MY CHALLENGE - DAY 11

How To Develop An Unstoppable MLM Marketing System

Today I will talk about developing a marketing system

that is customizable-that works depending on how you

operate.

We all act, talk, interact, build and develop a little bit

differently, so I want to give you that flexibility;

whatever way you decide to build your business.

Always remember that you should have a system that

is your anchor. Basically it allows people to connect,

gather and develop a community and engage with

one another.

Developing community on the internet is going to be a

little bit different than offline.

One of the biggest reasons why offline marketing still

works today, and is still successful, is the fact that

there is human to human interaction. You’re meeting

people on a weekly basis, connecting, sharing stories

and engaging. All of those things are very important

because you want to develop a relationship, and have

friends.

Develop lifelong partnerships with people who you’ll

do business with. Also, people who you’ll spend time

with on holidays, after work and weekends.

Online is slightly different, but we do have different

tools like Google+ and Skype to do video calls.

There’s still nothing that can replace human to human

interaction. That’s why events are so critical in this

marketing system.

One of the fundamentals is looking at how you can

develop tools and resources to make it easier for

you to facilitate conversation; make it easier for you

to relate to users, people, and your team.

What I do personally is have weekly conference

calls. It’s still something that is very old school, but it’s

also impactful. It gets people uniting, connected to a

large cause with influence that is greater than them.

Another thing that works great is Google+ hangouts.

It’s another way you can educate and instruct your

team, but it’s also a way that you can educate

yourself. You learn from some of the best people out

there. Anything you learn can then recycle and

shared it with your team.

The great thing with the internet is you don’t really

have to be completely tech savvy to understand it.

You can outsource it to an assistant. Tell them you

want to develop a blog and you want them to do all

of the stuff for you on the back end, so that all you

can really do is focus on marketing. It’s essential to

your business because you ultimately want to get more

people in front of your content.

You also want to look at how you can elevate your

experience and importance within your team. The

way to do it is a little different than most

people. When you’re developing a system for a

team, you want to think about how you can scale it.

How can you ultimately make it more hands off?

It’s different because back in the day, the old school

methods are definitely something you can do, but at

the end of the day people get into network marketing

because of the lifestyle; they’re attracted to the idea

of leverage. It’s about doing the work one time and

being paid month and month for the same work. At

least that’s how I feel.

What I’ve been able to do is develop a system where

I only talk to qualified customers. I don’t talk to

prospects. They have to go through my funnel system

and have bought something from me. Then I basically

coach them and qualify them after my assistant has

first talked to them. I teach my team to do similar

things to what I do so that they can have time to

spend with their family and friends.

Most people hate the idea of talking on the phone.

There is a time and a place for it, but if you can limit

the amount of time that is spent on unproductive things

and really focus on your marketing, you will be more

impactful and stronger as a marketer and also as a

leader.

I learned this from one of my mentors who sat me

down and said,

“You need to stop playing small, you need to play

big. You need to do things on a much larger scale if

you ever want to have any type of impact and reach

more people.”

When he told me that, at first I was taken aback.

Wow, this person is telling me I’ve been doing things

wrong all this time. I thought I do want to take on a

challenge; I want to become more and step up to the

plate to become the person I was meant to be.

You know, I’m kind of a spiritual person; I believe in

God and all of the blessings that He’s given. I know

for a fact that all of the learning I’ve done has really

been practice.

He was right, I was playing small for so long because I

wasn’t really sure that I was ready for something

larger. I wasn’t really sure that I could do anything

more. And it really challenged me to develop my

business in such a way that I could reach more people

and add more value. I wanted to share more

resources to help them grow and have their own

breakthroughs.

I can tell you the secret isn’t to talk to people one on

one. You need to teach and build your business like a

classroom. Professors are typically respected and

their time isn’t spent on instructing one person, but

thousands of people. They have office hours set aside

for specific types of concerns. Most of the time it’s

spent on high level education. It’s developing people

on a much larger basis so they can take the

information, absorb it and share it.

That’s how you want to think about your system. Think

about how you can be a professor, and influence

people on a larger scale.

Hopefully these tips are valuable for you.

I’m looking forward to taking this journey together

and seeing how it can really develop and make a

huge impact in the world.