6-phase process

6 Phases

1. Preparation

2. The red carpet

3. Presentation of problem/possibility

4. Idea generation

5. Professional input

6. The blue carpet

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

1. Preparation

Plan everything ahead (process script)

Physical environment should support mental environment

Make it possible for you to engage 100% without loosing control

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

2. The red carpet

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

Forget what we just did / have been thinking about

Get use to engagement instead of reflection

Practise: No-experienced judgement, Parallel thinking, Task focus and

Horizontal thinking

3. Presentation of problem/possibility

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

Difficult to be creative on:

religion, traditions, culture and organisation

Bascom, W. (1969). Creativity and style in African art. In D. P. Biebuyck (Eds.), Tradition and creativity in tribal art, Berkeley, University of California Press

Maduro, R. (1976). Artistic creativity in Brahmin painter community, Research monograph 14, Berkeley, Center for South and Southeast Asia Studies, University of California

Silver, H. R. (1981). Calculating risks: The socioeconomic foundations of aesthetic innovaiton in an Ashanti carving community, Ethnology, 20, 101-114

Mar’i, S. K., & Karayanni, M. (1983). Creativity in Arab culture: Two decades of research, Journal of Creative Behavior, 16, 227-238

Ludwig, A. M. (1992). Culture and creativity, American Journal of Psychotherapy, 46, 454-469

3. Presentation of problem/possibility

Problem definition should be:

open ended and allow for originality

Runco, M. A. & Sakamoto, S. O. (1999). Experimental studies of creativity. In R. J. Sternberg, Handbook of creativity, New York, Cambridge University Press

3. Presentation of problem/possibility

Problem should be presented:

Short and precise

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

4. Idea generationPragmatic tools for creativity:

Word-stimuli, Picture-stimuli, Principle-stimuli,

Provocation-stimuli, Personanalogy-stimuli etc.

3D case as practice for following task:

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

3D case Task 3D case Task

5. Professional input

Horisontal Transfer

Defi

ning

Pro

blem

Horisontal Search

1. Principal Level

2. Practical Level 3. Practical LevelD: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg

univeristy, Aalborg University

Choosing the radical ideas

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

Ideas we have seen before

Radical new ideas

Beerkegmade ofZink

Beerkegmade ofrubber

Beerkegmade ofpaper

What professional input do we need to finish this

idea?

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

Beerkegmade ofpaper

Knowledge onpapermaterials

Knowledge onpaperconstructions

Knowledge on paperin food packaging

We need to find such professional input

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

Knowledge onpapermaterials

Knowledge onpaperconstructions

Beerkegmade ofpaperKnowledge on paper

in food packaging

Applying the professional input

Once the professional input is found a new idea generation should take place

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

4. PhaseIdea

generation

5. PhaseProfessional

input

6. The blue carpet

Prepare the participants for reality

Break with: No-experienced judgement, Parallel thinking, Task focus and

Horizontal thinking

D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University