nokia crowd mapping - reno marioni @ wherecamp berlin x-mas campfire edition 12/7/2012

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Nokia Internal Use Only NOKIA CROWD MAPPING MAPS MADE BY PEOPLE LIKE YOU AND ME #HERE #WHEREBERLIN Reno Marioni Director, Web & Community, HERE

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A great summary about the efforts from Nokia's HERE platform to use community mapping efforts to create fresher and more detailed maps.

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Page 1: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

Nokia Internal Use Only

NOKIA CROWD MAPPING MAPS MADE BY PEOPLE LIKE YOU AND ME

#HERE #WHEREBERLIN

Reno Marioni Director, Web & Community, HERE

Page 2: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Capturing the Most Detailed Map Using the Industrial Method

Page 3: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Keeping the map fresh through Community

Fresh & Detailed Capture

But Industrial capture alone is not enough … we are also leveraging the

Community Capture

Page 4: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Keeping the map fresh through

Community input around the world

Page 5: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

Nokia Internal Use Only Map Creator World Map: Over 110 countries are now editable

Page 6: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Map View of Yangon 1 year ago: Only highways and basic river delta were in the map... Since then, our Map Creator community has added thousands of new streets… And all this new map content can be seen in the Community view on here maps…

Page 7: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Community View TODAY: Rich, detailed map, built by Map Creator community… 7000 kms of new streets and hundreds of new points of interest in Myanmar!

Page 8: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Page 9: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Add a street: Let’s now look at how our Map Creators are actually contributing their local knowledge. (Show how to add a street, and attribute it.)

NOTE:  Kim’s  street  will  now  go  through  some  quick  valida7on  checks  by  Nokia  team!  Then  within  a  few  hours  will  be  published  to  the  new  Community  view  on  here  maps  

Page 10: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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LIVE MAP VIEWER: Let’s now check using our internal tools if Kim’s street was successfully submitted…

NOTE:  Using  our  internal  tools,  we  can  now  quickly  check  if  Kim’s  street  is  already  visible  to  our  internal  teams…  Yes  it  is!  

Page 11: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Add a place: You can also add your favourite places to the map. Show how to add a place, and attribute it.

Page 12: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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My recent edits: And  all  your  edits  are  available  right  here,  neatly  in  a  nice  clickable  overview  list.  

Page 13: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Community edits: You  can  also  view  nearby  edits,  made  by  fellow  Map  Creators.    

Page 14: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Review edits: And  you  can  review  their  edits!  

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Coming soon!: Hiking, biking and running trails…globally!  

NOTE:  Building  maps  in  new  markets  is  of  course  important.  But  Map  Creator  users  may  also  wish  to  add  more  detail  to  exis7ng  maps,  for  example  in  the  United  States.  That’s  why  we  will  soon  be  enabling  trail  edi7ng  globally!  To  let  you  add  your  favourite  trails  for  hiking,  biking  and  running.  

Page 16: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Adding  a  trail:  Show  how  to  add  a  trail  and  name  it  e.g.  Golf  Trail.  And  again,  that  trail  is  now  ready  to  be  checked  by  our  internal  teams.  

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Field  edits:  Let’s  now  head  out  to  the  Suburbs  of  the  SF  bay  area.  Here’s  a  brand  new  neighbourhood,  under  construc7on.  In  the  Map  view  we  can  see  what  it  looked  like  when  we  last  produced  a  commercial  map.  But  our  field  team  was  in  fact  there  just  a  few  days  ago…!  With  the  Community  map  we  can  see  exactly  what  they  found…!  J  

Page 18: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Field  edits:  …Boom!  Many  streets  were  added  by  our  field  team!  And  you  can  now  see  them,  just  a  maRer  of  days  aSer  they  were  collected!  In  short,  the  Community  map  is  dynamic,  and  living!  For  the  first  7me  it  gives  you  a  direct  sneak  peak  into  our  internal  map  databases…  

Page 19: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Zooming  out,  we  can  also  now  see  exactly  which  areas  are  currently  being  working  on!  Locally  in  our  area…  

Page 20: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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…Or  globally!  In  short,  you  can  now  see  exactly  how  many  field  and  map  creator  edits  are  happening,  around  the  world!    

Page 21: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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But  that’s  not  it!  With  Map  Creator  you  can  also  now  get  a  fresh  insight  into  the  millions  of  kilometers  of  anonymous  GPS  probe  data  we  collect…  In  short,  we’re  giving  our  users  access  to  a  whole  range  of  new  exci7ng  maps  and  tools…  

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Best of Both World’s: Creating the most detailed, fresh, accurate and global Maps Using Industrial & Community Method

Page 23: Nokia Crowd Mapping - Reno Marioni @ WhereCamp Berlin X-Mas Campfire edition 12/7/2012

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Thank you

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Reno Marioni Director, Community & Open Map Platform Here