Search Engine Optimization: Taking the Guerrilla Approach

Presented by Audri WadsworthWebsites for Quilters

November 2013 Webinar

OUtline

★ Introduction of Guerrilla concept★ SEO 101 Review★ Recent updates★ Tools you can’t be ranked without★ Social Media

Introducing “Guerrilla Marketing”

What it is:

(noun) innovative, unconventional and low-cost marketing techniques aimed at obtaining maximum exposure for a product.

Unique eye catching ideas that grab people’s attention and make them want to find out more.

#bananasformarketing

SEO 101 Review

How do search engines work?

-Key words-Meta Data-Content

Recent Updates

★ Black hat SEO★ A penguin, panda and hummingbird★ Content is key!

tools to help your guerrilla marketing

★ Share your purchase with Facebook. ★ Re-marketing★ Giveaways, Gift Certificates★ Discount, Daily Deals★ Newsletter★ On-site blog

Social media

★ Facebook○ Post Links○ Educate○ Grow

★ Pinterest★ Instagram★ Twitter★ Be friendly

Questions/ discussion

Ask away!

- or contact us -800-941-0645 / service@websitesforquilters.com