. Mr. Sandager's expertise in mobile con-tent has made him a recognized lea-der in the Scandinavian mobile space. Previously Mr. Sandager headed Manpower Denmark and was CEO at Filofax A/S. He has 20 years expe-rience in sales and business develop-ment and has held several positions within the Danish IT Association, and MediaCouncil for Children.

Esben Danielsen, Spokesman, Roskilde Festival, DK Esben Danielsen is Spo-kesman at Roskilde Festival – Responsible for all internal and exter-nal communication and

advertising. Roskilde Festival is the largest North European music festival and has exi-sted since 1971. We are a non-profit organisation consisting of about 25 full-time employees and thousands of volunteers. Each year, The Roskilde Festival Charity Society, which is the association behind Roskilde Festival, ensures that the profits from the festi-val are donated directly to humanita-rian and cultural purposes.

Piotr Pawlak, CEO, FUN and MOBILE, PL Piotr founded FUN and MOBILE in 2006, to create software for mobile phones and to use it for marketing

purposes – Mobile Cookbook Knorr being an example of marketing, mobi-le and software connection. Prior to FUN and MOBILE, Piotr has worked for various companies in traditional gaming industry: developers, distribu-tors and media. He graduated War-saw School of Economics in 2003.

Russell Buckley, Managing Director, Europe, AdMob, UK Russell is one of the leading experts on mobile marketing, ha-ving overseen nearly

3,000 campaigns since 2000. Mob-Happy, his blog about mobile techno-logy and mobile marketing, is one of the most popular on the web focusing on this area. Before specializing in mobile, he spent over 15 years wor-king in marketing, including advising leading brands such as Coca-Cola, Diageo, Texaco and Mars. In 2000, he was recruited to be Director of Marketing of mobile marketing start up, ZagMe, one of the leading pione-ers in mobile advertising. Russell is currently Vice-Chair of the Board of The Mobile Marketing Asso-ciation for EMEA, is a regular speaker on mobile at conferences throughout the world and has published many articles, as well as a white paper on location based marketing.

Kim Østergaard, Bestseller, DK

Kim has 10 years professional expe-rience with eCommerce and Internet. He also worked in communication, IT, marketing, sales and sales training, ISP, business management and PR. At Bestseller Kim is responsible for Bestseller Online and is working on implementing multi-channel retailing and marketing. Bestseller is a family-owned clothing company and Bestseller’s clothes and accessories are sold to young women and men, teenagers and children under the brand names: EXIT, Vero Moda, Jack & Jones, VILA, name it, ONLY, Selected, Pieces accessories, Object Collectors Item, mama•licious, and OUTFITTERS NATION. Clothes and accessories are sold in Europe, the Middle East, China and Canada, mainly through our chain stores but also through more than 12,000 inde-pendent retailers. Bestseller has more than 3,300 shops in over 38 countries.

Peter Knudsen, CEO, BLIP Systems, DK He is Co-founder of the BLIP systems together with 8 other colleagues, which they started in 2003 after a MBO from Ericsson

and has now taken the company to be one of the leading providers within Proximity Marketing worldwide. Peter Knudsen has previously held various positions such as R&D Mana-ger, Department Manager & Project Manager within Ericsson for over 4 years. He has a background of offi-cers training and management expe-rience from the Danish Army.

Chairman Steffen Krabbenhøft Mobile Director, MediaCom, DK Steffen is an evange-list regarding mobile marketing and adver-tising being enthu-

siastic on how to connect all informati-on and advertising channels to one 24/7 fully mobile totally available on the fly. He is a telecom guru with over 15 years of experience from the Telecom sector. Before MediaCom he was Business Development Manager at Responsfabrikken where he created mobile solutions to a long range of the biggest brands in the market. Steffen has worked over 10 years for Nokia as Sales and Business Deve-lopment Manager.

Torsten Bruun, Regional Managing Director, GEMIUS Nordic , DK Torsten is responsible for all traffic analyzing on the biggest sites which are members

of the Danish organisation FDIM. These counts MSN.dk, Jubii, Bonnier and many more. GEMIUS is now working on doing the same thing on the mobile together with the Mobile Group at ITB and FDIM. The very first figures should be out at the confe-rence. Before GEMIUS Torsten have been Head of Sales at TradeDoubler Den-mark and International Product Direc-tor at ad Pepper media International.

Philip Wegloop, Head of Electronic Marketing, Nordea Bank, Nordic Philip Wegloop is originally from Holland and has a PhD in

innovations economy and is VP in Nordea. Philip has been responsible for the branding of Nordea including the pro-cess of changing from Unibank to Nordea (this count for all the countries where Nordea is placed.)Today he is ’Head of Electronic Marketing’ in Nor-dea with responsible for the use and development of electronic marketing.

Lars Halling, CEO, Crossmedia Avenue, SE

Since 2000 at the Softhouse group based in Malmö, Sweden. Lars has been managing va-

rious projects for customers within the telecom sector and also been respon-sible for the internal innovation pro-cess. Between 2004 and 2007 Lars was CEO of Softhouse Consulting Öresund and 2007 he took over as CEO of Crossmedia Avenue. Lars holds a Master of Science in Engineering Physics and an MBA (Lund). He started his career in the building automation industry desig-ning control systems. After that he worked as an engineer and project manager within the transportation industry before he switched over to IT and telecom after joining Softhouse year 2000.

MOBILE FACTS ”Companies worldwide, will use about 2$ billion on mobile marketing in 2008.” From: Gartner

MOBILE FACTS ”The marked for mobile advertising will grow with 112 % each year until 2012 and will then represent $11 billion.” From: Informa Telecom & Media

Track 1: World seen from the operators’ and mobile business’ point of view A 'Corporate Open Innovation' case study: the 'Orange Start-Up Program' dedicated to Mobile/Web 2.0 innovative services at Orange Group:

Why 'Open Innovation' and how to develop an inno-

vative and sustainable ecosystem ?

How to manage relationships with innovative start-ups

and deliver an efficient project pipeline management?

Examples of current services launched by Orange

and partnerships with start-ups in that area Martin Duval, Director of the 'Orange Start-Up Program' at Orange & CEO Bluenove, FR Short break New ways of forming communities in multiplayer gaming

Get an insight of how the mobile industry can exploit

the opportunities in cross platform community

How to deploy games in more than 50 countries and

with more than 100 portals and carriers

Creation of new business models: overview of bene-

fits for mobile publishers and operators Robert Boehm, Head of Product Management, Exit Games, DE/US What will be the driver for future mobile business? Switch of places in the value chain?

New ways to be explored – which co-operation mo-

dels do the panel think will be predominant in future?

Has the “Who is the winner” discussion ended – are

we ready to win-win-solutions?

What will be the next big thing or “killer app” in the

mobile world? Discussion panelists: Morten Christiansen, Managing Director, 3, DK Jan Hoffmann, Mobile Manager, TV2, DK Kjetil J. Olsen, International Business Development, Stepstone, NO Nikki Sørensen, Digital Media Manager, SF Film, DK Lunch

Track 2: World seen from advertising com-panies and consumer brands’ point of view Bluetooth Based Mobile Marketing as a possibility to reach your customer on the go

Bluetooth as a mean of marketing – get insight of the

challenges and benefits

Case stories where Bluetooth has been used as an

integrated part of marketing activities

Reach your target group at point of decision

Permission and respect for your customers

Peter Knudsen, CEO, BLIP Systems, DK Short break Measurement of mobile internet usage – a mobile au-dience measurement

Challenges in measuring mobile internet – why is it

unique?

Mobile audience measurement – Why do we need it?

Get an insight over the different ways of measuring in

the Scandinavian countries

New ways of segmentation and precise planning

Hear what is possible today – and get the perspectives

of tomorrow Torsten Bruun, Regional Managing Director, Gemius Nordic, DK What benefits do we expect to get out of mobile ad campaigns? Debate among major advertising compa-nies and consumer brands

Can the players deliver up to our expectations?

Are the any products which are more suitable for mo-

bile campaigns?

Will it be possible to translate the brand experience

into a mobile screen? Discussion panelists: Philip Wegloop, Head of Electronic Marketing, Nordea Bank, Nordic Michael Buch Sandager, CEO, iLoop Mobile, DK/US Kim Østergaard, Bestseller, DK Lunch

Thursday June 19th, 2008, Charlottehaven, Copenhagen 8.30 Registration and refreshments 9.00 Opening by the arranging companies Partner Kasper Haagensen, Mimer Group & Conference Consultant Lone Tranholm Nordby, Konferencepartner 9.10 Chairmen’s opening remarks

What’s is the value chain in mobile services

Who are the mayor players and Megabrands on mobile phones

Can you make money with mobiles services to day

Track 1: Eric Lagier, Dexmi, DK Track 2: Steffen Krabbenhøft, MediaCom, DK 9.20 Keynote: The end of the value chain as we knew it – who is in fact the customer in the mobile world?

Hear about LookAtMe! SeeMeTV – user-generated services which became very popular – and recently became EyeVibe –

a cross-telco mobile video community

The story of how user-generated content became user-generated revenue

Lessons learned – the perspectives of this story into your mobile business David Springall, CTO, Yospace – part of Bauer Consumer Media, UK 10.00 Coffee break

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Track 1: New interesting features, content and business models for mobile business Ad-supported content – OK for the users, the adverti-sers and the content providers?

Necessary changes in the mobile industry and requi-

red end-user behavior in order to cash on the market – hear Minicks views

New ways to look on the business models - will it be

profitable for all in the value chain?

Hear our experiences from a mobile advertising fun-

ded VOD solution at Swisscom Alexander Trommen, COO, Minick, DE/CH Success for all in the value chain: Partnership around football

Hear about a complete mobile solution for the clubs of

the Tippeligaen (Norway’s “Premier League”) and the Adeccoligaen (First division) in Norway

Opportunity to create own branded mobile portals for

all clubs with valuable content for football fans

How has the mobile portal been received by adverti-

sers?

Which services are most popular – and what have

been our learnings?

Advice for future collaborations in the value chain

Pearse Connolly, Director Business Development, Norwegian Football Association, NO Short break Mobile TV – seen from the viewpoint of a leading broadcast company

The development from traditional broadcasting to

availability anytime, anyplace, anywhere

Where mobile fits into the value chain when building a

strong content community

See the world as it sees itself – or see the wonderful

imaginary world – different approaches from CNN to Cartoon Network

Development and deployment of entertainment and

news content to consumers – future possibilities Pete Flamman, SVP & GM for Northern Europe, Turner Broadcasting System Europe Ltd., UK

Track 2: New and compelling ways of mobile marketing and advertising What kind of ads work on the mobile?

Banner ads? Text links ads? Other solutions? Hear

the experiences from one of the world’s leading mobile ad provider

Get the insights from our Mobile Metrics Report – an

analysis covering manufacturer, device and country-specific data

Future options for consumer brands – examples of

mobile ads as integrated part of the marketing mix Russell Buckley, Managing Director, Europe, AdMob, UK Mobile advertising: Knorr Mobile Cookbook Advertising with value for the consumers

Advantages and strengths in advertising on the mobile

– compared to other media

A solution which is made for the Knorr brand – hear

about the aim of the campaign

Get an insight of the response – were there any surpri-

ses? Piotr Pawlak, CEO, FUN and MOBILE, PL Short break AMF Pension Campaign - Best Mobile Advertising Winner at the Global Mobile Awards 2008!

“Meet yourself in the future” – a campaign with use of MMS and several media platforms

Lessons learned from AMF Pension campaign - How can face transforms be used to create com-pelling marketing campaigns?

The mobile as a natural part of the marketing mix – and a way to improve impact of marketing campaigns

Lars Halling, CEO, Crossmedia Avenue, SE

15.15 Break with coffee, the and fruit

15.35 Both tracks are back together 15.35 On the beat with our customers – creation of a mobile commercial community

The background for a mobile community at North Europe’s biggest rock festival

Hear about the set-up, the functionalities and content on the community

Any distinction between content available for participants and others?

Our visions for future developments – in order to stay on the beat Esben Danielsen, Spokesman, Roskilde Festival, DK 16.10 Panel discussion 16.40 Closing remarks from the chairmen 17.10 End of Mobile Copenhagen 2008

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Terms and conditions: You will, straight after signing up, receive billing information. Confirmation on your booking will only be sent when payment is received. Cancellations Cancellation received in writing before 16th of May will be subject to a service charge of €80. If you cancel between 17th of May and 23rd of May you will receive a 75% refund. If you cancel between 23rd of May and 1st of June you will receive a 50% refund. If you cancel between 1st of June and 5th of June you will receive a 25% refund No refunds can be made for cancellations received less than two weeks prior to the conference. A substitute delegate is welcome at no extra charge. It may be necessary for reasons beyond the control of the organizers to alter the content and timing of the program or the identity of the speakers. The cost of accommodation or parking is not included in the conference fee. If the conference is cancelled you will recei-ve 100% refund. Your data may given to partners and spon-sors on the conference.

Conference place:

Charlottehaven Hjørringgade 12C DK-2100 København Ø Tel.: +45 35271500 Web: www.charlottehaven.com Parking: There are parking opportunities near by (less then 200 m). Ticket for parking is not included in the confence price. Train / Bus: Nordhavn station is near by (less then 300 m) and there are trains directly to the Cen-tral Station every 5 minutes. Next to the station is a large bus station with about 10 directions.

The price for the conference: The price is 5.995 DDK (€800), this include refreshments, coffee and lunch. If you are member of one of our partner organisations Huset Markedsføring, FDIH or ITB your price will be 3.995 DDK (€ 550) until the 25th of april and after that the price is 4.795 DDK (€ 650). Sign-up:

Send an e-mail to

booking@mobilecopenhagen.com

Go to our homepage:

www.mobilecopenhagen.com

Call +45 70 20 33 33

Write to: Mobile Copenhagen, Brede

75, DK-2800 Kongens Lyngby

Mediapartner:

House of Marketing is Denmark’s largest network for people working professionally within marketing, sales, commercial, media and communication. Our goal is to ensure our members easy access to relevant news, trends, back-ground and updates, continuing education and professional courses and seminars. House of Marketing is an independent member association and the natural centre for all media-, sales-, marketing-, adverti-sing- and communications-people The Danish Distance Selling and E-business Association provides resources, events, workshops, and information assu-ring your business success on the Web. We are committed to offering our members the opportunity to further their knowledge of e-business and the Web, as well as giving them the chance to meet and interact with other Internet professionals in Denmark. In addition to bringing in speakers on the cutting edge of Internet business, we offer a wide variety of knowledge and opportunities to share with others through members-only events, newsletters, and our website. With close to 500 IT-member companies The Danish IT Industry Association (ITB) is the largest and leading independent repre-sentative for the IT-business community in Denmark. ITB provides an informal platform where members meet, discuss and do business. The membership is valid for the entire company, and the ITB events focus on different aspects of your company. Some are targeted the CEO of the company, others the sales director or the manager of Human Resources. ITB has an impressive political track record. Our results are based on continuous dialo-gue with the relevant people who take part in creating the framework surrounding the IT-business community in Denmark.

Sponsors:

iLoop Mobile is the leading Application Provider for Mobile Marketing, Mobile Ad-vertising and Mobile Commerce. The mFinity™ platform makes it fast and easy for Brands, Marketing Agencies, Content Owners and other Companies to create compelling and effective mobile phone communication worldwide. iLoop Mobile is privately held with offices in San Jose, California and Copenhagen, Denmark. For more information go to: Web: www.iloopmobile.com Mobile: m.iloopmobile.eu

Mobiletech was founded in 2005 and is the power behind advanced mobile services for major media companies, operators and other corporations in Scandinavia. Mobile-tech has a dedicated team of passionate professionals with skills in new media, web publishing, mobile content, telecoms, ban-king and mobile technology. The Mobiletech product suite – the dextella mobile family - covers all the tools and elements needed to enable a permanent presence on the mobile web, and removes the technical complexity of delivering con-tent to multiple customers across multiple devices and networks. The Mobiletech mission is simple – make the mobile chan-nel available and effective for any organisa-tion that wants to have a rich and personal dialogue with their mobile customers. Mobiletech is the winner of the prestigious "Telenor Digital Winner Prize 2008". The prize, worth NOK 250,000, was awarded to the company that delivered the most inno-vative digital product or service in the Nor-dic region. Web: www.mobiletech.no.

Conference by:

Konferencepartner started in autumn 2007 by Lone Tranholm Nordby who has +8 years of experience as Conference Produ-cer at IBC Euroforum (Informa Group) and Danish Technological Institute. Lone has during the years been respon-sible for numerous events where she has brought together decision makers from the IT, telecom and media industries. In regard to topics her conferences have covered areas from nanotechnology, XML, e-retail, IP telephony, IT Service Management to different aspects of media: Switchover from analogue to digital TV, IPTV and mobile TV.

Mimer Group started summer 2007 by Kasper Haagensen and Kasper Davidsen is brand new way of thinking about how to work in the future. Both of the founders have a long history of employment of ma-nagement. Mimer Group will in the future act as a strong connection between start-ups wor-king for a new way of doing business. Beside Mobile Copenhagen the two foun-ders are starting the Mimer Network and advisory group, which will work as a think-tank for future business strategies. In the Advisory group you will find repre-sentatives from leading danish indutries.

Raise the awareness of your company and meet your future customers

As operators and content try to fine-tune the strategies in sharing parts of the value chain and advertisers are finding out what fantastic opportunities that lay ahead in mobile ad-vertising, it is time to ensure your company and services get the best exposure toward the conference delegates at Mobile Copenhagen. Opportunities of sponsorships and exhibition are available. Please contact Kasper Haagensen or Lone Tranholm Nordby for further information. E-mail: sales@mobilecopenhagen.com Voice : +45 70 20 33 33

MOBILE FACTS ”18% of all people in Denmark are using the mobile Internet at least once a week!” From: IUM

Get Mobile Copenhagen on your mobile phone Go to http://m.mobilecopenhagen.com Send ”MobileCPH” to +45 24444 5053 It is non-premium and will only cost a regular text message.