Where We Have Been

A Winning Solution: The No Labels Movement

Focusing on Demographics

Building on Success

Where We Have Been: Movements on the Left and Right

Founded in 1998 “Censure and Move on”

Currently 5.2 million online members

Founded in February 2009 18% of Americans endorsed

129 House candidates, 9 Senate candidates House Caucus with 52 members

T h e T ea Party an d M o ve O n i n 201 0

A Winning Solution: The No Labels Movement

Changing Behavior in Washington

Focusing on People, Politicians and Press

Involvement in the 2012 Election Cycle

Illustrating the Necessary Structural Changes:Open Primaries and Redistricting

December 13, 2010 No Labels Launch

Mayor Bloomberg, Governor Crist, Mayor Booker, Mayor Villaraigosa, Senator Bayh, Senator Manchin,

Rep. Tom Davis, Joe Scarborough and Mika Brzezinski

1,000 people from all fifty states

Fifty two million media impressions

USA Today, Washington Post, New York Times, Wall Street Journal

Movement Validation

National Day of ConversationJanuary 26, 2011

Senate Interviews:

Maria Cantwell (WA)Kay Hagan (NC)

Amy Klobuchar (MN)Mary Landrieu (LA)Joe Lieberman (CT)

Joe Manchin (WV)John McCain (AZ)

Ben Nelson (NE)Debbie Stabenow (MI)

Mark Warner (VA)Ron Wyden (OR)

John AvlonCNN Contributor, Fmr. Giuliani Speechwriter

Hon. Lisa BordersPresident, Atlanta City Council (2004 to 2008)

Jon CowanPresident, Third Way

David FrumFounder, Frum Forum, Fmr. Bush Speechwriter

Bill GalstonSenior Fellow, Brookings Institution

Nancy JacobsonFounder, No Labels

Kiki McLeanPartner, Porter Novelli

Mark McKinnonFmr. Advisor to President Bush and Senator McCain, Co-founder, No Labels

Hon. David WalkerU.S. Comptroller General (1998 to 2008)

No Labels Founding Leaders

Mark SalterAuthor and Advisor to Senator McCain

Focusing on Demographics: The No Labels Majority

2008 Pres i d en tial E lecti o n – Vo te R e su lts b y S tate s

2008 Presi d en tial E lecti o n – Vo te R esu lts b y Co u n ti e s

Building on Success: 2011 and 2012 Plans

Building the Movement:

PeopleBuilding a Grassroots Infrastructure

PoliticiansMonitoring the Congress

National Conversations on Issues2012 Senate Elections

PressRegional and National Outreach

435 Congressional Districts

1,000 Declaration Signers in every district

50 State Leaders

Regional Field staff

Generation No Labels

National Bus Tour

Monitoring the Congress

Targeted Weekly email updates

Bi-monthly updates on in-district meetings

American Competitiveness Agenda:

- Deficit and Debt- Education Reform- Trade- Tax Policy- Immigration

Throwing a Yellow Flag: Governing Process

Social Media, Email Blasts, Direct contact to Member

Independent referee

Rep. Steve Cohen (D-TN)

201 2 E lecti o n Cycle

National Day of Action

6 States – 6 Primary Races

3 Republicans and 3 Democrats

In-state and Out-of-State Volunteers

Open Primaries vs. Closed Primaries

I n creasi n g Access to th e Pro ce ss

Metrics of Success

Soft Indicators★ Emails/Calls to Members of Congress

★ Congressional Town Hall Attendees

★ National and Regional Press Attention

★ Organic Membership Growth

Hard Indicators★ Declaration Signers

★ Senators Saved

★ Bi-Partisan Legislation Successes

Press