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Oracle WebCenterUser Experience im Zeitalter der Digital Natives

Reiner Ernst, Sales Director WebCenter Solutions

Oracle WebCenter

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Oracle Fusion Middleware

MobileWeb Social

User & Customer ExperienceUser & Customer Experience

Business

Processes

Business

Intelligence

Service

Integration

Application Server

Foundation

EnterpriseManagement

Development

Tools

Content

Management

Data

Integration

Identity Management & Security

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Technologische Basis für die Oracle Fusion Appsauch auf dem Frontend

Role & Business Context

BusinessIntelligenceintegrated

ProcessIntegration

AppsIntegration

Easy ToConfigure

WebCenterbased UI

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SocialNetworkingIntegrated

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Enterprise 2.0 ist ein KonzeptOracle WebCenter ist Oracle´s Lösungsplattform

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WebCenter Platform & Suite vs. Individual Capabilities

Portlets &Components

WCM

WebCenter

Suite+WebCenter

Suite+

Publishing

WEM

ContentIntegration

Composite Web Apps

Mash-ups

Gadgets

Targeting

Analytics

B2B / B2E

True ECM

Portals

Who are the

users ?

What is the business

objective?

How do requirements

map to Platforms

& IT Strategy?

B2C

RecordsManagement

Roles & Context

WCM

WebCenter Sites

WebCenter Content

WebCenter Portal

DAM

.com sites

Commerce

Business Processes

Business Content?

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“Best-of-Breed” Beispiele vs. Plattform

IntegrationIntegration

EMCDocumentum

Microsoft Sharepoint

IntegrationIntegration

Coremedia

SAP Portal

IntegrationIntegration

AdobeDay

IBM WebSphere Portal

Liferay

OpenTextLifelink

IBM Filenet

Alfresco

Typo3Drupalet al.

OpenText (Red Dot,

Vignette, ?)

Single ContentRepository

Multi-ChannelPublishing

Content Aggregation &

Syndication

Navigation, Layout, Design,

etc.

Enterprise Search

Personalization,Web Analytics

Betriebs-

kosten?

Integrationskosten?

KnowHow & Skills ?

TCO ?

Frameworks & APIs ?

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WebCenter Suite – Analyst View

WebCenter Sites

WebCenter

Suite+WebCenter

Suite+

WebCenter Content

WebCenter Portal

Gartner Magic Quadrant for Web Content ManagementWeb Content Management

(November 2011)

Gartner Magic Quadrant for Horizontal PortalsHorizontal Portals (October 2011)

Gartner Magic Quadrant for Enterprise Content ManagementEnterprise Content Management

(Oktober 2011)

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WebCenter Social NetworkingGeschäftsrelevant für Business Communities

IntegrationSozialer Medien

Ad-HocZusammen-

arbeit

Formelle und informelle

Organisations-strukturen

Communities, etc.

RelevanteAktivitätenauf einen

Blick

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Oracle WebCenter

Oracle WebCenter Sites

Oracle Fusion Middleware Integration Infrastructure

EnterpriseSearch

Web Services

BusinessAdapters

Content Adapters SOA & BPM

Oracle WebCenter Portal

Third Party Repositories

CRM ERP Third Party Applications

BI Data Sources

Enterprise Portals

Team Spaces

Dashboards Composite Apps & RIA

Collaborative Applications

MobileDevices

Oracle WebCenterContent

Identity Managemen

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Oracle WebCenterUser & Customer Experience PlatformPlatform

Oracle WebCenterSocial

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Oracle WebCenter Mobile StrategyWebCenter Ecosystem

WebCenter Mobile

Capabilities• Dynamic templates for

Mobile Portals• Content Management for

Mobile Websites• ADF Mobile for

Hybrid Mobile Apps• WebCenter REST

Framework for Native Apps

• WebCenter OOTBNative App for iOS

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Oracle WebCenter Kundenbeispiele

• Vereinheitlicht, hochintegriert und dennoch offen• Zuverlässigkeit, Skalierbarkeit und Performance• Volle Integration in Oracle Fusion Middleware

(SOA, BPM, IDM, BI, etc.) und Exalogic• Volle Integration in Oracle Anwendungen und offen

für Anwendungen von Drittherstellern (SAP, etc.)

Oracle WebCenter

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Oracle Fusion Middleware

Oracle WebCenter

WebCenterSuite+

WebCenterSuite+

WebCenter Content

WebCenter Portal

WebCenter Sites

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Oracle WebCenter im Internet

Oracle WebCenter Websitehttp://www.oracle.com/webcenter

Oracle WebCenter on Twitter:http://twitter.com/#!/oraclewebcenter

Facebook: http://www.facebook.com/webcenter

Oracle’s WebCenter BLOG: http://blogs.oracle.com/webcenter

Oracle WebCenter on LinkedIn:http://linkd.in/webcenter_linkedin

WebCenter Videos on Oracle Medianetwork:http://medianetwork.oracle.com/media/categories/middleware/821483307001

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