I N F O R M AT I O N T E C H N O L O G Y I N 2 0 1 1

PMBA 8125

Business and Technology 2011

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OUTLINE

•  Course introduction •  Requirements and evaluation •  Virtual classroom preparation •  Information technology in 2011 •  Questions / Concerns / Schedule

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Process Technology

Organization

• Virtual • Global • T-Form

• Ubiquitious • Web 2.0 • Productivity • Rise in consumer welfare • Change

• Adapt

Business in 2010

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Process Technology

Organization

• Virtual • Global and Sourced • T-Form (Digital firm,

Technology enabled)

• Ubiquitious • Web 2.0 absorbed • Productivity • Rise in consumer welfare globally • Mobile • Change

• Adapt • Standardization

Business in 2011

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INPUT OUTPUT PROCESS

FEEDBACK

INFORMATION SYSTEM

ENVIRONMENT

Suppliers Customers

Regulatory Stockholders Competitors Agencies

ORGANIZATION

INFORMATION SYSTEMS (SIMPLE LOOKS ARE DECEIVING)

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SYSTEM INTERDEPENDENCE

Business Strategy

Rules Processes

Source: Laudon & Laudon

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SUPPLIERS’ SUPPLIERS

(DIRECT PROCUREMENT)

SUPPLIERS

CUSTOMERS’ CUSTOMERS

CUSTOMERS

CORE COMPETENCY TRADING PARTNERS

Web Services

VALUE THREADS:

END-TO-END BUSINESS PROCESSES

E-MARKETPLACES

MY.COMPANY

OPERATING RESOURCES SUPPLIERS (INDIRECT PROCUREMENT)

Customer-Driven

Value Webs and

Business Ecosystems

THE REAL NEW ECONOMY: Webs of Digital Relationships

Business 2011

Source: Fingar

ORGANIZING SCHEMA (CONCEPT MAP)

Professor Truex MBA 8125 Informatioon Technology management

The Information Systems Strategy Triangle

The Organization

Business Strategy

Organizational Strategy

Information Strategy

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TYPES OF INFORMATION SYSTEMS

•  Enterprise Resource Planning (ERP) •  Enterprise-wide information system to

coordinate processes of the firm

•  Supply Chain Management Systems •  Automate relationships with suppliers for

planning, sourcing, manufacturing, delivery of products and services

•  Customer Relationship Management (CRM) •  Develop coherent, integrated view of all

relationships with customers

•  Database Management Systems •  Capture, represent, store, data for multiple uses

and mining

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MANAGEMENT OF INFORMATION SYSTEMS AND TECHNOLOGIES

•  Information systems must be managed as a critical resource

•  Information systems enable change in the way people work together.

•  Information systems part of almost every business. •  Information systems enable business opportunities and

new strategies •  Information systems can be used to combat business

challenges from competitors.

Ref. Saunders and Pearlson, p.3.

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EXECUTIVE ROLES IN MANAGING IT

• Help select technologies • Nurture their adoption • Ensure their exploitation

• Strategic advantage? • Align with business strategy? • Secure and available? • Effectively used?

8125 CONTENT MAP " Context: Strategy as the driver

" Firm Strategy & Information Systems

" Business Strategy, Organization design, IT Design triangle; Porter and the internet

" Process Design, Enshrinement in silicon and deployment/use " The design of work (organizations) & Information Systems " Business Process perspectives

" Process Innovation " Process and Organizational Agility / change management

" Business System Analysis " IT Project Management

" Small-scale - ISD " Enterprise-wide - ERP configuration

" Sourcing of IS and other business functions (because of the IT systems) " Where, by whom and how it is done

" Consequences: (Management Challenges and ‘the dark side’ of IT) " Security & Risk Management " Ethical issues and practices in the deployment and strategic use of these systems

PROF TRUEX …

1.  Begin each day with an intro/agenda) and ended the day with a wrap-up (the big picture)

2.  Regularly re-visite material and examine the bigger picture. •  bring in experience, readings and issues from the outside and from

contemporary events 3.  Provide lectures from the text and other sources

•  In advance and on-line and new people 4.  Direct case and lecture discussion 5.  Create the learning vehicle 6.  Be well-prepared for class; and available to discuss the ‘real time’

student concerns 7.  Provide regular detailed feedback 8.  Genuinely care about your learning 9.  Provide bizarre sense of humoUr and stories.

Professor Truex MBA 8125 Informatioon Technology management

I EXPECT YOU…

•  Come prepared to engage. This means, at a minimum, having read and digested the materials.

•  “…to take an open-minded and critical perspective. Instead of accepting the current practice or the fad de jour as “best practice”

• … to take a critical view of the materials we encounter, to bring your work and other life’s experiences to the table and to look through and beyond the materials we share in class.

• …to be surprised, thrilled, tickled and perhaps even

enlightened in the learning journey together.

Professor Truex MBA 8125 Informatioon Technology management

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WRAP UP: WE WORK IN A WIRED WORLD

•  IT changes work •  (Always has, always will.) •  Ubiquity and dependency

•  Wired world: •  networks and more distributed work •  demands for collaborative information systems •  organizational structures changes •  adjustment of business models

Expanded definition of what "IT" means in today's world.