SHAPING MICHIGAN’S HEALTH CARE

MARKETING OPPORTUNITIES

OUR MEMBERS ARE LOOKING

FOR YOU!

THE VOICE OF 15,000 PHYSICIANS

• Averagenetincomeperphysician:$203,892

• Professionalexpensesperphysician:$331,472

• Physiciansfromruralareas:18%• Physiciansfromurbanareas:82%• Single-physicianpractices:35%• Physiciansemployedbygrouppractices:28%

• Physiciansage45oryounger:15%• Physiciansbetweentheagesof 46-50:21%

• Physiciansage61-65:11%

TheMichiganStateMedicalSociety,Michigan’slargestandmostinfluentialstatemedicalsociety,speaksonbehalf of morethan15,000physicianandmedicalstudentmembersacrossthestateinitscommitmenttoimprovethehealthof allMichiganders.Inpartnershipwithitscountymedicalsocieties,MSMShasbeenhelpingMichiganphysicianssethighprofessionalandethicalstandardssince1866.

Themissionof theMichiganStateMedicalSocietyistopromoteahealthcareenvironmentthatsupportsphysiciansincaringforandenhancingthehealthof Michigancitizensthroughscience,quality,andethicsinthepracticeof medicine.

120WestSaginawStreet|EastLansing,Michigan48823|517/337-1351|msms@msms.org

PHYSICIANS CARING FOR PATIENTS

Upper Peninsula

Northern

Central

Eastern

Western

All other specialtiesUnspeci�ed

Emergency Medicine

General Surgery

Orthopedics

Ophth

alm

olog

yRa

diol

ogy/

Dia

gnos

tic

OBG

YN

Pediatrics

Anesthesiology

Family Practice

Inte

rnal

Med

icine

MSMS member specialty breakdown

MSMS member geographic breakdown

MUST-READ SOURCE FOR HEALTH CARE

Michigan Medicinecrossesallspecialtylinesandhitshardoncurrentissuesaffectingpatientcare,practicemanagementandtechnology,physicianreimbursement,costcontrols,humanresourcetrendsandlegalmatters.Michigan Medicinealsopresentsthought-provok-ingandinspiringprofilesof physicianswhoarepursuinguniqueapproachestothechallengesof practicingmedicinetoday.Pub-lishedsince1902,Michigan Medicineistheofficialmagazineof theMichiganStateMedicalSocietyconsistentlyratedamongthemosteffectiveassociationsinMichiganbyInside Michigan Politics.

Michigan Medicine Advertising RatesAll rates are net. An agency placing advertising should add their commission when billing their client, the advertiser.

4 Color Covers 1x 3x 6xCover4(BackCover)...... $3,787......$3.400......$3,026Cover2(InsideFront...... 3,197........2,826........2,462Cover3(InsideBack)...... 3,167........2,813........2,427

4 Color Display 1x 3x 6xFullPage............................ $1,952......$1,827......$1,6232/3Page............................. 1,607........1,507........1,3431/2Page............................. 1,372........1,267........1,1511/3Page............................. 1,322........1,111........9911/4Page............................. 1,139........1,062........950

Black & White Display 1x 3x 6xFullPage............................ $1,775......$1,316......$1,1212/3Page............................. 1,150........1,053........8971/2Page............................. 914...........813...........7061/3Page............................. 864...........771...........6571/4Page............................. 755...........732...........616

Inserts: Full page black & white rate at the appropriate frequency discount for each page of the insert.

Polybagged Outserts: Full page black & white rate at the appropriate frequency discount for each page of the insert, plus additional postage.

Marketplace Display 1x 3x 6xFullPage............................ $1,000......$875.........$7001/2Page............................. 603...........478...........3791/3Page............................. 550...........431...........3241/4Page............................. 458...........375...........2901/6Page............................. 404...........332...........273Classified Rates: $1.60 per word, $65 minimum. Add $12.00 each for border, bolding or logo.

2015 Advertising DeadlinesIssue Space MaterialJanuary12,2015 12/08/14 12/22/14Issue’sfocusisPhysician Leadership

March12,2015 02/08/15 02/22/15Issue’sfocusisPracticing in Michigan

May12,2015 04/08/15 04/22/15Issue’sfocusisICD-10

July12,2015 06/08/15 06/22/15Issue’sfocusisIndependent Practice

September12,2015 08/08/15 08/22/15Issue’sfocusisCost of Technology

November12,2015 10/08/15 10/22/15Issue’sfocusisStaff Recruitment, Retention and Training

Advertising Representative: CarlMischka888/666-1491•Fax:949/266-9393cmischka@msms.org

MSMS.org

MSMS.orgistheofficialwebsiteof theMichiganStateMedicalSociety.Itisacollectionof webpagesordocumentsthatareaccessedthroughtheInternet.MSMS.orgcontainsinformationabouttheSociety,legislativeactivities,educationalevents,industry-relat-edinformationandresourcesforitsmembers.

Thisexclusiveplacementgiveyourcompanytheattentionitdeservesinfrontof 15,000medicalprofessionals.

Skyscraper(160x600)• $3,750annually

This campaign consists of a vertical format banner on the right side of the homepage; left side of nearly all interior pages on msms.org. Availability is limited with only 15 offered per year.

Tolearnmoreaboutthislimitedopportuniy,pleasecontactourpublishingpartner,MultiViewat972/402-7023orjsmith@multiview.com.

Medigram

TheMSMSMedigramisane-newsletterwhichinformsmembersabouttheSociety’sactivities,industrynewsandlegislativeactivities.MedigramisdeliveredeveryFridaytomorethan8,000members’emailaddresses.

180x150IMU(Rectangle)• $350total/mo.• $750total/3mos.• $900total/6mos.

160x600IMU(Skyscraper)• $800total/mo.• $1,700total/3mos.• $2,000total/6mo.

728x90IMU(Leaderboard)• $1,000total/mo.• $1,900total/3mos.• $2,500total/6mo.

.JPG or .PNG, or animated .GIF. Michigan State Medical Society will

CAPITALIZE ON THE POWER OF DIGITAL

2015 ANNUAL SCIENTIFIC MEETINGThe150thAnnualScientificMeeting,MSMS’largestandlongest-runningconference,bringstogetherphysiciansandleadersfrommedicalschools,healthsystemsandspecialtiesoverfourdays.Withmorethan30clinicaltopicspresentedbynationalandlocalexperts,ASMprovidesgreatexposurewithmanyopportunitiestoengagephysiciansone-on-one.

Water Bottle SponsorWrap advertisement on all water bottles for the conference.

Value:$2,000

Popcorn SponsorA favorite event, there will be prominent signage inside exhibit hall along with your branded sticker on the popcorn bag.

Value:$1,000/day

Lunch Box SponsorProminent signage inside exhibit hall, your branded sticker on box lunch, company-provided napkins, an opportunity to provide MSMS with marketing materials on lunch tables, and recognition in onsite program.

Value:$1,000/day

Resident and Student Poster Symposium SponsorSponsor of the poster competition (up to six awards of $1,500 each) – prominent signage, acknowledgement in onsite program, each table displaying the residents’ poster will have a sign reading “Poster Session Presented by [Sponsor]”, sponsoring company can be on stage during award presentation and awards will be presented by a company representative.

Value:$1,500

Breakfast SponsorProminent signage inside exhibit hall, and recognition in onsite program. Marketing materials on breakfast-area tables.

Value:$1,000/day

Morning Break Sponsor (all three days)Signage on snack tables inside exhibit hall, and recognition in onsite program.

Value:$2,000

Premier Exhibitor Package Includes “Exhibitor” package AND: three course exhibits (value of $1,000 each), half page advertisement in the onsite program, option to include one promotional stuffer in registrant material, prominent signage at conference, and recognition at lunch.

Value:$7,500$5,000

Practice Solutions Special**Limited to MSMS Practice Solutions companies** Includes “Exhibitor” package and option to include one promotional piece in registrant’s materials.

Value:$2,000

ExhibitorA 6’ x 10’ display booth for two days (Oct. 21-22, 2015), 35-word description in online program, complimentary box lunch for three, mailing list of 2014 ASM attendees, post 2015 ASM attendee list, ASM website acknowledgement, complimentary hot breakfast for two, and an exhibit booth identification sign.

Value:$1,000

Course ExhibitorExhibit of one three-hour course, 6’ tabletop display located outside of course room, acknowledgement sign inside course room, recognition in program as course exhibitor, 35 word description in online pro-gram, mailing list of 2014 ASM attendees, and post 2015 ASM attendee mailing list. This is ideal for companies targeting specific diseases or specialties.

Value:$1,000

Wednesday, October 21 - Saturday, October 24, 2015Somerset Inn, Troy, Michigan

2015 SPRINGSCIENTIFIC MEETING

Reachphysiciansfromallareasof practicewithyourproductandserviceduringMSMS’two-daySpringScientificMeeting(SSM).Thisconferencewillputyouface-to-facewithMichiganphysicians.Theexhibithallprovidestwodaysof visibilityforyourcompanywithbothexhibitingandsponsorshipopportunites.

Water Bottle SponsorWrap ad on all water bottles for the conference.

Value:$1,000

Popcorn SponsorA favorite event, there will be prominent signage inside exhibit hall along with your branded sticker on the popcorn bag.

Value:$1,000/day

Lunch Box SponsorProminent signage inside exhibit hall, your branded sticker on box lunch, company-provided napkins, an opportunity to provide MSMS with marketing materials to include on lunch tables, and recognition in onsite program.

Value:$1,000/day

Breakfast SponsorProminent signage inside exhibit hall, and recognition in onsite program. Marketing materials on breakfast-area tables.

Value:$1,000/day

Morning Break Sponsor (both days)Signage on snack tables inside exhibit hall, and recognition in onsite program.

Value:$1,200

Premier Exhibitor PackageIncludes “Exhibitor” package AND: two course exhibits (value of $1,000 each), half page ad in the onsite program, option to include one promotional stuffer in registrant material, and prominent signage at conference.

Value:$4,500$3,000

Practice Solutions Special**Limited to MSMS Practice Solutions companies** Includes “Exhibitor” package and option to include one promotional piece in registrant’s materials.

Value:$2,000

ExhibitorTabletop display booth for two days (May 13-14, 2015), 35-word description in online program, complimentary box lunch for two, mailing list of 2015 SSM attendees, and SSM website acknowledgement.

Value:$750

Course ExhibitorExhibit of one three-hour course, 6’ tabletop display located outside of course room, acknowledgement sign inside course room, recogni-tion in program as course exhibitor, 35 word description in online program, and mailing list of 2015 SSM attendees. This is ideal for companies targeting specific diseases or specialties.

Value:$1,000

Wednesday, May 13 - Thursday, May 14, 2015The Henry, Dearborn, Michigan

2015 MSMS HOUSE OF DELEGATESTheHouseof Delegatesisthelegislativebodyof theMichiganStateMedicalSocietyandconsistsof delegateselectedbycomponentsocieties,recognizedspecialtysocieties,delegatesfromtheResidentsandFellows,Students,YoungPhysicians,OrganizedMedicalStaff andInternationalMedicalGraduatesSections.

TheMSMSHouseof DelegateswillbeheldMay2-3,2015attheAmwayGrandPlazainGrandRapidsfeaturinghundredsof physicianleadersfromaroundMichigan.

President’s Banquet SponsorProminent signage inside and outside of room and four complimentary tickets to the Presidential Reception and Installation dinner.

Value:$2,500

President’s Reception SponsorProminent signage inside and outside of room and two complimentary tickets to the Presidential Reception and Installation dinner.

Value:$1,500

Exclusive Water Bottle SponsorWrap ad on all water bottles for the conference.

Value:$2,000 Lunch Box SponsorSticker with logo outside box lunch, company-provided napkins and business cards inside lunch box if you so wish.

Value:$1,000

50 Year Awardees’ Reception & Luncheon SponsorProminent signage inside and outside of room.

Value:$1,000

Coffee/Break Station Sponsor (both days)Signage on coffee/break station tables outside of room.

Value:$1,000/day

Practice Solutions Exhibitor SpecialIncludes “Exhibitor Plus” package AND: one promotional stuffer in registrant material. **For MSMS Practice Partners only**

Value:$1,550

Exhibitor8’ Tabletop display for one day (May 2, 2015), complimentary box lunch for three, mailing list of 2014 HOD attendees, post 2015 HOD attendee mailing list, HOD website acknowledgement, com-plimentary breakfast for three, and two complimentary tickets to the Presidential Reception and Installation dinner.

Value:$1,000

MSMS FOUNDATION GOLF OUTING, MORE

MORE

TheMichiganStateMedicalSocietyFoundation,thephysicians’owncharityfoundedin1945,isanoutletfordoctorswantingtoexpresstheircompassionandcaringbeyondthemedicaloffice.Twiceeachyear,theMSMSFoundationBoardof Trusteesmakesfinancialgrantstocommunity-basedhealthprogramstofurtherresearch,education,andoutreach.

Golf Corporate PackageIncludes Acknowledgement or signage, acknowledgement in the printed golf outing program, 18 holes of golf for 4, electric carts, greens fees, lunch and afterglow reception for players, color team photo, three raffle tickets for each player.

Value:$2,500

Golfer Gift SponsorIncludes MSMS/sponsor-branded gift, and everything in the Golf Corporate Package.

Value:$2,500

Lunch at the Turn SponsorIncludes signage on boxed lunches and everything in the Golf Corpo-rate Package.

Value:$2,500

After-Glow Reception SponsorIncludes signage and acknowledgement at the reception and everything in the Golf Corporate Package.

Value:$2,500 Hole SponsorIncludes sponsor package plus 4 golfers.

Value:$1,200

Non-sponsor team packageIncludes 18 holes of golf for 4, lunch, refreshments, afterglow recep-tion, color team photo, and three raffle tickets for each player.

Value:$1,000

MSMS “Lunch and Learn” Policy Webinar Series12:15p.m.-1:00p.m.monthly

Grab a lunch, click the link, and join us! These FREE short and interactive monthly online updates are designed to explore key policy issues impacting physicians in the state of Michigan. It’s more than a presentation... insights are solicted from participants and encouraged interaction with our experts.

Topics include a variety of issues pertinent to the Michigan physi-cian including student loan financing and management, an update on labor and employment laws, sensitivity training when serv-ing patients of sexual abuse, as well as patient portals and the patient/doctor interaction.

SponsorshipValue:$1,000

Office Staff SeminarsSeveral-FebruarythroughDecember|SeveralAudience:Practiceadministrators,codingandbillingstaff

Topics include coding, billing, and reimbursement.ExhibitValue:$500

PCMH: Supporting Patients Through Population Health3/4/2015|TroyMarriott,TroyAudience:Physiciansandotherhealthcareprofessionals

Topics Include Supporting Patients Through Provider-led Care Coordination Strategies; Effective Strategies to Strengthen Com-munication Between Primary Care and Specialists; Chronic Disease Management and Population Health; Improving Health Care Through Technology; The Effectiveness of Patient Centered Medical Home Model and What the Future Holds

ExhibitValue:$500|SponsorshipValue:$1,000

Conference on Maternal & Perinatal Health5/14/2015|SomersetInn,TroyAudience:Physicians,nurses,andallotherhealthcareprofes-sionalsworkingwithwomenandtheirinfants

Topics include Early Inductions; Importance of Breastfeeding; Michigan Infant Mortality Update; Newborn Screening; Patient Safety.

ExhibitValue:$500|SponsorshipValue:$1,000

YES! I WANT MORE BUSINESS!Company Name ___________________________________________________________________________

Contact Name ____________________________________________________________________________

Address __________________________________________________________________________________

Ciy/State/Zip ____________________________________________________________________________

Phone ___________________________________________________________________________________

Fax _____________________________________________________________________________________

Email ___________________________________________________________________________________

Product or Service _________________________________________________________________________

Payment information: Adepositof $500and/or$250fortax-exemptorganizationsmustaccompanythisagreement30dayspriortothestartof yourmarketingactivity.Theentirebalanceduemustbesubmittedforsponsorshipsorexhibitingpriortothestartof anyeducationalevent.Norefundswillbemadeforcancellationsmade30dayspriortothemarketingactivity;priorcancellationswillresultina$100handlingfee.Allspacewhichisnotoccupiedbyshowopeningmaybesubjecttoresalewithnorefund.

Exhibit opportunities:__PremierExhibitor__ExhibitorPlus__Exhibitor__Sponsorship__PracticeParnter__CourseExhibitor

Sponsorship opportunities:__PopcornSponsor__BreakfastSponsor__CyberCafe__LunchBoxSponsor__WaterBottles__SnackSponsor

Advertising opportunities: __Michigan Medicine __ Medigram __MSMS.org

TOTALDUE:$____________________ CHECKENCLOSED:$____________________

Pleasecharge$_______________to:__Visa__MasterCard__AmericanExpress__Discover

Card#___________________________________________________________________________________

Expirationdate:____________________________________________________________________________

Nameoncard:_____________________________________________________________________________

Authorizedsignature:________________________________________________________________________

PrintName:__________________________________________________Date: _______________________

BUILDING YOUR BRAND THROUGH

OUR MEMBERS

120 West Saginaw StreetEast Lansing, MI 48823

Offering unique strategic partnerships to help your brand be seen, heard and experienced.

MICHIGAN STATE MEDICAL SOCIETY | www.MSMS.org/partnerships