presentation at the executive committee of the bie

8/14/2019 Presentation at the Executive Committee of the BIE

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(October 22, 2009, Paris)


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Period

Venue

Theme

Participants

Investments

May 12August 12, 2012

Yeosu, Korea

8 million Visitors (0.5 million from abroad)

100 Countries (5 international organizations)

KRW 2.1 trillion (USD 1.8 billion)

Selected as venue for Intl Expo 2012 in Dec. 2007 (142nd General Assembly)

Officially recognized in Dec. 2008 (144th General Assembly)


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Organizing Committee

reinforced

Master Planners

system

Commissioner of

the Exposition

Staff increased from160 to 181

Further expansion

expected (private sector)

Experts activities (ocean,construction, exhibition,

after-use, IT and

transportation)

Appointed in May


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Preservation and

Sustainable Development

of the Ocean and Coast

Cutting-edge Maritime

Industries

and Technologies

Creative Marine Activities

and Cooperation

of Humankind

- Climate and Environment

- Marine Creatures

- Marine Industry and Technology

- Marine City & Civilization

- Marine Arts


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President of Korea visits Yeosu on Aug. 28

- Toured the Expo site and the Promotion Center- Listened to the local issues concerning Expo preparations

- Stressed on the post-Expo utilization of the site, and support of the general public

The 5th Government Support Committee in Oct. 2009

- Cooperation with adjacent regions designation of support areas

- Expansion of local road system- Promotion for construction of hotels


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Land ownership secured in August

- Public and private property

Public tender for development contract opened in Sept. 2009

- Contractor selected on Oct. 24, 2009

- Construction starts from Nov. 2009 to Oct. 2011


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International Pavilions

Expo Digital Gallery

The Big-O

Coastal Triangle

Thematic Pavilion

Korean Pavilion

Birds-eye view of the Expo site

Marine Life Pavilion


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Construction schedules

Constructionlaunched

CompletionFacilities Design selection

ThematicPavilion

The Big-O

KoreanPavilion

Marine LifePavilion

InternationalPavilions

Oct. 19, 2009

Aug. 28, 2009

Dec. 2009(turnkey contract)

May 2010(turnkey contract)

Oct. 2009(private investment)

Aug. 2010

May 2010

Jun. 2010

Mar. 2010

Aug. 2010

Feb. 2012

Dec. 2011

Mar. 2012

Feb. 2012

Feb. 2012


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Winner selected on Oct. 19, 2009- 136 entries (111 international, 25 domestic)

-An Austrian entry selected, One Ocean

- Harmony with coastline, change of image depending onperspective

- Permanent building adaptable for post-Expo uses

Construction starts in Aug. 2010

- To be completed in Feb. 2012

Winner selected on Oct. 19, 2009- 136 entries (111 international, 25 domestic)

-An Austrian entry selected, One Ocean

- Harmony with coastline, change of image depending onperspective

- Permanent building adaptable for post-Expo uses


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Construction starts in Aug. 2010- To be completed in Feb. 2012

Winner design selected in Aug. 2009- Image of Koreas South Coast

- Solar-paneled roof and wave-patterned vent system

- 2-storied/4-cluster complex sized 70,000 sq. meters

- Built in consideration of post-Expo utilization


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Model for zero carbon building- Request for Proposal being drafted

- Turnkey contract award in Dec. 2009

- Construction from May 2010 to Dec. 2011


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Task Force formed by Chairman Kang in Sept.- Worldwide collection of ideas for contents from Oct.

to Dec. 2009- Feasibility and entertaining aspects stressed

Contractor selected on turnkey basis

in May 2010- Construction starts in Jun. 2010

- To be completed in Mar. 2012


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Public and private joint project- Hanwha Corp selected as private investor in Oct. 2009- Construction starts in Mar. 2010

Construction budget:- Total USD 7.5 million

Aquarium Size:- 6,030 cubic meters


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An umbrella motif of Expo theme:

The Interaction between Humanity and the Ocean for 2050

Exhibition plan and installation schedule

- Public tender for Exhibition Master Plan being prepared

- Finalization of Master Plan in Dec. 2009

- Exhibition contractor for each pavilion selected in Mar. 2010

- Manufacturing and installation of exhibits start in Nov. 2010


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Ocean & Coast Best Practice Area

- Projected as highlight exhibits of the Expo

- Master plans for OCBPA to be drafted in Nov. 2009

- Inauguration of International Selection Committee in Nov. 2009

IOC Secretary General

National Ocean and Atmospheric Administration

Representatives of academia and thinktanks

BIE Secretary General


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Ubiquitous computing- Ubiquitous interface and personalized access to visitors

- U-IT division reinforced

- Integration of IT systems of Expo

Cyber Expo

- Allowing visitors to experience and interact with the Expo

through browsers

- Offering 3-D map, Geographic Info System and cyber tours

- Turnkey basis contract planned for Dec. 2009


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The main axis (600m-long, 30m-wide)

- The worlds first ubiquitous avenue

Establishing Master Plan rescheduled for Feb. 2010

Prospect of ubiquitous avenue for 2050

- Interweaving cutting-edge IT with marine arts & culture

- Web 3.0 interface

Contractor selection planned in Apr. 2010


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KTX (Highspeed train)

- Construction starts in Jun. 2010

- 3-hr run between Seoul and Yeosu

- Trial operation in Jan. 2012


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Airway

- 1 hour flight from Incheon airport

- Plan to upgrade Yeosu Airport as Intl

Airport during the Expo period


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Roads

- Jeonju-Gwangyang highway (118km)Construction to be completed in Feb. 2012

- Mokpo-Gwangyang highway (101km)

Construction to be completed in Feb. 2012


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Cruise Terminal

- Overseas passengers from China,

Japan and Northeast Asia

- Cruise pier: max. 80,000 G/T

- Passenger pier: max. 15,000 G/T

- Integrated terminal being planned

(total area: 2,000 sq. meters)- Construction starts in Apr. 2010

- Trial operation in Nov. 2011


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Transit Parkings

- Four parking areas within 18 km radius from the site

- Area of 440,400

(4 locations for 12,000 cars, 700 buses)

- Contractor selected in Sept. 2009

- Construction starts in Jun. 2010

- Trial operation in Jan. 2012


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Expo Town

- To house 1,800 overseas Expo staffs and 8,000 Korean staffs

- 4,700 rooms (1,442 units)

- Project manager: Korea Land and Housing Corporation in Jan. 2009

- Hyundai Consortium selected as builder in Sept. 2009

- Compensation for private land owners in progress (53% as of Oct. 2009)

- Construction starts in May 2010, to be completed in Mar. 2012


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New facilities planned

- Some 8,000 rooms planned by private investment

Renovation in progress- Remodeling of 5,000 rooms in and around Yeosu

- Standardization practice to be introduced

Youth accommodation

- Camping sites and youth hostels

VIP accommodation

- Corporate VIP Guest Houses in Yeosu with 28 rooms

- Namhae Hilton with 170 rooms


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Confirmed participants- Invitations sent to 152 countries/26 intl organizations

in Jan. 2009

- Additional invitations sent to 7 non-member states of BIE

- 29 countries and 3 intl organizations confirmed participation

Countries: Saudi Arabia, Japan, Ukraine, Panama, Turkey, Libya, Guyana, Yemen, Egypt, Thailand,

Cambodia, Azerbaijan, Switzerland, El Salvador, Vanuatu, Seychelles, Ivory Coast, Oman, United Arab

Emirates, Germany, Guatemala, Vietnam, Spain, Algeria, Nepal, China, Dominican Republic, Italy,

Kazakhstan

International organizations: OECD (Organization for Economic Co-operation and Development), IPCC

(Intergovernmental Panel on Climate Change), PEMSEA (Partnerships in Environmental Management for

the Seas of East Asia)


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Participants Meeting- Participants guidelines to be drafted by Dec. 2009

- 1st Participants Meeting scheduled for 2010

- At least 3 meetings before the opening of the Expo


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Shanghai 2010

- Yeosu and Shanghai Expo leaders meet in Seoul in Aug. 2009(Unveiling of Yeosu & Shanghai Expo mascots)

- Chinas participation in Yeosu confirmed on Oct. 11 at Korea-China summit in Beijing

- Yeosu Expo Chairman to visit Beijing and Shanghai in Oct. 2009


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Milan 2015

- MOU for cooperation signed with Milan Expo 2015 in Sept. 2009- KOTRA and ICE to promote closer link between business circles for the success of

each Expo


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Yeosu Declaration- Promotion of awareness of ecological challenges faced by

marine ecosystems

- Encouraging international cooperation to deal with the issue

- Suggestion of concrete ideas and presentation of pilotprograms

Yeosu Project

- Cooperation programs to support developing countries address marine ecological

challenges

- Allocation of US$ 10 million for 4 years (2009~2012)- Detailed programs being developed through surveys and studies in cooperation with

international organizations and recipient countries

- KOICA survey team to visit South Pacific islands in Nov. Dec. 2009


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Two special regulations submitted in Dec. 2008- Special regulations No. 1 Definition of the Expos theme

No. 2 Conditions for the participation

Four special regulations drafts submitted in Oct. 2009- No. 3 Steering Committee

No. 5 Installation and operation of machinery and equipmentNo. 6 Accommodation for the official participants

No. 13 Admissions

- To be finalized in consultation with the BIE

Two special regulations drafts submitted by the end of 2009

- No. 12 Privileges and Advantages of Commissioner and Staff- No. 14 Prize Awards


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Yeosu Expos Vision for Green Growth

Yeosu Expos Mandate: Ocean & Coast Best Practice,

Yeosu Declaration & Project

The Blue Economy

The 3rd International Symposium- Date & Venue: November 19, 2009 / Jeju Island

- Theme: The Core Agenda of Expo 2012 Yeosu Korea

Keynote speakers

- Vicente G. Loscertales (Secretary General of the BIE)

- Patricio Bernal (Secretary General of the Intergovernmental Oceanographic Committee)

- James Turner (NOAA Deputy Assistant Secretary for Intl Affairs)- Director in charge of Google Ocean Project

- Christopher Flavin (Chief of Worldwatch Institute)

- Korea Ocean Research and Development Institute, Korea Maritime Institute, Korea Univ.


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Master Plan established for PR & Marketing in July- Cheil Worldwideselected as prime contractor

- New brochure to be published in Oct. 2009

- PR materials including video

Cooperation with National Geographic

- 30-sec. vignette production completed in Oct. 2009, to be shown 314 times in Nov.through Dec. 2009

- Shown in primetime 18:00-24:00 everyday, in 40 countries in Asia


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MOU signed for cooperation with local governments- Busan, Gyeongnam province and Jeju in May 2009, Seoul Metropolitan City in Jul. 2009,

Gwangju in Aug. 2009, Jeollabukdo province in Sept. 2009

- Photo book on South Coast to be published in Dec. 2009- Operation of southern coast shuttle cruises- Development of marine tourism contents linked with the Expo

Cooperation MOU signed with Universities

- Gyengsang Univ., Mokpo Natl Maritime Univ. Pukyung Univ., Chonnam Univ.,

Jeju Univ., and Korea Maritime Univ. in Sept. 2009

- Cooperation in theme development, academic events, student-based voluntary

service corps


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Domestic/Overseas promotion activities:

- PEMSEA conference in Nov. 22-27, Philippines

- COP 15 Climate Change Conference in Copenhagen in Dec. 2009

- G-20 conference in Korea, Nov. 2010

- 10th General Assembly of UNCCD in Korea, Oct. 2011

- UN WTO conference in Korea in Oct. 2011

- Opening of Promotion Centre at Expo 2010 Shanghai

BIE Travelling Expo

- Date: Nov. 20Dec. 20, Seoul Museum of History

- Expo promotion in Korea

- National Geographic to provide 3-hr marine-themed documentary

The Club of The Most Beautiful Bays in the World

- An inspection delegation to visit Yeosu and the Expo site in Oct. 22-28

UN Secretary General visits Yeosu in Aug. 2009

- Toured the Expo site and the Promotion Center

-Affirmed UNs participation in the Expo


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Expansion of corporate participation

- Participation promotion by Chairman of the Organizing Committee- Expected to improve the quality of the Expo by opening Corporate Pavilions

Official sponsor bank selected in Oct. 2009

- Industrial Bank of Korea/Kwang Ju Bank consortium

Plans for tickets and commemorative coins being established

- Master plan to be completed by Dec. 2009

- Ticket sales starts in Jan. 2011

- Quality ticket with application of IT

- Competition on ticket design to be open from Dec. 2009 through Feb. 2010

Emblem business (sponsorship sales) in Jul. 2009

- Financial firms, automobile, electronics and construction companies

- To be implemented step by step in consideration of general economic situation and

increased awareness of Expo

- Activities expected to be invigorated in 2010 with the opening of Shanghai Expo


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presentation at the executive committee of the bie

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