partnership prospectus 2018 - carers queensland€¦ · partnership prospectus 2018 together we are...
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Partnership Prospectus 2018Together we are dedicated to making life better.
With one in every eight Australians caring for a family member or friend, Carers Queensland is committed to providing specialised carer, aged, and disability support services.
For 30 years, Carers Queensland has been working to advocate for equal rights, opportunities, and enhanced outcomes for families.
We work within and value our local community, responding to unmet need with care and respect, assisting those who are disconnected through high-quality personalised support.
Our objective is to ensure carers achieve their goals, enhance their relationships, and can move forward with a life based on their own decisions and choices.
CARER STATISTICS
We are dedicated to making life better
2.7+ million474,30045,300
1.9 billion$60.3 billion
carers in Australia
carers (Queensland)
young carers (Queensland)
hours of care (annually)
to replace carers (annually)
433 employees
$27.5 million
23 offices
a total of 700 due by October (tripling from last year)
revenue, due to significantly increase over the next financial year
across 13 regions statewide across Queensland
Carers Queensland is working to create an Australia that values and supports all carers.
We are a forward-thinking organisation, responding to the unique needs of carers and those they care for.
This year was especially remarkable, as we consolidated our services and expanded into new and exciting areas.
Our organisational footprint and growth
What we do
Through a person-centred approach, we are delivering meaningful outcomes across the community.
IMPROVING QUALITY OF LIFEFor some, caring is a short-term commitment while for others, it is a role that literally lasts a lifetime.
While caring can be rewarding and bring about life-affirming experiences, without the right support it can have significant negative effect on a carer’s health, wellbeing, relationships, employment and social and financial inclusion.
Carers Queensland strives to enable, connect, and build carers' resilience to overcome the many hurdles that occur throughout the caring journey.
We provide a range of services including policy and research, carer support and advocacy, awareness campaigns, in addition to our unprecedented growth as Local Area Coordinators.
YOUR PARTNER IN THE COMMUNITYCarers Queensland NDIS Local Area Coordination Partners in the Community Program launched in eight regions, making us the NDIA's largest national partner.
We are working to ensure more people live fulfilling and connected lives.
350
250
100
more YOUNG CARERS supported through camps, events, and counselling programs.
more CARER RETREATS, providing respite and improving mental health and resilience.
more CARERS TRAINED and supported to reconnect with the workforce.
66,349 25,442
11,681 182
50 303
hours of support delivered
support sessions provided
carers supported, caring for 12,975
people across Queensland
carers provided respite through eight
carer retreats across Queensland
carers supported to
re-enter the workforce
young carers supported
Our achievementsThrough a person-centred approach, we are delivering
meaningful outcomes across the community.
A STORY FROM OUR CARER RETREATS"I found it to be a beautiful experience for myself and gained value listening to fellow carers’.
The pampering afternoon and sunset dinner was a gift I will treasure. Thank you Carers Queensland for taking care of me! I was overwhelmed and overtired; I wish I could stay two more days."
- Carer, North Queensland
Our goalsWe are working on key projects that make a real
difference to families, and provide value to our partners.
YOUNG CARER STORYMy mum was in a car accident and is paralysed from the waist down. She had me when she was in a wheelchair, so I’ve cared for mum my whole life.
It's isolating, it takes a lot of your time, and it’s really hard with school and growing up.
- Corby, Brisbane South
Our reachThrough strong branding and a strategic approach, we are providing
increased engagement and opportunities for our partners.
WEBSITE
PUBLICATIONS
Visitors
Impressions
First Magazine
Pageviews
Engagements
eNewsletter
Sessions
Users
Resources
Page fans
62,267 1.3+ million 12,000+
287,672 24,715 8,500+
5,649 717,955 50,000+
8,236
Our unique programs work at a grass-roots level, providing an opportunity to engage in something truly meaningful.
We bring a strong, trusted and respected brand that is recognised across the sector. We are personally connected to and regularly engaging with a large and growing number of carers and related stakeholders in Queensland – they know who we are and we know how they work.
PARTNERSHIP OUTCOMES
Our value proposition
Enhance your brand awareness and exposure
Increase network connections and engagement
Provide information, education, and awareness
Increase meaningful leads and service referrals
Enable partners and ambassadors
Enhance staff capacity through training and resources
Facilitate projects and collaboration
PARTNERSHIP INCLUSIONS GOLD $20,000
SILVER $10,000
BRONZE $4,000
Advert in corporate magazine (quarterly) Full Page Half Page Quarter Page
Advert in corporate newsletter (bi-monthly) Large Ad Medium Ad Small Ad
Website recognition (logo, link, and blurb) Link Only
Inclusion in our strategic comms to promote your brand
Use of Carers Queensland logo to promote your services
Option to speak at our 100+ Carer Support Groups
Option to speak at events (including our Gala Lunch)
Advert in staff newsletter (monthly)
Naming rights to our Carer Retreats
Access to client / staff surveys and insights
Special or customised projects
CARERS WEEK & GALA LUNCH INCLUSIONS SPONSOR $6,000
Event advertising eg, campaign website, booking website, socials, powerpoints, invitations, and menu cards
Advertisement in one edition of our corporate magazine (Summer / December)
Article in one corporate Newsletter
Recognition in speeches / MC
Showcase resources via display table
Display of your business near the stage area
A table of 10 to attend the lunch
The sponsorship of 10 carers to attend
Your investment and opportunityOur work is underpinned by a value-based model promoting strategy, collaboration, and growth.
We depend on strategic partnerships to innovate and increase our reach and we equally recognise the importance of delivering clear value propositions that are of strategic value to our partners. We get that. That’s what makes it work!
There are a number of ways that we work to enable shared value outcomes that sustain the partnership on its merits.
Gold and Silver partnerships include ALL the Carers Week sponsorship benefits.
CARERS WEEK CAMPAIGN AND GALA LUNCH SPONSORSHIP OPPORTUNITIESNational Carers Week is a time to celebrate our 2.7 million carers, and recognise the outstanding contributions hey make to our ommunity.
Campaign results from October 2017:
regional events
event
attendees
impressions
engagements
website page
views
guests at our Gala Lunch
48 2,000 211,000
4,000 22,000 238
Together we are dedicated to making life better.
We want to know more about your organisation and what a value-adding partnership may look like if it was to help you achieve your strategic objectives.
How can we work together to share the benefit of targeted access and reach to a strong and established segment that others can’t reach?
TO DISCUSS A PARTNERSHIP WITH CARERS QUEENSLAND, PLEASE CONTACT:Cameron Thayer General Manager, Strategy
0408 233 690 | [email protected]
We look forward to hearing from you soon.
Learn more at carersqld.com.au
Connect with us to create new value