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Page 1: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Prepare For Prepare For SuccessSuccess

Page 2: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

The Voice of the The Voice of the ProfessionProfession

The Student American Chiropractic Association is part of the ACA, the largest chiropractic association in the world.

With an unequaled record of success, a wealth of chiropractic expertise to share, award-winning publications, scholarship opportunities, and cutting edge electronic tools are your fingertips, there has never been a better time to be a SACA member.

Page 3: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

How Does Your How Does Your Membership Strengthen Membership Strengthen Your Future Practice and Your Future Practice and

Our Profession? Our Profession?

Page 4: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

When You Join When You Join ACAACA

You know your You know your Membership Membership

Dues are going to Dues are going to the most resourceful, most the most resourceful, most

respected, and most respected, and most successful chiropractic successful chiropractic

association association in the worldin the world

Page 5: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

ACA members have

Affected profound legislative change,

Pried open the doors of a healthcare market once closed to our profession,

Paved the way for a bright future for chiropractic students,

And shared the chiropractic vision with millions of patients who need your care.

Page 6: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Your Your Membership At Membership At

WorkWork

Page 7: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Media Relations

Page 8: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

No One No One SecuresSecures More More

Positive PressPositive PressCoverageCoverage

for Chiropracticfor ChiropracticThan the ACAThan the ACA

Page 9: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

The ACA is recognized as The authority on chiropractic

In the United States. Over the past year alone, ACA has secured positive coverage for chiropractic in such major media outlets as U.S. News & World Report, the Washington Post, Prevention magazine and countless others.

Page 10: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

A Watchful EyeACA Communications Department keeps a watchful eye on media portrayals of the chiropractic profession and has been responding - via phone, fax and e-mail -- to both positive and negative reports in an effort to build relationships with, and educate, the media

Page 11: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

ACA is now being contacted by the mass media before--and not after--a story appears. Most importantly, ACA is often able to send advanced warning out to our members before a program airs, supplying them with critical ammunition to help answer the concerns of patients.

Setting The Record Straight

Page 12: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

PublicRelations

Page 13: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

SPINAL HEALTH SPINAL HEALTH MONTHMONTH

In October 2003, ACA promoted its annual Spinal Health Month observance by producing an audio news release that aired on 550 radio stations nationwide, including stations in New York City and Los Angeles. The audio news release reached an estimated 1.4 million listeners.

Page 14: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

ACA’s Find-A-Doctor ACA’s Find-A-Doctor ServiceService

Sure, there are many searchable databases for Doctors of Chiropractic out there, but ACA’s National Find-a-Doctor service has appeared in major publications and radio spots.

No wonder it receives over 11,000 inquiries each month – that’s over 300 contacts per day – from our web-site and national toll free number.

Page 15: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Patient EducationPatient EducationFor Your Health Patient Education Fact Sheets

Used to obtain a byline in a local paper and as patient information pieces, the fact sheets address such hot topics as gardening, office ergonomics, water, backpacks and children, and more. Members can download the high quality PDF formats that can be easily reproduced and customized for immediate use…FREE!

                                

Page 16: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Defending Defending Your Right Your Right

to Treat to Treat SUBLUXATIOSUBLUXATIO

NN even even in the Courtsin the Courts

Page 17: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

National National Chiropractic Chiropractic

Legal Legal ActionActionFundFund

Page 18: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

The purpose of ACA’s lawsuit against the U.S. Department of Health and Human Services is to preserve the correction of subluxations as a chiropractic-only service. Hence, “Save Our Subluxation” has been the rallying cry for that particular legal effort.

Page 19: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

ACA is one of health care’s

TOP 25 (19th) most successful lobbying organizations.

Congress listens to ACA MembersSource: The Washington Times OP-ED,

November 2003

The Only Chiropractic Organization to Make the List

Page 20: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

ACA Doesn’t ACA Doesn’t Make PromisesMake Promises

ACA Gets the ACA Gets the Job DoneJob Done

Page 21: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

VICTORYVICTORY1997

ACA pushed congress to abolish Medicare’s burdensome mandatory x-ray requirement to open up chiropractic care for seniors.

Page 22: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

VICTORYVICTORY2000

ACA pushes congress to establishes a permanent chiropractic care benefit for America’s active duty personnel.

Page 23: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

VICTORYVICTORY2002 ACA pushes congress to

establish a permanent benefit for

America’s veterans. ACA pushes congress to include

DCs in the National Health Service Corps student loan pilot program.

Page 24: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

VICTORYVICTORY2003 ACA Prevented the passage of legislation that

would have eliminated physician status for you.

Congress authorizes the Federal Government to hire DCs to care for Veterans.

Congress passes Medicare Demonstration Project

Congress accelerates timetable for implementation of Chiropractic Care Benefits for America’s service men and women.

Page 25: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

And We’re Just And We’re Just Getting StartedGetting Started

Page 26: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

SACA Membership

Benefits

Page 27: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Scholarship Opportunities The American Chiropractic The American Chiropractic

Foundation (ACF) of the Foundation (ACF) of the American Chiropractic American Chiropractic

Association and the ACA Association and the ACA Auxiliary Scholarship Award Auxiliary Scholarship Award

Approximately 14 -17 Approximately 14 -17 scholarships each year to scholarships each year to

recognize academic excellence recognize academic excellence and provide financial assistance and provide financial assistance

to SACA college students in to SACA college students in accredited chiropractic colleges. accredited chiropractic colleges.

Page 28: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

On-campus presentations by leaders

and experts in the profession.

Page 29: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Members Only Members Only AccessAccess

Members-Only Access to password protected areas of ACA's award winning web page.

Page 30: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Participate In NCLCDiscounts on registrations to the professions top legislative event. The National Chiropractic Legislative Conference (NCLC) is held each Spring in Washington, D.C. Issue briefings prepare each attendee to walk the halls of Congress and speak directly to their legislators on the issues affecting chiropractic care in the United States.

Page 31: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

Leadership Opportunities

Become involved with SACA and you'll take your place among the leaders in your profession. As a SACA member, you'll be eligible to run for SACA chapter and national leadership positions.

Page 32: Prepare For Success. The Voice of the Profession The Student American Chiropractic Association is part of the ACA, the largest chiropractic association

TODAY TODAY we have victory within our we have victory within our grasp. There is positive forward grasp. There is positive forward

movement for our profession, and movement for our profession, and we cannot drop we cannot drop the ball now.the ball now.

Victory lies in strength and unity!Victory lies in strength and unity! We need your support, and if you are We need your support, and if you are

not yet a member, it is our hope that you not yet a member, it is our hope that you will celebrate our progress and join the will celebrate our progress and join the

ACA to help build our future. ACA to help build our future.