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© Ciena Confidential and Proprietary Building and Maintaining Optical Networks Jeff Marshall Director of Services - North America

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Page 1: ppt

© Ciena Confidential and Proprietary

Building and Maintaining Optical Networks

Jeff Marshall

Director of Services - North America

Page 2: ppt

© Ciena Confidential and Proprietary 2

Ciena Overview

Access Transport & Switching

Packet Interworking

Network & Service Management

Ethernet over any medium; any service over Ethernet

Software-programmable hardware with the reliability of SONET/SDH at Ethernet price points

Services

Getting the most of your IP/MPLS investment

Consistent, granular metrics and unified control for all services

Product-lifecycle services and professional services tailored to your specific goals

First commercialized DWDM technology

First intelligent optical switch

3000+ deployments in 20 countries

5000+ support personnel worldwide

Data compression for storage applications

First and only programmable optical line cards

Driving 40Gand 100G

•Founded 1992•HQ in Maryland USA•Cumulative global

market leader in long

haul DWDM and

Intelligent Optical

Switching•~1,400 employees

worldwide•Over 250 Patents held

with 100 pending.•Numerous R&D centers

worldwide.•Service and support

across the Americas,

EMEA and Asia

Serving the world’s largest and most advanced service provider, government, and enterprise networks

Page 3: ppt

© Ciena Confidential and Proprietary 3

The Challenge of Building, Maintaining and Enhancing Regional Optical Networks

Designing, Installing and Maintaining regional optical networks can be a challenging project…..

This presentation is designed to

Identify what to look for in a Service Partner

Discuss Key Aspects of Network Deployment

Discuss Key Aspects of Network Maintenance

Page 4: ppt

© Ciena Confidential and Proprietary 4

Concerns and Goals of Research Network Operators

Focused on optimizing investment into network infrastructure and technology to

Deploy high bandwidth, high performance connectivity to meet needs of researchers

Balance institutional requirements as needed (data backup, etc)

Minimize costs and challenges of planning or deploying or management of networks with limited resources.

Ongoing measurement of network performance and fit

Increasing responsiveness to user communities

Speeding deployment time

Assuring reliability and availability

You want to select a services partner that can take assist you in meeting these goals.

Page 5: ppt

© Ciena Confidential and Proprietary 5

Selecting a Services partnerIndustry Best

Practices

Extensive knowledge of

industry practices for installing, testing and

commissioning access, data and optical networks

Breadth of Skills

Offer comprehensive,

end-to-end design expertise and

technical leadership across

all major technologies and

products (Multivendor capabilities)

ToolsUse sophisticated

optical network design tools to achieve open

interfaces, streamline

operations, and faster, simpler network design

Depth of Experience

Experience in performing design activities whether

the network is single-city,

multinational or transcontinental

Satisfy Your Goals &

Objectives

Work with your facilities engineers,

managers, planners, and

quality personnel to determine

requirements and meet them.

•What are the needs of your users? •What are your network objectives?•What resources do you have? Is it enough?•How are your network processes, technical strategies and internal systems working today?

•Do you need turnkey support? •Who manages and coordinates contractors, testing or assessments within your organization? •How many vendors do you currently manage?

•Analyze

•Evaluate

•Ensure Performance

•Identify

•Evaluate

•Provide

Page 6: ppt

© Ciena Confidential and Proprietary 6

Key Aspects of Successfully Deploying Optical Networks

Your partner and you do share responsibility for the management and supervision of projects with defined deliverables such as product development or custom global integration solutions.

A partner that has the capability of providing a single point of contact can be a valuable resource

Benefits of a single point of contact for Project Management

» Single point of contact to meet business requirements with precision.

» Flawless project execution: “on-time and on-budget” and no surprises.

» Free up resources to better serve your business needs.

Page 7: ppt

© Ciena Confidential and Proprietary 7

Keys Aspects to Maintaining an Optical NetworkTAC Support Requirements- 24x7, 365 days

24x7, 365 or something less will do?.

Sparing Methodology

Self Spare/Onsite (Capital Expense)?

Advanced Replacement options (Operational Expense)?

NBD, 4 hour, 2 hour MTTA

Onsite Engineering Support

As Needed

NBD, 4 hour, 2 hour MTTA

Network Management

Do it yourself or outsource?

Professional Services

Engineering

Project Management

Design Consulting

Network Monitoring

Customer

Global Network SupportSystems

VendorTechnical Support

VendorManagement

eMail

1-800-Ciena24(# Varies by

Region)

Web

Customer Equipment

Automated Call Routing7x24x365

Telnet

Automated Escalation & NotificationSystems

Vendor RMA Logistics

1

2

3

4

Page 8: ppt

© Ciena Confidential and Proprietary 8

Spectrum of Service Offerings to Install & Maintain a Network

Project Management Services

Assigned Project Manager

Staging

Site Survey

Inventory Mgmt

Quality Auditing

Turn-up and test

Deployment Services

Turnkey

Turn-up & Test

Maintenance Services

TAC Support

Repair Support

Advanced Replacement Services

Engineer Dispatch Services

Network Analysis, Planning & Design

Network Assessment & Design

Network Optimization & Tuning

In-Service Hardware Upgrade

Component Change

Software Verification & New Feature Testing

Software Upgrade, Documentation & Support

Preventive Maintenance Audit

Operations & Network Management

Assigned Tech Support Engineering

On-Site Technical Engineering

Network Management Services

Operations Assessment

Select a partner that can efficiently meet your network needs

Page 9: ppt

© Ciena Confidential and Proprietary 9

Summary

Planning, deploying, and maintaining a fiber optic network can be a challenge…

Doing your homework in planning phase is key

Customer’s requirements and feedback is critical

This is not as simple as it looks, understand upfront what you are willing and comfortable of delivering yourself and consult with a valued partner for the rest

Do your best to design and implement a flexible and scalable infrastructure allows you to adapt with changing customer requirements.

Page 10: ppt

© Ciena Confidential and Proprietary

Thank you