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Octa-core smartphones√ Key trends

√ Pricing guide

√ Industry overview

√ 12 export-ready suppliers

√ 12 trendy octa-core phones

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Buyer’s Guide to sourcing octa-core smartphones An exclusive report on the key trends in octa-core smartphones including pricing guide, industry overview, 12 profiles of export-ready suppliers and 12 trendy products.

} Key trends 3

} Pricing guide 4

} Industry overview 5

} Comparison table: Profiles of 12 export-ready suppliers 7

}Gallery View: 12 trendy octa-core phones 9

More exclusive news: GlobalSources.com/MobileElectronics 3

Octa-core smartphones to get a boost in 2015

The first “true octa-core” mobile chipset was launched by MediaTek in November 2013, and smartphones were immediately equipped with the new chipsets. Big manufacturers and brands like Lenovo, Huawei, Xiaomi, Coolpad, ZTE, TCL and others started to produce octa-core smartphones. By conservative estimates, there were more than 200 models of China-made octa-core smartphones released during 2014. Octa-core-equipped chipsets will be more common among China-made smartphones in the next few quarters, and will experience sustained growth in 2015.

According to a survey of Global Sources’ octa-core phone suppliers, all suppliers released their first octa-core phone in the second half year of 2014. The companies typically introduced 2 or 3 different models, and most of their shipments in 2014 were under 50,000 units. Only two suppliers had five or more models, and their shipments in 2014 were over 200,000 each. However, 90 percent of suppliers in the survey agreed that their shipments for octa-core phones will significantly increase in 2015, and the range of expected growth runs from 50 percent to 300 percent from 2014.

How do octa-core chipsets change the next generation of smartphones? What are the main trends for octa-core phones in 2015? The following sections will elaborate.

Key trends

1. “4G” and “64-bit” will be the main keywords for octa-core phones in 2015 As of December 2014, there are 11 models of 4G octa-core chipsets from top chipset suppliers; Qualcomm (2), MediaTek (4) and Huawei (5). Half of

them are 64-bit models that are meant for the middle and high-end product lines. The 64-bit architecture allows octa-core phones to have more RAM, which in turn results in a much smoother UI experience for users.

MediaTek, the largest chipset supplier to Chinese phone makers, has developed several new octa-core 4G chipsets. In the second quarter of 2014, MediaTek updated the MT6592 (the first true octa-core chipset) by combining with MT6290 to support 4G LTE. In addition, the company also launched three other chipsets with 4G capabilities, and two of them are 64-bit. This is commonly regarded as a sign that 4G has become the industry standard, with 64-bit processors likely being one of the typical features in mid- to high-end octa-core phones.

2. Larger screens with higher resolutionIn the past two years, the average screen size of mobile phones has grown from 4 to 5 inches; some flagship Chinese phone models are larger, generally between 5.3 and 5.5 inches. While the screen size of mobile phones may have already reached its practical limits, manufacturers are still trying to create even larger ones by increasing the screen-to-bezel ratio. For example, Huawei’s MATE 7 (a high-end flagship octa-core phone) has a ratio of about 83 percent with a screen size of 6 inches. A narrower bezel allows for bigger screens without increasing the size of phone, becoming an important trend in the near future. As a result, the screen size of most octa-core phones will likely be between 4.7 and 5.5 inches.

In addition, screen resolution will trend higher this year, especially in mid- and high-end octa-core phones. Current chipsets, for example the MT6592 and MT6752 from MediaTek, support full HD displays

New octa-core phones will feature 4G, 64-bit processors, and larger, higher resolution screens.


4 More exclusive news: GlobalSources.com/MobileElectronics

with a resolution of 1920x1080, while the MT6595 and MT6795 support 1440x2560 resolution. The two octa-core chipsets from Qualcomm both support up to 4K (3840x2160) screen resolution.

Current entry-level octa-core phones mostly have 960x540 or 1280x720 screen resolution, but mid- and high-end octa-core phones typically have full HD screens with at least 1920x1080 resolution. Screens with 1440x2560 resolution will be seen in high-end models before the end of 2015.

3. Higher megapixel camerasNew octa-core chipsets (MT6595 and MT6795) from MediaTek are able to support up to 20MP cameras, and the Qualcomm Snapdragon 810 supports cameras with up to 55MP. More China phone makers will follow the trend to increase camera resolutions from the current 2MP/5MP front/back cameras to 5/8MP or 5/13MP. High-end phones may feature rear cameras with 18MP to 20MP resolution.

Finally, even though DDR2/DDR3 will still be the

primary SDRAM type for most octa-core phones, because 64-bit chipsets can handle more and better memory types, DDR4 will show up in a few flagship models. As estimated by upstream SDRAM suppliers, in 2015, LPDDR3 will account for 60 percent of smartphone RAM and LPDDR4 may make up 15 percent.

Pricing guide

In 2013, Samsung announced the world’s first octa-core mobile chipset (Exynos 5410), which utilized ARM's Big.Little technology, and combined four ARM Cortex-A7 chips with another four more powerful Cortex A-15 multi-core chips. However, even though Exynos 5410 was able to bring a new level of performance to a mobile phone and increase battery life by up to 70 percent, because it only activated up to half of its CPU cores at once, it was not regarded as a true 8-core chipset. It was not until MediaTek’s MT6592 came out – the chipset allowed all the eight cores to run simultaneously – that a true octa-core chipset entered the market.

Brand SoC model number

Manufacturing process

CPU GPU Camera megapixel

support

Display resolution

support

MTK MT MT6592 28nm 8xCortex-A7,1.7-2.0GHz/1.4GHz

Mali-450 Up to 16MP Up to 1920x1080

MTK MT MT6752 28nm 8xCortex-A53,1.7GHz 64-bit

capable

Mali-760 Up to 16MP Up to 1920x1080

MTK MT MT6595 28nm 4xCortex A17, 2.2GHz +4xCortex-

A7,1.7GHz

PowerVR G6200

Up to 20MP Up to 2560x1600

Qualcomm Snapdragon 615

MSM8936 28nm 4xCortex A53,1.7GHz+

4xCortex A53,1.0GHz 32/64-bit capable

Adreno 405 Up to 21MP Up to 2560x1600

Huawei Kirin 920 28nm 4xCortex-A15,1.7 GHz +4xCortex-

A7,1.3GHz

Mali-T-624 Up to 32MP Up to 2560x1600


A7,1.3GHz+i3

Mali-T628 Up to 16MP Up to 2560x1600


A7,1.3GHz+i3

Mali-T624 Up to 16MP Up to 2560x1600



As mentioned earlier, there were 11 octa-core mobile phone chipsets launched by the end of 2014, with seven of them (3 of MediaTek, 1 from Qualcomm, and 3 of Huawei) already in mass production and utilized in the production of octa-core phones. The table on page 31 indicates the main features of these octa-core chipsets.

Qualcomm mostly focuses on a few high-end models, while Huawei’s Kirin chipsets are usually prioritized for Huawei’s own mobile devices. Therefore, MediaTek chipsets still are the No.1 choice for most Chinese mobile phone makers.

Including the chipset (SoC), there are totally more than 25 components in a phone. The components that cost over $10 usually involve display/touch screen and glass (cost between $18 and $55), CPU ($14 to $40), Baseband chip + RF transceiver (BB+XCR) from $12 to $25, cameras ($10 to $25), SDRAM ($5 to $10), and NAND memory (from $5 to $10). Based on the above, most China-made octa-core smartphones are typically priced between $80 and $240.

Generally, models between $80 and $120 belong to the entry-level range, and usually carry an MT6295 chipset, 1GB RAM+8GB ROM, 4.7 inch to 5.0 inch

QHD or HD screen, dual cameras from 2MP/5MP to 2MP/8MP, and only support 3G.

Mid-range models are priced between $120 and $180, utilize MT6295, MT6295M or MT6752 chipsets, include 1GB/8GB to 2GB/16GB for RAM and ROM, 5.0 inch to 5.5 inch HD or FHD screen, with dual cameras with resolutions ranging from 5MP/8MP to 8MP/13MP, and support 3G or 4G LTE.

High-end models are priced between $180 and $240, have more options in SoC (such as the MT6592M, MT6752, MT6595 and MT6795), include 2GB/16GB in RAM and ROM, FHD screen at 1920x1080 to 2560x1440, dual cameras with 5MP/13MP to 8MP/18MP or higher resolution, and support 4G LTE. Industry overview

According to TrendForce, about 450 million units were shipped from China in 2014, which is about 38.6 percent of the global production. The top six phone makers were Lenovo (20.6 percent of China’s production), Huawei (15 percent), Xiaomi (13.5 percent), Coolpad (11.4 percent), ZTE (8.6 percent) and TCL (6.0 percent), while the rest of the 24.9 percent of shipments came from OEM and other manufacturers.

Main components Brands or suppliers (including, but not limited to the following)

Typical specifications Cost range (US$)

Display/touch screen & glass Sharp, JDI, AU, Pepnice, Bot, Hancai

IPS, G+G, OGS (QHD, HD or FHD from 5’ to 5.5’)

$14 to $35

SoC (including, but not limited to the three items)

CPU Qualcomm, MediaTek Octa-core Around $10

GPU N/A $14 to $40

BB & XCR (baseband chip + RF transceiver)

N/A $12 to $25

SDRAM Samsung 1GB to 2GB $5 to $10

NAND Samsung, Hynix 8GB to 16GB $5 to $10

Camera Samsung, Sony, LLH 2MP+5MP, 2MP+8MP, 5MP+13MP

$3.50 to $25

Battery N/A 2000mAh to 3000mAh $1 to $5

The following lists the cost breakdown of some of the important components.



Among the thousands of smartphone makers in China, only about 300 to 500 have obtained certifications and approvals. The annual sales of these certified manufacturers are generally under US$100 million. Excluding the top six suppliers, there are only a few

Here a pricing guide for mainstream China-made octa-core smartphones:FOB price range Hardware configuration Main functions

High-end ($180 to $240) – Chipset: MT6592M, MT6752, MT6595 and MT6795

– RAM+ROM: 2G + 16/32G

– Screen resolution: 5.0 to 5.5 inch FHD 2560x1440,1920x1080

– Camera: 5MP/13MP to 8MP/18MP or 20MP

Air gesture control, 4G, fingerprint

recognition

Mid-range ($120 to $180) – Chipset: MT6295, MT6295M

– RAM+ROM: 1G/2G+8G/16G

– Screen resolution: 5.0 to 5.5 inch HD or FHD 1280x720,1920x1080

– Camera: 5MP/8MP to 8MP/13MP

3G/4G, Wi-Fi, Bluetooth GPS, FM,

G-sensor, light sensor

Entry-level ($80 to $120) – Chipset: MTK 6592

– RAM+ROM: 1G+8G

– Screen resolution: 4.7 to 5.0 inch QHD or HD, 960x540, 1280x720

– Camera: 2MP/5MP to 2MP/8MP

3G, Wi-Fi, Bluetooth GPS, FM,

G-sensor, light sensor

manufacturers with annual sales from US$100 million to US$500 million - between five and ten in all. Because most manufacturers have less R&D investment, even if many own in-house brands, most of them still ship their phones under OEM or ODM contracts.


More exclusive news: GlobalSources.com/MobileElectronics March 2015 Mobile Electronics 7

Supplier comparison table

Company Year established

In-house brand

Number of employees

Total annual sales for all products

(US$ million)

Total annual exports for all

products (US$ million)

Annual exports octa-core phones

in 2014 (US$ million)

Main export markets Numbers of assembly

line

R&D spending

(US$)

OEM ODM OBM Accepts small

orders (US$)

KVD 2002 Doogee 500 196 196 70 US (10%), Western Europe (60%), Mid-East (30%)

16 10,000,000 20% 10% 70% 1,000 CONTACT SUPPLIER

Honsung 2005 N/A 400-500 8 8 4.6 US (20%), Western Europe (65%), Australia (15%)

6 1,000,000 70% 30% 0% No small order CONTACT SUPPLIER

Strong 2003 N/A 353 40 28 2.65 Western Europe (40%), US (25%), Asia(20%)


Mijue 2003 MIJUE 2,000 24 20 3.75 Europe & South America 30 2,000,000 60% 10% 30% 10,000 CONTACT SUPPLIER

Tonstep 2009 N/A 1,000 600 600 3.4 Germany (30%), US (20%), France (15%)


Blackview 2013 Blackview 300 80 80 28 Southeast Aisa (30%), Europe (50%), South America (10%),

Mid-east (10%)

4 3,000,000 20% 20% 60% 10,000CONTACT SUPPLIER

Cheng Fong 2011 N/A 385 70 70 N/A Brazil (50%), Russia (50%) 5 100,000 100% 0% 0% No small order CONTACT SUPPLIER

GWI 2012 N/A 600 42 37 3.3 Western Europe (50%), US (30%), Mid-East (20%)


KINGTID 2004 N/A 800 2 1 0.6 US (30%) Western Europe (60%), Australia (10%)

10 500,000 50% 30% 20% 1,000 CONTACT SUPPLIER

K-mobile 2014 N/A 102 10 10 1 European, UK and UAE 8 50,000 85% 15% 0% 10,000 CONTACT SUPPLIER

L&Y 2008 AOULIKEY 100 10 10 0.63 South Eastern (40%) Mid-East (20%), Western Europe (40%)


Wolfing 2002 BEGIN 400 10 10 1.1 Southeast Asia (20%), Western Europe (50%), America (30%)


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Company Year established

In-house brand

Staff number

Total Annual sales for all products

(US$ million)

Total Annual exports for all products (US$

million)

Annual exports Octa-core Phone in 2014 (US$ million)

Main export markets Number of assembly

lines

R&D spending

(US$)

OEM ODM OBM Accepts small

orders (US$)

KVD 2002 Doogee 500 196 196 70 US (10%), Western Europe (60%), Middle East (30%)


Honsung 2005 N/A 400-500 8 8 4.6 US (20%), Western Europe (65%), Australia (15%)


Strong 2003 N/A 353 40 28 2.65 Western Europe (40%), US (25%), Asia (20%)


Mijue 2003 MIJUE 2000 24 20 3.75 Europe, South America 30 2,000,000 60% 10% 30% 10,000 CONTACT SUPPLIER

Tonstep 2009 N/A 1000 600 600 3.4 Germany (30%), US (20%), France (15%)


Blackview 2013 Blackview 300 80 80 28 Southeast Asia (30%), Europe (50%), South America (10%),

Middle East (10%)


Cheng Fong 2011 N/A 385 70 70 N/A Brazil (50%), Russia (50%) 5 100,000 100% 0% 0% No small order CONTACT SUPPLIER

GWI 2012 N/A 600 42 37 3.3 Western Europe (50%), US (30%), Middle East (20%)


KINGTID 2004 N/A 800 2 1 0.6 US (30%), Western Europe (60%), Australia (10%)


K-mobile 2014 N/A 102 10 10 1 Europe, UK and UAE 8 50,000 85% 15% 0% 10,000 CONTACT SUPPLIER

L&Y 2008 AOULIKEY 100 10 10 0.63 South East Asia (40%) Middle East (20%), Western

Europe (40%)


Wolfing 2002 BEGIN 400 10 10 1.1 Southeast Asia (20%), Western Europe (50%), US (30%)


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The first “true octa-core” mobile chipset was launched by MediaTek in November 2013, and smartphones were immediately equipped with the new chipsets.

Big manufacturers and brands like Lenovo, Huawei, Xiaomi, Coolpad, ZTE, TCL and others started to produce octa-core smartphones.

It was estimated that in 2014, 200 models of

Gallery view: 12 trendy octa-core smartphones

Octa-core smartphone has 2.2mm narrow bezel

Slim 4G mobile phone with 5in IPS capacitive screen

Here is a selection 12 trendy octa-core smartphones for 2015 – hand-picked by our Market Analysts.

China-made octa-core smartphones were released.

Octa-core-equipped chipsets will be more common among China-made smartphones in the next few quarters, and will experience sustained growth in 2015.

The products in this gallery represent current trends in octa-core smartphones.

Model No.: DM550-07 from Shenzhen KVD Communication Equipment LtdMOQ: 100 unitsCamera: 5MP; 13MPScreen: 5.5" HD OGS IPSFeatures: 6.5mm thickness, 2.2mm narrow bezel

Model No.: R3 from Honsung International Industry LtdMOQ: 1,000 unitsSoC: MT6752 64bit octa-core 1.5GHz, GPU Mali-T760, RAM2GB+ROM16GBCamera: 13.0MP; 5.0MPScreen: 5" HD IPS capacitive screen


CONTACT SUPPLIER

CONTACT SUPPLIER





5.5in dual SIM phone supports Android 4.4 OS

Touchscreen phone equipped with MTK6752 CPU

Mobile phone has air gesture and hotknot features

4G smartphone with dual SIM and camera

Model No.: M5533 from Strong Electronics & Technology LtdMOQ: 1,000 unitsSoC: MTK6592, octa-core, RAM/ROM:2+16GCamera: 8.0MP; 14.0MPScreen: 5.5-inch IPS 1920*1080 FHD OS: Android 4.4Features: FM calls, GPS, e-mail, e-book reader, video calls

Model No.: T200 from Shenzhen Mijue Technologies Co. LtdMOQ: 1,000 units for OEM, 100 units for agentsSoC: MTK6752, 2GRAM+16GROMCamera: 5MP; 13MPScreen: 5in HD IPS OGS Features: FM/G-sensor/P-sensor /L-sensor

Model No.: HE088 from Dongguan Tonstep Electronics Technology Co. Ltd MOQ: 1,000 unitsSoC: MT6592 octa-core +MT6290; RAM+16G ROMCamera: 2.0MP; 8.0MPFeatures: Built-in GPS chip, voice navigation, fingerprint identification

Model No.: Arrow from Shenzhen Blackview Technology Co. LtdMOQ: 100 unitsSoC: MTK6752W octa-core 1.7GHz processor, 2GRAM+16GROMCamera: 8MP; 18MPFeatures: Air gesture, Hotknot

CONTACT SUPPLIER

CONTACT SUPPLIER

CONTACT SUPPLIER

CONTACT SUPPLIER






Android phone features Bluetooth 4.0, GPS, G-sensor

4G phone uses MT6752 chipset

Octa-core mobile phone runs on Android 4.4 OS

High resolution smartphone uses 5.5in FHD screen


Model No.: PO630M from Shenzhen Cheng Fong Digital-Tech LtdMOQ: 1,000 unitsSoC: MTK6592 octa-core 1.7GHz, 1GB RAM and 8GB ROM (2GB+16GB optional)Camera: 2MP; 8MPOS: Android 4.2Features: Bluetooth 4.0, GPS, FM, G-sensor

Model No.: B55 from Shenzhen GWI Technology Co. LtdMOQ: 1,000 unitsSoC: MT6752 Camera: 5MP; 13MPScreen: 5.5'' HD IPS OS: Android 4.4Features: GPS/WiFi/BT/FM, G-sensor, proximity sensor, light sensor

Model No.: K9288 from Kingtid Technology Co. LtdMOQ: 100 unitsSoC: Chipset: MTK6592, octa-core 1.7GHz, Cortex-A7, 1GBRAM, 16GB ROMCamera: 5MP; 13MPOS: Android 4.4Features: GPS/WiFi/BT/FM, video player, music player

Model No.: K552 from K-Mobile Technology Co. LtdMOQ: 1,000 unitsSoC: Chipset: MTK 6592 octa-core 1.7GHz, 16G ROM+2G RAM Camera: 5MP; 13MPOS: Android 4.4Features: GPS, G-sensor

CONTACT SUPPLIER

CONTACT SUPPLIER

CONTACT SUPPLIER

CONTACT SUPPLIER





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5in phone supports Android 4.2 OS, dual SIM standby

Android smartphone with 5in HD OGS touchscreen


Model No.: WLY5060 from L&Y Electric Industries Co. LtdMOQ: 100 unitsSoC: Chipset: MTK6592 octa-core 1.7GHz, DDR 1GB RAM+16GB ROMOS: Android 4.4Features: DVB-T2 HD digital TV

Model No.: K506 from Shenzhen Wolfing Technology Co. Ltd MOQ: 3,000 unitsSoC: Chipset: MT6592-1.7 GHz, RAM: 1G optional + ROM: 8GScreen: 5.0" HD OGSOS: Android 4.4

CONTACT SUPPLIER

CONTACT SUPPLIER




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