motives application

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motives application

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  • Remember: every woman is beautiful and perfect in

    their own individual way; we are here to accentuate a womans beauty, not change it.

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  • The brushes used in cosmetics

    application make all the difference. Invest in the 15-piece Professional Brush Set and a Foundation Brush and you will notice how

    flawless your technique will become.

    Too much foundation can give the face an artificial,

    heavy look.

    A little Eye Base blended well on

    the eyelid creates a smooth surface for eye shadow to glide on, making the

    application last longer and blend easier.

    Liquid Powder Mineral Foundation

    can create the look of having a dewy complexion.

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  • If and when you use

    foundation all over the face, be sure to blend into your jawline and

    slightly onto the neck. Otherwise, youll have a distinct line between the two,

    and it will appear as if you are wearing a mask.

    Oftentimes in photographs youll notice

    that your face is white and your chest is tan. Thats because the flash reflects light off

    the face (with foundation and powder) and the raw skin of your chest or neck absorbs the light. Next time youre going to be photographed, be

    sure to apply a bit of the powder to your neck and chest.

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  • It is recommended

    to apply concealer after foundation to make sure you apply extra coverage where

    you may need it and to avoid applying too

    much.

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  • Adding some

    additional loose powder just underneath

    the eye, down the bridge of the nose, and right under the

    bottom lip (at the beginning of your makeup application) can result in subtle highlighting of these areas

    when youre finished. Powder, placed underneath the eye, also helps catch falling shadow and mascara, which can easily be

    brushed away when youre done.

    When using powder

    products such as blush, bronzer or eye shadows,

    apply a light application of loose or pressed powder first. This is the best way to ensure

    smooth blending. Powder blushes applied directly to the skin will grab in oily areas,

    creating a blotchy application.

    To avoid uneven distribution, tap

    off excess powder from the brush before applying to the face.

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  • Shimmer and pearlized powders make

    great highlighters!

    Use one to two shades lighter or

    darker than the natural skin color to either highlight or contour.

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  • If possible, you should

    remove contact lenses before working on the eye area and put

    them back in when youre done.

    Light pink or gold creme shadows

    make great highlighters.

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  • Make sure to

    use translucent powder to make

    blending easier.

    When applying

    eye shadow to the crease of the eye, keep the eye

    open. Besides being able to see the shape

    you are creating, the color will go into (and slightly

    above) the crease.

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  • For easier application

    with Khol Eyeliners, first try softening the tip of the pencil by drawing a few lines on the back

    of your clean hand.

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  • Never pump air into your

    mascara by moving the wand in and out of the tube

    because this action will cause your product to dry out

    too quickly.

    Curling your lashes is an extremely

    effective makeup technique. It doesnt

    involve any superfluous equipment or products. It

    doesnt hurt (unless you slip and pinch your eyelid) and the

    change is instantaneous. Curled lashes can make you look awake

    (and more vibrant) and for women with lashes that grow

    straight forward or down, its an instant eye-opener.

    Followed by mascara, the effect is even

    greater.

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  • Match your lip crayon shade to your lipstick shade as close as possible

    to ensure a more natural look.

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    Motives Manual_ Application Manual Part 1Motives Manual_ Application Manual Part 2Motives Manual_ Application Manual Part 3