ms show report 2015 - hong kong international toys & … activities and publicity campaign show...

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HONG KONG CONVENTION & EXHIBITION CENTRE 20 - 23 / 10 / 2015 PART 1 27 - 29 / 10 / 2015 PART 2 SHOW REPORT OCTOBER 2015 GLOBAL SOURCING SOLUTIONS EVERY OCTOBER IN HONG KONG

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Page 1: MS Show Report 2015 - Hong Kong International Toys & … ACTIVITIES AND PUBLICITY CAMPAIGN SHOW REPORT 2015 • MEGA SHOW operates all year round marketing activities and promotional

HONG KONG CONVENTION &EXHIBITION CENTRE

20 - 23 / 10 / 2015PART 1

27 - 29 / 10 / 2015PART 2

S H O W R E P O R T O C T O B E R 2 0 1 5

G L O B A L S O U R C I N G S O L U T I O N SE V E R Y O C T O B E R I N H O N G K O N G

Page 2: MS Show Report 2015 - Hong Kong International Toys & … ACTIVITIES AND PUBLICITY CAMPAIGN SHOW REPORT 2015 • MEGA SHOW operates all year round marketing activities and promotional

S H O W H I G H L I G H T S

3,986 EXHIBITORS

52,496 TRADE BUYERS FROM 136 COUNTRIES

AND REGIONS

5,257 EXHIBITOR STANDS

S H O W R E P O R T 2 015

Page 3: MS Show Report 2015 - Hong Kong International Toys & … ACTIVITIES AND PUBLICITY CAMPAIGN SHOW REPORT 2015 • MEGA SHOW operates all year round marketing activities and promotional

F A C T F I L E

MEGA SHOW PART 1Year established: 1992

Venue: Hong Kong Convention and Exhibition Centre

Dates: Tuesday 20 – Friday 23 October 2015

EXHIBITORS: 3,409 exhibitors from 31 countries and regions

Number of exhibition stands: 4,560 booths

TRADE VISITORS and ACCREDITED PRESS: 39,049 from 123 countries and regions

Admission:Free of charge for trade visitors who have pre-registered and buyers who are holders of admission badges. HKD100.00 admission charge applies for registration at the show.

Show Manager: MEGA EXPO (Hong Kong) Limited

ASIAN GIFTS AND PREMIUMS SHOW ASIAN GIFTWRAP AND PACKAGING SHOW ASIAN FESTIVE, CHRISTMAS AND SEASONAL SHOW ASIAN HOUSEWARES AND HOME DÉCOR SHOW ASIAN KITCHEN AND DINING SHOW ASIAN GLASSWARE TRENDS SHOW ASIAN TOYS AND GAMES SHOW ASIAN BABY AND NURSERY WORLD SHOW DESIGN STUDIO

MEGA SHOW PART 2 Year established: 2003

Venue: Hong Kong Convention and Exhibition Centre

Dates: Tuesday 27 – Thursday 29 October 2015

EXHIBITORS: 577 exhibitors from 12 countries and regions

Number of exhibition stands: 697 booths

TRADE VISITORS: 13,447 from 106 countries and regions

Admission: Free of charge for trade visitors and accredited press

Show Manager: MEGA EXPO (Hong Kong) Limited

ASIAN GIFTWARE SHOW ASIAN HOUSEWARES AND HOME TEXTILES SHOW ASIAN STATIONERY SHOW ASIAN HOME DÉCOR AND OUTDOOR LIVING SHOW

S H O W R E P O R T 2 015

Page 4: MS Show Report 2015 - Hong Kong International Toys & … ACTIVITIES AND PUBLICITY CAMPAIGN SHOW REPORT 2015 • MEGA SHOW operates all year round marketing activities and promotional

K E Y E X H I B I T O R F A C T S

3,409 exhibitors from 31 countries & regions

Companies from Hong Kong and China were joined by suppliers from

Australia, Bangladesh, Czech Republic, France, Guatemala, Germany, India,

Indonesia, Ireland, Israel, Italy, Japan, Myanmar, Malaysia, Mexico, Nepal, Sri

Lanka, The Netherlands, Pakistan, Poland, The Philippines, South Korea, Spain,

Taiwan, Thailand, Turkey, UK, USA and Vietnam.

S H O W R E P O R T 2 015

MEGA SHOW PART 1

Page 5: MS Show Report 2015 - Hong Kong International Toys & … ACTIVITIES AND PUBLICITY CAMPAIGN SHOW REPORT 2015 • MEGA SHOW operates all year round marketing activities and promotional

K E Y E X H I B I T O R F A C T S

577 exhibitors from 12 countries & regions

Companies from Hong Kong and China were joined by suppliers from

Bangladesh, India, Indonesia, Japan, South Korea, Pakistan, Taiwan,

The Philippines, USA and Vietnam.

S H O W R E P O R T 2 015

MEGA SHOW PART 2

Page 6: MS Show Report 2015 - Hong Kong International Toys & … ACTIVITIES AND PUBLICITY CAMPAIGN SHOW REPORT 2015 • MEGA SHOW operates all year round marketing activities and promotional

W H A T B U Y E R S S A I D

S H O W R E P O R T 2 015

I was invited to visit the show for the first time by my colleague, who has attended for many years. I’m really impressed by the show’s size and the high quality of products and suppliers. I am looking for new gifts and premiums to renew stock for my natural scents store and I have come to the right place! There are lots of great products and I shall come to visit again next year.

Alvaro Villalever, BuyerNatural Scents StoreMexico

I’ve been visiting MEGA SHOW Part 2 for many years to find innovations and new products in the market. I love this fair and I’ve been very impressed with what I’ve seen as far as product quality is concerned. Although it’s quite a long journey from Poland to Hong Kong, it is well worth it.

Agnieszka Grubala, Category Manager – Art & Craftempik Sp. Z o.o.Poland

This is my first time to MEGA SHOW and I have come to source housewares and home décor. I’m also interested in finding some new kitchen and dining utensils. The product quality and variety are far better than I expected and I have so far established contacts with over 10 potential suppliers from China and Thailand. I will certainly be back next year.

Jeff Matthews, General ManagerSTM Group (New Zealand) Ltd.New Zealand

MEGA SHOW Part 1 & 2 series has been a fixture on our sourcing trip for the past 10 years. It is an important fair where I can find something new every year. As we are sourcing only from Asia, mostly China and Hong Kong, we find MEGA SHOW a relevant platform for us to meet our target suppliers. I love the timing and location of MEGA SHOW as it allows me to visit the Canton Fair and the Yiwu market in just one sourcing trip.

Nico Roobol, BuyerSpeelgoed LandThe Netherlands

Based in Canada, we are an importer of a wide variety of giftware and promotional products. This time we have come to both MEGA SHOW Part 1 & 2 to source home décor, housewares and giftware. I am glad to have found here some new suppliers from China with interesting and innovative products which I did not see at MEGA SHOW Part 1 and the Canton Fair. The show is a useful sourcing platform for me to find experienced and reliable suppliers who can offer both quality products and competitive pricing.

Wayne Tardif, PresidentTimeless EnterprisesCanada

I have been a regular visitor to MEGA SHOW for many years sourcing toys and games. I love this show as it’s very organised and professional. Every time I am able to leave with good results having sourced new products and good suppliers and I have got in touch with some new suppliers from Hong Kong and Taiwan, offering very good product design and quality.

John N. Hansen, Jr., PresidentJohn N. Hansen Co., Inc.USA

We market and distribute gifts and festive items for all occasions. On this trip I am looking for the latest lines in gifts, premiums, Christmas and festive items at reasonable prices. Both the atmosphere and product quality are terrific which keeps me returning year after year. The timing, layout and venue of the show are all good.

Lisa Holmes, DirectorLandmarkAustralia

We are a regular visitor to MEGA SHOW Part 2. This annual event provides an important link to the Asian market. The overall quality of products on display is very good! The extensive product variety provides us with a good preview of the latest trends. The show suits our sourcing requirements for housewares, home decor, tableware, giftware and glassware.

Moishe Schwartz, BuyerBrilliant Gifts Ltd.Israel

Page 7: MS Show Report 2015 - Hong Kong International Toys & … ACTIVITIES AND PUBLICITY CAMPAIGN SHOW REPORT 2015 • MEGA SHOW operates all year round marketing activities and promotional

P R O M O T I O N A L A C T I V I T I E S A N DP U B L I C I T Y C A M P A I G N

S H O W R E P O R T 2 015

• MEGA SHOW operates all year round marketing activities and promotional campaigns to generate the widest publicity impact

• E-mailing, faxing and direct mailing of promotion leaflets and invitation letters to 350,000 target buyers including importers, department stores, mail-order companies, chain stores, supermarkets, retailers, distributors, wholesalers, agents and sourcing companies

• Special Sponsorship Program for qualified overseas buyers

• Advertising in relevant trade magazines, publications and newspapers

• Listing the show details in international trade fair calendars (both print and online media)

• Liaison with press and media channels to generate special media coverage, feature articles and press releases on MEGA SHOW

• Press releases regularly distributed to trade magazines, journals, and international business papers

• Online banner advertising on major industry and trade association websites

• Show catalogue advertising barter deals with international and important trade exhibitions of gifts, housewares and toys to promote MEGA SHOW

• All major buying and sourcing offices in Hong Kong, China and the Asian region receive MEGA SHOW visiting information

• A professional call centre is employed to personally telephone international buyers

• Outdoor and mobile truck advertising during major trade fairs taking place in both Hong Kong and China

• Promotion on Facebook and other social media sites

• Hand distribution of promotional flyers and admission cards to buyers at the Hong Kong and Southern China toy, gift, housewares, electronics and lighting trade fairs held in January, April and October

• Promotional information on MEGA SHOW on display at local hotels

• Partnerships with hotels, travel and airline companies to offer value packages for the buyers visiting MEGA SHOW

• Contact with influential trade associations and chambers of commerce to gain their support and assistance in lining up trade and buying delegations to visit MEGA SHOW

• Special promotion stands and marketing activities for MEGA SHOW at major international trade fairs to recruit overseas trade buyers to visit

• 24/7 promotion at the show website www.mega-show.com

Page 8: MS Show Report 2015 - Hong Kong International Toys & … ACTIVITIES AND PUBLICITY CAMPAIGN SHOW REPORT 2015 • MEGA SHOW operates all year round marketing activities and promotional

MEGA EXPO (Hong Kong) Limited

38/F, Enterprise Square Three,

39 Wang Chiu Road,

Kowloon Bay,

Kowloon, Hong Kong

Email: [email protected]

Tel: +852 3588 9688

Fax: +852 3588 5438

www.mega-show.com

2 0 1 6 S H O W D A T E S

S T A Y C O N N E C T E D

H A V E Y O U R S A Y

C O N T A C T U S

Join us on :

TRADE BUYERS ONLYTrade Media Partner: Join us on :

MEGA EXPO

Managers:Organiser:

Join us in 2016 to celebrate the 25th ANNIVERSARY

from 20-23 October at MEGA SHOW Part 1, and stay

on for MEGA SHOW Part 2 from 27-29 October.

REGISTER NOW at www.mega-show.com

Tell us what you think and what you would like to see at the

show in 2016 – all comments and suggestions welcome!