only oregon adventures

Download Only Oregon Adventures

Post on 20-Jan-2015

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Feasibility Study Management 335

TRANSCRIPT

  • 1. Only Oregon Adventures.com
    Aaron Getty
    Aaron Wasserteil
    Alex Elliot
    Oleg Voyteshonock
    Hsiao HsienTsao
    Alice Chen

2. Roadmap
Introduction (hook) - Getty
Founding Team - Alice
Industry Analysis Alex
Business Concept & Product Description Getty & Oleg
Target Market Aaron
Competitors - Alice
Sales Strategy Aaron
Financials Debbie
Decisions and Conclusions - Getty
3. HOOK
4. Founding Team
Aaron Getty
Oleg Voyteshonock
B 2 B contact
Customer Service
Creating itineraries
Ensuring customer satisfaction
IT & Financials
Skilled in accounting and website design
Assist Aaron in itineraries
5. Industry Analysis
Trends:
6. Business Concept
What we do:
Planning Oregon vacations through a web based service
Why we are different:
Saves time
Shows unique local perspective
7. Product Description
Website Interface
Caters to:
family outings
Weddings
Corporate
group facilitation
8. Sample Itinerary
9. Target Market
Baby boomers
Busy
Has disposable income
Enjoy travelling
10. Baby Boomers
11. Competitors
12. Direct Competition
13. Sales Strategy
Price
Place
Product
Promotions
Free give-away trips
Guerilla/ambush marketing at high-traffic events
Promotions through Lane/Washington Counties
14. 15. Sales Strategy
Distribution
How selling will happen
Who will sell
Communication with customers
Cost of strategy
16. Financials
Sales Assumption
Seasonal Trend
Start up Cash
Net Income
Break even
17. 10%
Accommodation
Dinning
8%
Transportation
Activities
4%
10%
18. Start Up

  • Start up fund: $60,000 initially in year 1

19. Each founder will invest $30,000 20. Positive cash flow for 3 years but low for first year