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The Demand for Allergen Free The Demand for Allergen Free Hotel RoomsHotel Rooms

Greg BodenlosPKF Consulting

December 3, 2008

By the year 2018…By the year 2018…

OVERVIEW PAST PRESENT FUTURE

The Current SituationThe Current Situation


OverviewOverview


What the Industry Has What the Industry Has DoneDone

Implementation of smoke-free rooms

Removal of down comforters

Addition of hypoallergenic pillows


OverviewOverview


The Spectrum of Airborne The Spectrum of Airborne AllergensAllergens


Discernable ResultsDiscernable Results


“I have severe allergies that have strongly affected my lifestyle for the past six years, and I have to say this was the best night’s sleep I have had in a long time” Lisa, Guest at Wyndham Lisle


Guest Satisfaction Guest Satisfaction IncreaseIncrease

83% of travelers prefer allergen free rooms

59% would pay a premium for allergen free rooms

“Not only a standard in all of our hotels, but in this challenging economy, it has allowed us to maintain profitability by improving RevPAR rather than just cutting costs." Leland Pilsbury, Chairman, Thayer Lodging


Allergen Free Rooms Allergen Free Rooms are…are…

Additional Cost Additional Cost BenefitsBenefits

Reduces energy costs

Extends the life of capital goods

Increases bedding life


OverviewOverview


Capitalize on this Capitalize on this

Reach out to allergy sufferers

Expand your inventory of allergen-free rooms

Provide the highest air quality property-wide


10 Year Path to 10 Year Path to Allergen FreeAllergen Free


The Bottom LineThe Bottom Line


100% allergen free Hyatt

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