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    UGB111

    ORGANIZATION STUDIES

    Module 4:

    Motivation

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    Learning Objectives

    At the end of this lecture, students should be able

    to:

    To expose students to various motivation theories thatare important in motivating employees.

    To identify the motivational benefits of intrinsic rewards.

    2

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    Learning Outcomes

    At the end of this lecture, students should be able to:

    Analyze the relationship between motivation and job

    performance.

    Apply motivation theories in rewards and job design.

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    Needs and expectations of People at Work

    1. Economic rewardsuch as pay, fringe benefits,pension rights, material goods and security. This is an

    instrumentalorientation to work.

    2. Intrinsic satisfactionderived from the nature of the

    work itself, interest in the job, and personal growth and

    development. This is a personalorientation to work and

    concerned with oneself.

    3. Social relationshipsuch as friendships, groupworking and the desire for affiliation, status and

    dependency. This is a relationalorientation to work and

    concerned with other people.

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    An Overview of Main Theories of Work

    Motivation

    Content Theories

    Process Theories

    Emphasis on what motivates individuals.

    Maslows Hierarchy of Needs Theory

    Herzbergs Two-Factor Theory

    McClellans Achievement Motivation Theory

    Emphasis on actual process of motivation

    Cognitive Evaluation Theory

    Goal-Setting Theory

    Equity Theory

    Expectancy Theory

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    1. Maslows Hierarchy of Needs Theory

    Higher

    level of

    needs

    Lowerlevel of

    needs

    http://www.google.com.my/url?sa=i&rct=j&q=maslow+hierarchy+of+needs&source=images&cd=&cad=rja&docid=N4ZdidAMWxHgEM&tbnid=yE0MX1oE4t59yM:&ved=0CAUQjRw&url=http%3A%2F%2Fwww.simplypsychology.org%2Fmaslow.html&ei=6m0nUYGUG8aiigeMooGIBg&bvm=bv.42768644,d.bmk&psig=AFQjCNGqlpAIJUDBmVkFfDDWv4FWGV1QFQ&ust=1361624596958595
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    1. Maslows Hierarchy of Needs Theory

    Needs Levels General Rewards Organizational Factors

    Physiological Food, Water, Sex,

    Shelter

    Pay

    Pleasant working conditions

    Cafeteria

    Safety Safety, Security,

    Stability, Protection

    Safe working conditions

    Job security

    Social Love, Affection,

    Belongingness

    Cohesive work group

    Friendly supervision

    Professional associations

    Esteem Self-esteem, Self-

    respect, Prestige,Status

    Social recognition

    Job titleHigh-status job

    Feedback from the job itself

    Self-

    actualization

    Growth, Advancement,

    Creativity

    Challenging job

    Advancement in the organization

    Achievement in work

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    2. Herzbergs Two-Factor Theory

    Pay

    Job security Working conditions

    Level and quality of

    supervision

    Company policies

    InterpersonalRelations

    Hygiene Factors

    Promotional opportunities

    Opportunities for

    personal growth

    Recognition

    Responsibility

    Sense of Achievement

    Motivation Factors

    The Dissatisfiers The Satisfiers

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    2. Herzbergs Two-Factor Theory

    Basic salary and incentive benefits does not motivateemployee, however its absence will causedissatisfaction to the employee.

    Motivator factors (personal growth opportunities,

    recognition) are strong contributors to higher jobsatisfaction.

    Hence, organization should emphasize on settingadequate basic salary and incentives that meet hygiene

    needs of employee. Additionally, organization should incorporate

    performance-based-pay, promotion opportunities, jobrecognitions as key motivator.

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    3. McClelland's Theory of Needs

    Need for Achievement (nAch)

    The drive to excel

    Need for Power (nPow)

    The need to make others behave in a way they would

    not have behaved otherwise

    Need for Affiliation (nAff)

    The desire for friendly and close interpersonal

    relationships

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    3. McClelland's High Achievers

    High achievers prefer jobs with:

    Personal responsibility

    Feedback

    Intermediate degree of risk (50/50)

    High achievers are not necessarily goodmanagers

    High nPow and low nAff isrelated to managerial success

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    5. Goal-Setting Theory

    Goals increase performance when the goals are: Specific

    Difficult, but accepted by employees

    Accompanied by feedback (especially self-generated feedback)

    Contingencies in goal-setting theory:

    Goal Commitmentpublic goals better!

    Task Characteristicssimple & familiar better! National CultureWestern culture suits best!

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    5. Goal-Setting Theory

    Values

    Emotions

    anddesires

    Goals and

    intentions

    Responses oractionsWork

    behavior andperformance

    Consequence

    or feedback

    Goal Difficulty

    Level of Commitment

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    6. Equity Theory

    Persons outcomes Others Outcomes

    Inputs Inputs

    Persons outcomes Others OutcomesInputs Inputs

    PerceivedInequity Tension Motivation

    Changes to

    inputs

    Changes to

    outcomes

    Cognitive

    distortion

    Acting on

    others

    Changing

    the object of

    comparison

    Leaving

    the field

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    6. Equity Theory and Reactions to Inequitable

    Pay

    Employees are:Paid by:

    Piece Time

    Over-Rewarded

    Will produce

    fewer, but higher-

    quality units

    Will produce

    more

    Under-

    Rewarded

    Produce largenumber of low

    quality units

    Produce lessoutput or output

    of poorer quality

    Employee react ions in c ompar ison to equi tably-paid emplo yees

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    6. Equity Theory: Forms of Justice

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    7. Expectancy Theory

    Three key relationships:1. Effort-Performance: perceived probability that

    exerting effort leads to successful performance

    2. Performance-Reward: the belief that successful

    performance leads to desired outcome3. Rewards-Personal Goals: the attractiveness of

    organizational outcome (reward) to the individual

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    7. The Expectancy Model of Motivation

    Environment

    Motivation Effort Performance

    Ability

    Outcome

    Outcome

    Outcome

    Valence

    Outcome Valence

    Outcome Valence

    Valence

    Valence

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    Use rewards appropriate in terms of individual

    performance.

    Establish clear procedures for the evaluation of

    individual levels of performance.

    Minimize undesirable outcomes that may effect result of

    performance, i.e industrial accidents or sanctions from

    co-workers.

    7. Expectancy Theory

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    The Job Characteristics Model

    Source: J.R. Hackman and G.R. Oldham, Work Design (excerpted from pp. 7880). 1980 by

    Addison-Wesley Publishing Co., Inc. Reprinted by permission of Addison-Wesley Longman,Inc.

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    REFERENCES

    Main text:

    Robbins, S & Judge, T (2012). Organizational Behavior, 15 edn, Prentice-

    Hall, US.

    Supplementary text:

    McShane, S.L. & Von Glinow, M.A. (2008). Organizational Behavior, 4 edn,

    McGraw-Hill, US.

    Jennifer, M.G. & Gareth, R.J. (2011).Understanding and Managing

    Organizational Behavior, 6 edn, Prentice-Hall, US.

    Buelens, M., Sinding, K. & Waldstrom, C. (2011). Organizational Behavior,

    4 edn, McGraw-Hill.

    Newstrom, J.W. (2007). Human Behavior at Work, McGraw-Hill