1. NEW SET UP SERVICES BY BC SHETTY & CO. Chartered Accountants

2. Steps. Selection Of Merchant Banker Restructuring Of Capital And Valuation Offer Document For IPO Due Diligence as Part Of IPO Marketing Strategy Effective Communication Of Its Equity Strength. 3. Selecting A Merchant Banker 4. Restructuring Of Capital And Valuation When a company is having trouble making payments on its debt, it will often consolidate and adjust the terms of the debt in a debt restructuring. After a debt restructuring, the payments on debt are more manageable for the company and the likelihood of payment to bondholders increases. A company restructures its operations or structure by cutting costs, such as payroll, or reducing its size through the sale of assets. This is often seen as necessary when the current situation at a company is one that may lead to its collapse. 5. Offer Document For IPO Cover Page Risk Factors Introduction About us Financial Statements Legal and other information Other regulatory and statutory disclosures Offering information Other Information 6. Due Diligence as Part Of IPO One of the most important factors in a successful IPO is the due diligence process. The due diligence process ensures that whatever you state in your prospectus can be substantiated. From both a company perspective and a sponsors perspective it means credibility and increases the chances of a successful IPO. Legal Due diligence and Financial due diligence are well understood, but equally important are technical and intellectual capital due diligence. Both these aspects of due diligence concern knowing the business and identifying the risks which the business faces. This article touches briefly on how these two facets of the due diligence process work 7. Marketing Strategy Marketing strategy is a process that can allow an organization to concentrate its resources on the optimal opportunities with the goals of increasing sales and achieving a sustainable competitive advantage. Marketing strategy includes all basic and long-term activities in the field of marketing that deal with the analysis of the strategic initial situation of a company and the formulation, evaluation and selection of market-oriented strategies and therefore contribute to the goals of the company and its marketing objectives. 8. Contact Us. BC Shetty & Co. Chartered Accountants#137 Ground Floor, 15th Cross b/w 4th & 6th Main, MES College Road, Malleshwaram Bangalore-560003 Ph: +918023443636