online marketing challenges

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The Race is on! WILL YOU SURVIVE TODAYS CHALLENGING MARKETING TIMES?

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Will you survive todays online marketing challenges? Effective online marketing strategy to make it through the search engine maze.

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Page 1: Online Marketing Challenges

The Race is on! WILL YOU SURVIVE TODAYS

CHALLENGING MARKETING TIMES?

Page 2: Online Marketing Challenges

Economic

Marketing

Conditions

Those Who Hope Something Changes.

Those Who Will Seek

Out Opportunities!

CHALLENGING TIMES BRINGS OPPORTUNITIES

WHICH ONE ARE YOU?

Page 3: Online Marketing Challenges

LESS

CONVERSATIONS

MORE

CONVERSATIONS

CHALLENGES OPPORTUNITY

BUDGET CUTS

ECONOMIC CHALLENGES VS. OPPORTUNITY

SEO

Page 4: Online Marketing Challenges

Your Text

Your Text

Your Text

Conversation SEMINAR sign up

WEB FORM completed online form

PH INQUIRY

from web site

NEW LEAD

SALES ORDER

SO…WHAT IS A CONVERSATION?

Page 5: Online Marketing Challenges

SEO is the process and practice of optimizing your

website so that it ranks well on search engine results pages. When someone types a word or phrase into search engines (like Google) looking for your product or services, you need to appear on the first or second page of the search results.

If your website doesn't appear in the first two page results, it's invisible to the world.

WHAT IS SEO?

Page 6: Online Marketing Challenges

TOP REAL ESTATE KEYWORDS

Page 7: Online Marketing Challenges

GOOGLE SEARCH FOR “Chicago Real Estate”

Page 8: Online Marketing Challenges

Results

Page 9: Online Marketing Challenges

# OF MONTHLY SEARCHES FOR

“CHICAGO REAL ESTATE”

Page 10: Online Marketing Challenges

PPC VS ORGANIC SEARCH

$4.91 (minimum) X 673,000 Monthly Searches =

$3,304,430.00 !!!

Page 11: Online Marketing Challenges

LET’S LOOK AT SEO ROI

Page 12: Online Marketing Challenges
Page 13: Online Marketing Challenges

WHAT IS YOUR NEW COMPANY VALUE AND ROI?

Page 14: Online Marketing Challenges

Randi Thornton…SEO Google Guru

SEOGoogleGuru.com