Date a Dog From one dog lover to another, love’s just a paw away

The Team

Kunwar Isabelle

Mission statement: We want to give shelter dogs the exposure they need to find loving homes.

The problem

2.7

1.2

Shelters are:1. Inaccessible2.Time Consuming3.No Common Platform

Shelter Stats

—It costs taxpayers roughly 2 BILLION dollars a year to round up, shelter and euthanize homeless animals. Wouldn’t you rather pay that tab with ruv and belly scratches?

—age of animals entering shelters is 18 months

—Science shows that dog owners are less stressed thanks to hormonal and chemical changes that occur from spending time with their pups!

Many of the adult dogs have already been trained

PersonaThinks about getting a dog

Lonely, needs a friend

Sees pet owners in the park

People yelling

City noise

Has dog sat before

Has visited dog adoption website

Holly

Lean Business Model: SellersProblem: Customer

Segments:Unique Value Proposition:

Solution: Unfair Advantage:

Key Metrics:Channels:

Cost Structure: Revenue Stream:

Need to take care of dogs all the time

Don’t have very good channels for promotion

No flexible advertising system

shelters

Familiar platform

Mobile friendly

Mobile Friendly common platform

Easy to upload info

Software reliability

Effectiveness towards the whole process

App storePartnerswebsite

Appeal to moral and emotional dilemmas with shelters

Web, app hostingInfrastructure cost to maintain officeadvertising/marketing

Shelter subscription-weekly match makingSmall fee for adopting the dog

Lean Business Model: BuyersProblem: Customer

Segments:Unique Value Proposition:

Solution: Unfair Advantage:

Key Metrics:Channels:

Cost Structure: Revenue Stream:

Inaccessible and overwhelming Time consumingNo common platform

People looking for pet adoptionPeople who love petsPeople have time, space, and money for a dogCollege students

Familiar platform-user interfaceCommon platform,Matchmaking via Personality Test

A common platform/app Responsive, mobile friendly website

Responsive designSoftware reliabilityTime we are solving customer problems

App storePartnerswebsite

Focusing specifically on shelter dogs

AdvertisingApp and website costWeb hosting and ad hostingResource-office space, people required to build app, etc.

Small fee for dogsMatchmaking subscriptionPartners with companies

The solutionA mobile-friendly app that allows dog-lovers to try out and adopt shelter dogs

How it works

Step 1Download the app

Step 2Set up a meeting

Step 3Take him on temporary basis and/or adopt

Because man’s best friend deserves a home

Man’s best friend deserves a home