pepsico presentation

19

Upload: belt-it-creative-services

Post on 21-Jan-2015

637 views

Category:

Documents


1 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Pepsico presentation
Page 2: Pepsico presentation

FUBBALLER • It’s a 5 a side football

tournament. (8 in a team)

• Each half is 10 minutes with a 5 min break in between.

• Children participating in the age groups of 10 - 13 & 14 - 17.

• Total 64 teams participating from over 20 schools in Ahmedabad.

• Each category having 31 matches and over 500 participating students.

• The matches are going to be played over 6 days starting 25th September’ 10 and ending 30th September’ 10.

• This is a knockout tournament.

Page 3: Pepsico presentation

SCHOOLS PARTICIPATING

VENUE PARTNERS

AND OTHERS

Page 4: Pepsico presentation

WE AIM TO

• Promote football and encourage & train budding footballers.

• Have a series of tournaments and events across the country.

• Bring football from the grounds of Stanford Bridge to the Gullies of Ahmedabad. To respect “The Maradona” attempts to arouse anxiety in Kolkata.

• Give footballers a chance to unite, fight and grab the hearts.

• Create a sense of team spirit, competition and entertainment.

LETS SPREAD IT

Page 5: Pepsico presentation

LET A CHELSEAAND A MAN U BE CREATED ON THE GROUNDS OF

AHMEDABAD

Page 6: Pepsico presentation

PRIZES FOR PARTICIPANTS

• Cash prizes worth Rs. 15,000

• Winners Cup

• Winners Medals

• Runners-up Medals

• Participation certificates for each student

• World cup limited edition books (Player of the tournament)

• Nike football studs (Golden Boot: Top scorer)

• Match balls (For the best player of each match)

Page 7: Pepsico presentation

PROPOSAL

Page 8: Pepsico presentation

PRESENTS

PROPOSAL (1) Rs. 2,50,000

PEPSICO WOULD BE THE PRIME SPONSORS OF THE EVENTTHE TOTAL EXPENDITURE FOR THIS EVENT IS RS. 2,50,000.

Page 9: Pepsico presentation

BENEFITS/OFFERINGS• The main poster would read as

PEPSICO presents FUBBALLER.

• These posters will be put in all the schools as well as places where children visit often. E.g. Crosswords.

• The poster would also house any of PEPSICO’s product brand name e.g. (PEPSI) as our Refreshment Partners.

PRESENTS

• PEPSICO could then also put up their stalls e.g. (PEPSI as seen in the picture) to sell their products.

• All the other brands that PEPSICO has could also be sold at the venue.

Page 10: Pepsico presentation

BENEFITS/OFFERINGS• All the Product brands could be

advertised at the venue.

• Banners, Posters, Dispensers and Standees could be put up at the venue.

• The Cash Prizes would be courtesy PEPSICO.

• The winner trophy would be from PEPSICO. It’ll Be the PEPSICO (PEPSI) FUBBALLER CUP.

Page 11: Pepsico presentation

• Each participation certificate would be designed such that it includes PEPSICO (PEPSI) on it.

• Through Facebook the T.G. would be reached with the day to day updates of the game. We have two photographers to that’ll be covering the event. It’ll all go on facebook.

BENEFITS/OFFERINGS

• Our page already has a 74 fan group following and growing fast.

Page 12: Pepsico presentation

BIFURCATED BUDGET OF THE EVENT

REFEREES/SCORERSRs. 35000

EQUIPMENTRs. 10000

EVENT POTERS /BANNERSRs. 30000

REFRESHMENTSRs. 25000

CASH PRIZESRs. 15000

OTHER PRIZESRs. 70000

GROUNDCLEARANCE/SET-UP

RS. 65000

TOTAL EXPENDITURE Rs. 2,50,000

Page 13: Pepsico presentation

PRESENTS

PROPOSAL (2) Rs. 1,25,000

PEPSICO WOULD STILL BE THE PRIME SPONSORS OF THE EVENT

Page 14: Pepsico presentation

PEPSICO WOULD STILL BE THE PRIME SPONSORS OF THE EVENT AND IT’LL BE (PEPSICO PRESENTS FUBBALLER)

• PEPSICO could still have their stalls and products sold with banners and will be our SOLE REFRESHMENT Partners.

• But under the other categories like Referees/Scorers, Posters/Banners, Cash Prizes, Other prizes and Ground we would approach some sponsors from other business sectors.

• PEPSICO would still get the coverage through our facebook network.

• The Winners Cup would still be named the PEPSICO FUBBALLER CUP with the PEPSICO branding on it.

Page 15: Pepsico presentation

PRESENTS

PROPOSAL (3) Rs. 90000

PEPSICO WOULD STILL BE THE PRIME SPONSORS OF THE EVENT UNLESS SOMEONE MATCHES THE AMOUNT AND BECOMES THE CO-PRIME SPONSOR

Page 16: Pepsico presentation

PEPSICO WOULD STILL BE THE PRIME SPONSORS OF THE EVENT UNLESS SOMEONE MATCHES THE AMOUNT AND BECOMES THE CO-

PRIME SPONSOR. (PEPSICO & _________PRESENTS FUBBALLER)

• PEPSICO could still have their stalls and products sold with banners and will be our SOLE REFRESHMENT Partners.

• But under the other categories like Referees/Scorers, Posters/Banners, Cash Prizes, Other prizes and Ground we would approach some sponsors from other business sectors.

• PEPSICO would still get the coverage through our facebook network.

• The Winners Cup would still be named the PEPSICO & ____________ FUBBALLER CUP with the PEPSICO & ______________branding on it.

Page 17: Pepsico presentation

PROPOSAL (4)

PEPSICO TO DECIDE ON HOW IT PLANS TO BE A PART OF THIS EVENT SPONSORING ANY OF THE

CATEGORIES MENTIONED.

Page 18: Pepsico presentation

Way Forward• We want PEPSICO to becomes the prime sponsor for the event and thus be an

integral part of us now, as well as the other such events that we are planning to have across the country in future.

• Thus establishing a grater fan base of the amazing product range it offers to the children, adults and families across India.

• Over 600 children are going to be a part of this event which gives PEPSICO a chance to educate and push forward their CORPORATE SOCIAL RESPONSIBILY POLICY to improve all aspects of the world we operate in and creating a better tomorrow.

• Gives PEPSICO a chance to make these children aware of their GET ACTIVE & A GOOD NUTRITION AND ACTIVE LIFESTYLE PROGRAM.

• Since all participants are school children the central objective “ to raise awareness on the importance of balance nutrition and regular physical activity for a healthy lifestyle among school children” could be

Lets “GET ACTIVE” & Lets “HAVE FUN”.

Page 19: Pepsico presentation

Thanking You

Shaktiraj Jadeja9227470886

Kushal Tikle9601274263

BELT IT Creative Services