Overview

ENGINUITY

Copyright Virtual Management Simulations

The ChallengeMANAGING A GLOBAL BUSINESS

Using a sophisticated computer simulation, competing teams are given the task of managing a fledgling UK-based global construction business that has been operating for just one year.

There are jobs, clients, rival competitors, risks and people worldwide, providing a challenge that is relevant and appropriate to the nature of the global construction industry today.

UK EconomicClimate

HQ

Road contract on the US Interstate Highway System Energy contract in

the Middle East

Building project in New Zealand

Worldwide client baseLucrative contracts

Niche markets

OPPORTUNITIES

Global competitorsClient expectations

Environmental issues

CHALLENGES

Business Strategy

REALISTIC ECONOMIC ENVIRONMENT

The ‘virtual’ environment the teams are operating in is based on the UK and World economies as they are today, both from a financial viewpoint, and in terms of the characteristics of different locations worldwide.

To add to the realism the environment is constantly changing to provide ongoing challenges.

STRATEGY

The new management team will need to develop a clear strategy to grow the business and improve its value.

Developing an effective strategy will involve acquiring a good understanding of :-

The economic environment in which the company is operating The current strengths and weaknesses of the business

SUCCESS OR FAILURE

Effective teamwork will be vital to ensure that the company runs smoothly, and the decisions that have to be made, and the fate of the company, lies in the hands of the new management team..

Making Key DecisionsDECISION MAKING

The teams manage their business for a number of rounds, where each round represents a quarter, or 3 months, in the ‘real world’.

Each round decisions are made to implement company strategy, and cover the key functions of the business :-

Financial management Overhead management Procurement Job progression

TIMEFRAME

There are 2 timeframes used :-

THE EARLY YEARS (Always)The competition for jobs comes from a number of simulated companies, each with their own unique profile and bidding strategy.

THE LATER YEARS (Optional)The teams compete ‘head to head’ against each other for both work and resources.

Assessing PerformanceThe performance of each team each round is measured by 10 Key Performance Indicators.

During a competition, each team’s performance relative to each other is displayed on a league table published at the end of each round, which only shows the overall KPI score of each team.

Key FeaturesENGINUITY exposes participants to the key aspects of managing a global construction business.

Managing The Global Business

Corporate level

Understanding the industry

UK and worldwideEconomic climateAvailability of workRival competition

Client expectations

Forming company strategy

Satisfy stakeholdersImprove asset value

Achieve profitable growthIncrease market share

Manage riskEnhance company reputation

Operational level

Making key decisions

FinanceMarketingOverheads

Procurement Job progression

Overcoming problems

Changes in economyJob delays

New competitorsChanging client requirements

Personnel issuesSupply chain problems

Management skills required

Interpreting reportsMeasuring performanceAnalysing information

Solving problemsMaking effective decisions

Target Audience

Target Audience

Applicable To

Construction professionals

StudentsNo age limit

UK and worldwideAny location

Job Roles

EngineeringQuantity

SurveyingProject

ManagementArchitecture

PlanningHead office functions

Sectors

CivilBuilding

StructuralHighways &

transportationWater &

environmentalBuilding services

Mechanical & chemical

OperationallySOFTWARE

The Participants’ Module is the software used by participants to take part in a competition, and enables :-

Decisions to be made for each period Company performance to be measured and assessed The global economic environment to be analysed

LEARNING HOW TO PLAY

the best way to learn about Enginuity is to have a go, and there is the opportunity to practice making decisions and analysing the results, known as trialling, prior to the start of a competition.

HELP TOOLS

A set of help tools are available to learn how to play Enginuity, including :-

A detailed slideshow tutorial An on-line learning zone