people planning to buy furniture said they spend over 37% of their media day watching television

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People planning To buy furniture said they spend over 37% of their Media Day watching Television

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Page 1: People planning To buy furniture said they spend over 37% of their Media Day watching Television
Page 2: People planning To buy furniture said they spend over 37% of their Media Day watching Television
Page 3: People planning To buy furniture said they spend over 37% of their Media Day watching Television

People planningTo buy furniture said

they spendover 37% of their Media Day watching

Television

Page 4: People planning To buy furniture said they spend over 37% of their Media Day watching Television

40% of the time buyers are spendingWatching television daily is

spent with local cable

Advertising with Broadcast alone will not adequately reach your customers

Page 5: People planning To buy furniture said they spend over 37% of their Media Day watching Television

Advertising in the Orlando Sentinel will also miss many local residents who are not reading

Weekday or Sunday newspapers

An average of 52% of local furniture buyers reported not reading a paper

Page 6: People planning To buy furniture said they spend over 37% of their Media Day watching Television

Including

Brighthouse in

Your print campaign

Will reach NEW customerExclusive

bright houseFurniture Buyers

Page 7: People planning To buy furniture said they spend over 37% of their Media Day watching Television

Brighthouse has Zone Packages to deliver the La-Z-Boy shoppers!