netapp emea flash survey results
TRANSCRIPT
© 2016 NetApp, Inc. All rights reserved. --- NETAPP CONFIDENTIAL ---1
NetApp Flash Survey
EMEA Findings
NetApp and Opinion Matters July 2016
© 2016 NetApp, Inc. All rights reserved. --- NETAPP CONFIDENTIAL ---2
NetApp’s EMEA Flash survey of 3000 IT decision makers in Germany, France and the UK gauges the level of knowledge and awareness of Flash in key markets.
This presentation summarises the factors preventing businesses from adopting Flash according to this study.
Introduction
© 2016 NetApp, Inc. All rights reserved. --- NETAPP CONFIDENTIAL ---3
Key findings from the NetApp survey included the following:• There is a lack of need for Flash as a business solution• Cost is a barrier to Flash adoption• Lack of awareness is an issue among financial decision makers
What factors would prevent your business from investing in Flash storage?
© 2016 NetApp, Inc. All rights reserved. --- NETAPP CONFIDENTIAL ---4
Question: What factors would prevent your business from investing in Flash storage?
Source: NetApp/ Opinion Matters
9 out of 10 senior IT decision makers believe there is a business need for Flash.
© 2016 NetApp, Inc. All rights reserved. --- NETAPP CONFIDENTIAL ---5
Question: What factors would prevent your business from investing in Flash storage?
Source: NetApp/ Opinion Matters
40 percent of IT decision makers believe Flash is too expensive, even when real-world applications show favourable results in terms of cost.
© 2016 NetApp, Inc. All rights reserved. --- NETAPP CONFIDENTIAL ---6
Question: What factors would prevent your business from investing in Flash storage?
Source: NetApp/ Opinion Matters
Almost one in five respondents said financial decision makers lack the awareness of Flash to make an informed buying decision.
© 2016 NetApp, Inc. All rights reserved. --- NETAPP CONFIDENTIAL ---7
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Thank you
NetApp’s Flash Survey was conducted in partnership with independent research experts Opinion Matters.