moroku gamesystem - platform and approach

10
The Very Convenient Truth Banking’s Boring That’s why we are rubbish at it

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Post on 15-Aug-2015

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The Very Convenient Truth

Banking’s Boring

That’s why we are rubbish at it

We are really bad at our banking• $130,000 – Average Savings @

Retirement• $2 Trillion dollars – Australian

Household Debt

This is a snapshot of Australia’s big 4 banks websites

Look for all the ways they encourage people to save not spend

This is a snapshot of some popular websites

Look for all the ways they encourage people to engage

People rarely succeed unless they are having fun in what they are doing

• We Know Social is key• Maslow – Community before

Self• Build & support the community

through technology and service• Then product; remittance,

investment funds etc

• Moroku

• Looks like fun

• It is banking

• Salesforce Portal for management and analytics

Moroku Engagement Model

• Gamification• Qualification

Introductions

• Commercial Aims

• Baseline KPIs• Solution Strategy

• Customer Profile

• Channels

Problem Statement

• High Level Design

• Prototype• Build• Implement

SOW

• Infrastructure• Support 24*7• Maintenance• Major

Releases

BAU Operate

Design

BuildTest

Feedback

Why Moroku?

• People – 20 Years Digital Banking Experience• Process• Product• Progress