new guidelines from ted staff 5 feb 2014)
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guidelinesTRANSCRIPT
!(resource from TED staff Phil Klein)
New guidelines for TEDx organizers!
To ensure that your event is presenting new ideas and research,!
1. Find talks by searching for specific ideas FIRST!
2. !Finding the most appropriate person to present on this topic.!
This is opposed to brainstorming a list of interesting projects or people and hoping they have a new idea. We call this “idea first, speaker second!" curation or "active" curation. Since it's the job of the curation team to present new or fantastic ideas, you exert the most control over curation when you come up with the ideas for talks yourselves.
Idea First, Speaker Second Curation
Diversify your event, not just with different disciplines and subject matter, but with different kinds of idea-based talks. Your event should be as wide in scope as a TED conference. Your audience should be surprised and delighted by the variety of subject matter.!!
!
Audience should not be able to anticipate what the next talk will be.
Big Ideas
Tech demo!
Artist statement
Dazzle with wonder Performance
Small Idea
Issue Talk
List of Talks
A.The big idea -- The talks where they make one or two very strong point and it’s important. (Ken Robinson, Liz Gilbert, Chimamanda Adichie)!
B.The tech demo -- An onstage look at some clever new invention.!
C.The performance -- Music, dance, magic, puppetry, etc.!
D.The artist statement -- an artist showcases their art and explains why they do it.!
E.The dazzle with wonder -- These talks that are mainly about amazing with discovery. (David Gallo, David Christensen)!
F.The small idea -- No BIG, world-changing ideas but a very engaging talk on an interesting topic. (Bonnie Bassler, Mary Roach, Joe Smith, Charlie Todd.) This is an important category!!
G.The issue talk -- These talks expose an issue to your audience that they may have never heard of. (Rose George)
Help your speakers to develop their talks. It is hard to write an engaging talk that clearly focuses on a specific idea - if your speaker gets too general, off topic, personal or writes a talk that focuses more on their personal opinions rather than a new idea/research, help them fix their talk before you begin final rehearsals.
come out of a TED/TEDx talk with new knowledge about an idea, not information about the speaker.
You don't need many speakers, and you only want speakers who you can guarantee will give an interesting talk on a new idea. You cannot do this if they don't rehearse with you. More is not better.
Cut any speaker that doesn't agree to your methods!
