netpeak for travel industry

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Speaker: Valeriya Lezhenko

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Page 1: Netpeak for travel industry

Speaker:

Valeriya Lezhenko

Page 2: Netpeak for travel industry

2006Strong expertize inonline marketing

and SEO since 2006

5 offices in 3 countries (Sofia, Kiev, Odessa,

Kharkov, Almaty)

280+ professionalswith 290+ certificates

More than 1800successful projects

Page 3: Netpeak for travel industry

Why Netpeak?1. We are ROI oriented. We work with every business like it’s our own.

2. We are not a full-service agency – they are outdated. We take a specialized, individual approach

3. We improve the online marketing sphere:

4. We launched five powerful tools that help business and made them available to the public:

5. We are professionals and perfectionists:

IfTheyCallNetpeakSpider

NetpeakChecker

, « : Online marketing for business», « : Online advertising».

Page 4: Netpeak for travel industry

More than 1800+ businessesentrusted us with their projects

Page 5: Netpeak for travel industry

Unique services

Website promotion Online Advertising+SEO PPC2.0 2.0

Page 6: Netpeak for travel industry

for particular taskssolution

mobile applications

websites

SaaS-services

content projects

e-commerce

Page 7: Netpeak for travel industry

for projectsof any complexity

Project launch

Audience engagement

Audience loyalty

Conversion rate improvement

UI/UXConsulting

SEO at development stage SEOPPCApp promotionVideo, Linkbuilding

UI/UX auditAnalytics development

VideoLinkbuildingBlogging

Page 8: Netpeak for travel industry

Case Studies

Page 9: Netpeak for travel industry

Service: PPC Thematics: air tickets onlineRegion: KazakhstanAim: optimization of existing campaignsDuration of campaign: 1 month

Online air tickets

Online air tickets

Page 10: Netpeak for travel industry

Online air tickets

1. Advertising results analysis.

2. Implementing system of collecting user queries on site.

3. Setting campaigns for the queries list.

4. Automatization of ads being created (over 10 000 ads with relevant price information).

Services provided: Results:

6,5 times growth of CTR

-25% of cost per click

-56% better bounce rate

Page 11: Netpeak for travel industry

Service: PPC (SEM) Thematics: rent in resort zoneRegion: over 12 countriesAim: as much requests as possible under $15/requestDuration of campaign: 6 months

Rawai VIP Villas

Rawai VIP Villas

Page 12: Netpeak for travel industry

Rawai VIP Villas

conversion costof the websiteof conversion rate

1. Recommendations for site optimization.

2. Implementation of collecting leads system.

3. Implementation of one page landing to collect leads.

4. Setting user data transfer to analytics system.

Services provided: Results:

+330,77% of conversion rate

speeding-up of the website

$13,73 conversion cost

Page 13: Netpeak for travel industry

Service: PPC (SEM) Thematics: tourismRegion: Ukraine Aim: increase number of bookingsDuration of campaign: 4 months

Tourist company

Tourist company

Page 14: Netpeak for travel industry

Tourist company

1. Search campaigns setting.

2. Search remarketing.

3. Media advertising (banners).

4. Media remarketing.

Services provided: Results:

+100% of “Booking” aim achievement

+96,59% conversion rate of “Booking” aim

Page 15: Netpeak for travel industry

Questions?

Page 16: Netpeak for travel industry

Thank you for your attention!

netpeak.net