multiple internet service providers

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Architecting the Network Multiple Internet Service Providers

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Page 1: Multiple Internet Service Providers

Architecting the Network

Multiple Internet Service Providers

Page 2: Multiple Internet Service Providers

Provider Interaction

Policy Issues in a Multi-provider Environment

Page 3: Multiple Internet Service Providers

Multiple Providers

Either a starting condition or an early evolutionary phase, due to

ease of access to technologyincreasing market perception of valueConstraints on initial operations

You should anticipate an environment of multiple providers

Page 4: Multiple Internet Service Providers

Multiple Providers

Are inevitable!Plan for it within the areas of

designpolicybusiness plans

Page 5: Multiple Internet Service Providers

The Initial Model

Resellingor

Coexistence

Page 6: Multiple Internet Service Providers

Purchase a service from a providerResell to high demand exposed markets, such as:

commercial accesscommunity accessdial-upschool access

Reselling

Reseller

Provider

Page 7: Multiple Internet Service Providers

Reselling

Is an effective tool for Internet permeationIncreases the marketing presenceIncreases purchased volumes of capacity for the upstream provider

lowering unit price of bandwidth through increased volume

Page 8: Multiple Internet Service Providers

Reselling

Shares the investment risk of Internet growthPromotes rapid commercialisation of the Internet Service environment

Page 9: Multiple Internet Service Providers

Reselling

May be counter to national regulatoryenvironmentMay be counter to funders’ requirements / constraintsMay stress management functionMay stress pricing structure

fewer high volume low margin clients

Page 10: Multiple Internet Service Providers

Reselling

Leads to direct competitive retail environmentMay not be supportable within the size of the available market

Page 11: Multiple Internet Service Providers

Reselling

For an academic Internet service provider the pressure to resell to service providers will commence on the second day!

Cost escalation to academic clients throughincreased volume will be cross-subsidised by higher margins on reselling

Page 12: Multiple Internet Service Providers

Coexistence

Multiple service providersEach with Internet connectivity

InternetInternet

AA BB

Page 13: Multiple Internet Service Providers

Coexistence

Independent Internet connectivity perceived as marketing advantageAllows for Service Provider Operation to operate in a self-determined manner

Page 14: Multiple Internet Service Providers

Independent Coexistence

Is not cost effectiveBackhaul issue causes cost to both parties

InternetInternet

AA BB

Page 15: Multiple Internet Service Providers

Independent Coexistence

Includes necessary areas of cooperative activity irrespective of link structure

Page 16: Multiple Internet Service Providers

Areas of “Forced” Cooperation

National delegated namespace (.xx)structure of subdomainspolicy of subdomain creationinherited subdomain policy constraintsagreed mode of operation via delegated authorityaccessibility of the domain name space as a prerequisite for Internet promulgation

Page 17: Multiple Internet Service Providers

Cooperation (continued)

Network Address ManagementService Provider Address Block managementReseller Address Block ManagementCustomer switching⌧address switching⌧name service switching

Reseller switching⌧address block switching

Page 18: Multiple Internet Service Providers

Cooperation (continued)

Dual Homed customersrouting agreements⌧advertisement to client⌧advertisement to Internet

AA BB

Page 19: Multiple Internet Service Providers

Cooperation (continued)

Pricing policiescompetition vs collusion

Market domainscompetition v collusion

Regulatory Constraintsdata service reseller constraintscommercial trading constraints

Page 20: Multiple Internet Service Providers

Cooperative Coexistence

Attempts to rationalise costs to the benefit of all partiesCan be mutually cost effectiveCan provide mutual failover for increased availability

Page 21: Multiple Internet Service Providers

Cooperative Coexistence

Domestic Interconnection

InternetInternet

AA BB

Page 22: Multiple Internet Service Providers

Exchange Structures

Layeringlayer 3 models⌧multilateral policy determination!

Page 23: Multiple Internet Service Providers

Exchange Structures

layer 2 models (the NAP or IX)⌧unilateral policy capability⌧tailored bilateral policies

Page 24: Multiple Internet Service Providers

Policy Issues

Client or Peer?Who determines peer status?How?Why?

How to price peeringzero settlement only if equal perceived benefit to each party

Page 25: Multiple Internet Service Providers

Policy Issues of Peering

risksleverageoffloading

Both parties have to perceive equal benefit in order to peer

Page 26: Multiple Internet Service Providers

InternetInternet

BB

Policy Issues

Who is an indirect party to peering?Transit networks

AA

CC

Page 27: Multiple Internet Service Providers

Multiple Providers

Require careful considerationRequire flexibility in approach

Page 28: Multiple Internet Service Providers

Discussion