The company was established in 1983.

Initially the company was focusing on productionof lipsticks, eye-liners and lip-liners.

Bell was the first Polish company offering a fullrange of color cosmetics.

Today Bell is a leading cosmetic brand in Poland.

Bell is present on more than 30 markets, includingsuch demanding as Russia, Ukraine, France, Spain, Georgia, Iceland , Greece and the Middle East.

Total plant area 8 930 m2

Employment: 2010 – 280 people 2011 –330 people

BELL

WHY BELL?

Leader among Polish cosmetics brands with established and stable position on home market

Profitable sales and successful turnover on many foreign markets

Products of the highest world standard at a reasonable price

Cosmetics following the latest trends, including seasonal limited collections

Wide range of colours fulfilling each woman’s demands regardless of taste or skin complexion

Modern equipment for the production of cosmetics and fully prepared staff

Our own professional laboratory supervising the quality of products

When developing new and improving already existing formulaswe use the experience of leading French and German laboratories

Extremely flattering, timeless, wide range of colours and shades ofcosmetics

A variety of color cosmetics lines designed for clients of any age

PRODUCTS

Stick products – lipsticks, concealers, eyeliners and lip liners

Pressed products – powders, eye shadows, blushes, bronzers

Liquid products with high viscosity – lip glosses

Mousses – eye shadows, foundations, concealers, blushes,

bronzers

Emulsions – foundations, concealers, mascaras

Liquid products – liquid mascaras, eyeliners, eye shadows

Loose powders – eye shadows, powders, bronzers

Nail polishes

RESEARCH AND DEVELOPMENT

New products are tested at every stage of development

Our products are NOT tested on animals

Modern equipment for the production of cosmetics and fully prepared staff

Our own professional laboratory supervising the quality of products

When developing new and improving already existing formulaswe use the experience of leading French and German laboratories

QUALITY CONTROL

Production takes place according to the standards of c-GMP and

ISO 9001:2008

Control of raw materials and masses

Control on every stage of the production

Control of packaging

Control of the final product

BELL Market shares

BELL in Poland

•Traditional trade

•Retail chains

•Drugstores

BELL offer for drugstores

Full range of make-up products

Exposition furniture for drugstores

BELL mass market

Mass Market

Nail Program

Bell Mass Market – coming soon

Lip glosses – coming soon

Mascaras- coming soon

Protective lipsticks – coming soon

Gift sets – seasonal edition

PRIVATE LABEL

huge range of standard

formulation and colours

modification of standard

formulation

colour matching

in house product development by

qualified R&D laboratory

large selection of plastic

packaging for all products

FACTORY

2 lipstick filling machines

Lip stick / mascara filling machines

Hot filling machine

Device for filling and sealing tubes

5 mixers with homonizers

4 mixers for powders

4 presses for powders

Machine filling loose products

Machine filling nail polish

Press (Vatraco)

2 injection molding machines (Battenfeld)

2 automatic labeling machines

PRODUCTION OF PACKAGING

16 injection molding machines

Transfer press for production

of aluminum details

2 devices for injection blow

molding

3 ultrasound welding machines

for bottles

PRODUCTION POTENTIAL

PRODUCT

LIPSTICK

LIP GLOSS

LIQUID EYELINER

FOUNDATION

EYELINER / AUTOMATIC CONCEALER

EYE SHADOW / POWDER

MOUSSE PRODUCTS / PROTECTIVE PRODUCTS

PRODUCTION(2 SHIFTS )/PIECES

25 000

50 000

50 000

30 000

5 000 – 6 000

30 000 / 12 000

44 000