one pure nz
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OnePure has a mission: to seek out New Zealand’s purest water and bottle it direct at the source. To share the health benefits of natural mineral water with everyone. To supply Hawkes Bays finest, untounched mineral water to
the world. This is the only ONEPURE.
OUR WATER
ONEPURE will be operating in our new purpose built 4800m bottling plant in Napier later in 2015. This plant features German bottling and packing equipment, robotic packing and sits above the Hawkes Bay aquifer. The quality standard employed there will be FSSC (Food Safe-ty System Certification) 22,000 giving customers and consumers confidience in the water quality once packed.
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OUR PLANT
Often, it is humans intervention that introduces im-purity, microbes and contamination to an otherwise pure source. We think, world-class pure mineral water deserves a world-class bottling facility. Our plant utilises the latest technology and the knowl-edge and research of leading experts to completely protect OnePure water against contamination.
Bottling system from Germany enables us to achieve rapid microbial free production. One Pure Water Quality
Artesian natural water (pH 8)
One Pure meets the criteria: Natural, untreated, alkaline mineral water
OUR ONEPURE SOLUTION
The lastest Hightec world class bottling plant which rests abovethe source of ONEPURE is in Hawkes Bay, producing the highest quality certified great tasting water.
Attractive Glass and Pet premium mineral water range to match any occasion.
Distribution targets are premium allowing our customers more attractive margins.
Comprehensive partnership programme (eg IRONMAN) aimed to rapidly grow brand awareness and desirabilityof ONEPURE.
Consumer
PREMIUM CHANNEL STRATEGY
CORPORATE GROUPS-Airlines
-Canteens-Stadiums
-Sporting Bodies
PARTNERSDISTRIBUTORS
FOOD & BEVERAGEORGANISATIONS
HOSPITALITY GROUPS
HOTELSRESTAURANTS
PREMIUMFOODMARKETS &
HEALTH FOOD STORES
Web basedchannel strategy
ONEPURE Website
Online SocialMedia
OnlineOrdering
ONLINE MEDIA EXPOSURE
Social Media including facebook, twitter, youtube, instagram and pinterest Monthly advertising in Kia Ora magazine and press releases in NZ and Chinese publications Event marketing at high profile events, media coverage and digital coverage
One Pure Demographics
Higher than normal disposable incomes
Goal orientated and driven
Want to lead a healthy and active lifestyle
All age groups male & female
Our signature 500mL PETdesign pairs elegantlywith a wine bottle at the table. Delectable cuisine deservesbeautiful water.
Our 1.5L PET bottle is ideal for home, trips away or gatherings. No matter where life takes you, don’t settle for second-best.
Stay perfectly hydrated on the go with our portable 320mL PET bottle. Designed for the hand or handbag, quench thirst and
boost your health in one.
Perform at your peak with the 750mL PET sports bottle. Rebalance your body’s chemistry and keep on moving.
PRODUCT RANGE
500ml PET 1.5L PET 320ml PET 750ml PET STILL WATER
- Slim for efficient use of space- Branded NZ for green & clean appeal- Easy to hold/handle- Fits cup holders 24 X 500ml per carton
- Efficient use of space for amount of water content
12 x 1.5L per carton
- Protected cap, Comfy & easy to hold- Refill & use as water bottle, Use more than once- Easy sipping with this lid
12 x 750ml per carton
- Cute appeal, to cure thirst with convenience. - Great for on the run, easy to store & hold- Great for hand bags
24 x 320ml per carton
Our premium glass range comes in 300mL, 500mL and 750mL – perfect for restaurants,hotels, or dinner parties.
15 x 300ml, 15 x 500ml, 12 x 750ml per carton
Try our sparkling mineral range for something a little different. Bottled in our premium glass range, OnePure sparkling water is available in 300mL, 500mL or 750mL to suit all home or catering requirements.
15 x 300ml, 15 x 500ml, 12 x 750ml per carton
With our new 10L volume pack, you’ll have top quality mineral water on tap. Vacuum packed to keep fresh, simply press for a delicious glass of OnePure water throughout the day.
300ml, 500ml, 750ml GlASS STILL 300ml, 500ml, 750ml GlASS SPARKLING 10L BOX
Personalities
OnePure supports New Zealand multi-sport athlete Sam Clark to be at the peak of his race game. Sam recently placed 2nd in the Coast to Coast New Zealand Longest Day race and competed in IRONMAN New Zea-land 2015. Sam’s advice to anyone wanting to try a race: “It’s about pacing yourself and not trying to keep up with others. Once you get to that start line you pretty much know what you have to do – and that’s running your own race.”
Make sure to fuel up and stay hydrated with OnePure water before and after your race.
A professional athlete herself, Kaytee has competed for New Zealand in BMX, Mountain Bike, Road, and is a World Cup Gold Medalist in Track Cycling. She has also competed in the Com-monwealth Games. Kaytee has her own company coaching both professional athletes and begin-ners in all areas of endurance and power sports.
Michael Hendry is the No. 1 pro-fessional golfer in New Zealand. He has won the 2012 and 2013 New Zealand PGA Championship. He has been the spokesperson of OnePure since March 2013
KAYTEE BOYD
SAM CLARK
Kylie Rook
Multi-sport Athlete
Yoga Teacher Nutritionist
MICHAEL HENDRYProfessional Golfer
Kylie loves yoga! She practices daily and shares her passion through her teaching, inspiring others to move out of their com-fort zones. She loves the outdoors and healthy living and ONEPURE
OFFLINE BRAND EXPOSURE
Taste of Auckland Show Me Shorts Aston Martin Track Day events Lamborghini Launch Events Big Boys Toys Paddle for Hope Next Generation Gym Taupo Cycle Challenge Sir Peter Blake Sailing Regatta
Body Fuel
Les Mills partnership Electric Avenue Music Festival IRONMAN NZ - Taupo
Beach Volleyball series
NZ Badminton Open
Auckland Parnell Tennis Club
Davis Cup NZ
Nosh Group
EVENTS Partners
SURPPORTING PARTNERSHIPS