play as product: how play and playfulness can help us build better products and people

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HI. @rozemaryking Are you creative?

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Post on 04-Jul-2015

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How do we take user needs and real-world problems and come up with something new? How can we be innovative all the time. As children, we played in order to learn about the world around us and press against our growing boundaries. We took wild journeys of fantasy where every object in front of us had possibilities. This concept of child-eyes essentially means abandoning our ingrained assumptions about the world around us and seeing something with a sense of innocence. This talk will cover the concept of play as a cognitive developer, examine case studies where play and imagination contributed to amazing product design, and give some ideas as to how we can continue to do this with our team and on our own everyday to help strengthen our "play" muscles

TRANSCRIPT

Page 1: Play as Product: How Play and Playfulness can help us build better Products and People

HI.

@rozemaryking

Are you creative?

Page 2: Play as Product: How Play and Playfulness can help us build better Products and People

Jackabassalope

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Art Projects

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Get back to Play

How Play and Playfulness can help us build better

Products.

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WHAT IS PLAY?

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WHAT DOES PLAY DO?

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AUTOSPHERE

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MICROSPHERE

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MACROSPHERE

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DON’T GROW UP,

IT’S A TRAP

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Don’t be a bully

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Make thoughts,

don’t receive them

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Take time to go down

rabbit Holes

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Anything’s Possible

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References:

• The Need for Pretend Play in Cognitive Development • The Wiley-Blackwell Handbook of Childhood Cognitive Development• Why is Play Important? Cognitive Development, Language Development and Literacy• The writings of Erik Erikson • Erikson on Development in Adulthood • The writings of Jean Piaget • Think Like a Freak, Stephen Levitt and Stephen J. Dubner• Sir Ken Robinson, How Schools Kill Creativity• The Wiley-Blackwell Handbook of Childhood Cognitive Development • Becoming a Reader: The Experience of Fiction from Childhood to Adulthood • Meet your Brain Waves – Introducing Alpha, Beta, Theta, Delta and Gamma.