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:LIVE Online™

Your Brand, Your CompanyAlways On!

:LIVE Online™

Your Brand, Your CompanyAlways On!

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:Live OnlineReach Audience All Day, Online

:Live Online is a desktop

application designed to

deliver audience to your

brand all day through

highly local, exclusive

content, real-time alerting,

and an always-on desktop

display.

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YOUR BRAND, YOUR COMPANYAlways On the Desktop

:Live Online has three modes:

-- A tool tray icon which flashes for alerts;

-- A “slimline” panel which stays on desktops

60% of the time. Your brand goes here.

-- A “full mode” with high interest content. Your

brand goes here.

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(Source: TV: Nielsen Media Research (12+), Radio: Arbitron (12+), Internet: Nielsen//NetRatings (12+))

Online – REACH%

:Live Online extends your reach Radio – AQH RTG / TV – PUT%

Internet Prime 8AM-5PMInternet Prime 8AM-5PM TV Prime 7PM-11PMTV Prime 7PM-11PM

Analysis Courtesy of WorldNow®

Your brand OWNS “Internet

Prime Time”

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Weather and News Lead Daytime Web Views;YOU are the gateway to Weather and News!

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:LIVE Online™ - Your Brand as the Gateway to the Web

Mode 1:Alert Icon drives viewers and usage

Your Brand sits on the desktop during the day!

Always On Icon: Blinks and Sounds at Alert

Mode 2: Slimline, Always-on view•Scrolling alerts (news, weather) drive use and attention

•Your message / art can rotate (different offers, etc)•Buttons “flash” to drive viewers to full mode view

Mode 3: Full View

•Your Brand Wraps the Full View Mode

•Additional Branding is available in each “tab”

•Sticky content keeps eyes on your brand longer

•Your messages can rotate for maximum exposure

•News, Weather, Sports content drives the maximum, broadest audience all day long!

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:LIVE Online™ Custom Content for Your Brand

• We can create custom content to target your audience!

• Golf

• MySchool Weather

• HS Football

• Lake / Water sports

• Beach / Ski

• Put your locations on the map!

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Strong Brand Association withLeading Local News and Weather

We are the trusted local

news and weather source.

You benefit from our

investment in the local

community, our brand

awareness, and our

celebrity local news and

weather talent.

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EXPOSURE

1. On-Air Mention during Roll-out period.

“Download :Live Online, brought to you by..”

2. On-line branding / ads across our site where we promote :Live Online and on the download page.

3. “Always-On” desktop branding with rotating messages (slimline, full view mode).

4. On-air and on-line promotion of your target channels (HS Football Forecast, Golf, etc).

5. Sponsorship on “click through” forecast pages – Golf, Football, etc.

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UNIQUE AND EXCLUSIVE

1. Your Brand is the gateway to the always-on web portal :Live Online. Your logo and messages reach the audience multiple times each day – more than 60% of the work day!

2. Content is hyper-local, useful, and alerts drive viewers to access the content.

3. Connect with your community through High School Football Forecasts, Golf Forecasts, or MySchool Weather Forecasts.

4. Weather and News are the #1 audience drivers on-line. Your Brand reaches a maximum audience.