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1 FISCAL YEAR MARCH 2015 THIRD QUARTER FINANCIAL RESULTS Updated Mazda CX-5 (Japanese specification model) Mazda Motor Corporation February 4, 2015 2 Highlights Fiscal Year March 2015 Nine Month Results Fiscal Year March 2015 Forecast Summary PRESENTATION OUTLINE

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Page 1: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

1

FISCAL YEAR MARCH 2015THIRD QUARTER FINANCIAL RESULTS

Updated Mazda CX-5 (Japanese specification model)

Mazda Motor CorporationFebruary 4, 2015

2

Highlights

Fiscal Year March 2015 Nine Month Results

Fiscal Year March 2015 Forecast

Summary

PRESENTATION OUTLINE

Page 2: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

3

HIGHLIGHTS

HIGHLIGHTS (1) – NINE MONTH RESULTS

4

Global sales volume was 1,003,000 units, up 5%from the prior year

Revenue was ¥2,193.6 billion. Operating profit was¥152.0 billion. Net income was ¥131.5 billion

Started production of the new Mazda2/Demiosimultaneously at three factories in Hofu, Thailand,and Mexico. Market introductions began fromJapan and Australia

Following the start of two-shift operations atMexico plant, the engine machining factory beganoperations in October

Page 3: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

HIGHLIGHTS (2) – FULL YEAR FORECAST

5

Forecast global sales volume of 1.4 million units,up 5% from the prior year

Full year profit forecast remains unchanged:Operating profit of ¥210 billion and net income of¥160 billion

Significant updates to CX-5 and Mazda6/Atenzaenhance product appeal

Global launches of new compact crossover SUV,Mazda CX-3, start from Japan

Establishment of global production footprint ison track; production started at new automatictransmission plant in Thailand in January asscheduled, and construction of new engine plantwas announced

6

FISCAL YEAR MARCH 2015NINE MONTH RESULTS

Page 4: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

7

GLOBAL SALES VOLUME

8

FY MARCH 2015 FINANCIAL METRICS

* Calculated as if shares were consolidated at the beginning of the prior fiscal year for purposes of comparison.

Page 5: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

162143

0

50

100

150

JAPAN

9

(000)

(12)%

New Demio

Sales were down 12% year-on-year to 143,000 units

Third quarter sales turnedaround and rose 2% overthe prior year with strongsales of new Demio

Sales set to increase fromthe fourth quarter with theintroduction of updatedAtenza and CX-5, and newcompact crossover SUV,Mazda CX-3

Nine Month Sales Volume

FY March 2014 FY March 2015

0

100

200

300

NORTH AMERICA

10

11%289320

USA 206

Canada &

others 83

Canada &

others 92

USA 228

Mazda6 (North American model)

Sales rose 11% year-on-year to 320,000 units

USA: 228,000 units, up 11%year-on-year- Non-fleet sales of CX-5,Mazda6 and Mazda3 grewdespite continued toughcompetition

- Continued policy of“right-price” sales

Mexico: 33,000 units, up23% year-on-year- Achieved record-highsales

FY March 2014 FY March 2015

Nine Month Sales Volume(000)

Page 6: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

144167

0

50

100

150

EUROPE

11

16%

Mazda3 (European model)

Sales rose 16% year-onyear to 167,000 units

CX-5 sales remainedstrong; and Mazda3significantly contributed tohigher sales

Sales in Europe remainedstrong, significantlyoutperforming growth inoverall demand

- Germany: Up 14% to 37,000 units

- UK: Up 14% to 25,000 units

FY March 2014 FY March 2015

Nine Month Sales Volume(000)

141156

0

50

100

150

CHINA

12

10%

CX-5 (Chinese model)

Sales rose 10% year-onyear to 156,000 units

SKYACTIV models such asnew Mazda3, new Mazda6,and CX-5 saw strong sales

Calendar year sales grew13% from the prior year,achieving year-on-yearsales growth for the firsttime in four years

FY March 2014 FY March 2015

Nine Month Sales Volume(000)

Page 7: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

0

100

200

OTHER MARKETS

13

217 217

ASEAN

58

Australia

76Australia

73

ASEAN

56

0%

Other 83 Other 88

Sales were 217,000 units

Australia: Sales were down 5%year-on-year to 73,000 units due toweak demand- CX-5 remained the top seller in its

segment- Remained the third best-selling

brand in CY2014

ASEAN: Sales fell by 3% year-on-year to 56,000 units, mainly due tolower demand in Thailand- Thailand: SKYACTIV models saw

strong sales. Sales to increase inthe fourth quarter with introductionof new Mazda2

- Sales were strong in Malaysia (up33%) and Vietnam (up 116%)

FY March 2014 FY March 2015

Nine Month Sales Volume(000)

Mazda3 (Australian model)

14

124.6

+38.8

+18.9

+13.8

(11.9)

(32.2)

152.0

0

50

100

150

200

FY March2014

FY March2015

Change from Prior Year + 27.4

US DollarEuroOther

+10.2+6.7+2.0

OPERATING PROFIT CHANGE

FY March 2015 Nine Month vs. FY March 2014 Nine Month

(Deterioration)

Improvement(Billion yen)

Sales increaseand miximprovement ofSKYACTIV models

Volume &Mix

Exchange

CostImprovement

MarketingExpense

Other

R&D cost, fixedcosts for Mexicoplant, etc.

Page 8: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

15

FISCAL YEAR MARCH 2015FORECAST

16

GLOBAL SALES VOLUME

Page 9: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

17

FY MARCH 2015 FINANCIAL METRICS

* Calculated as if shares wereconsolidated at the beginning ofthe prior fiscal year for purposesof comparison.

182.1

+ 54.1

+ 15.0

+ 16.6

(15.0)

(42.8)

210.0

100

150

200

250

FY March2014

FY March2015

18

US DollarEuroOther

+16.7+3.8(5.5)

Change from Prior Year + 27.9

Increased R&D investmentand fixed costs for MexicoPlant, etc.

OPERATING PROFIT CHANGE

(Deterioration)

Improvement

FY March 2015 Full Year vs. FY March 2014 Full Year(Billion yen)

Volume &Mix

Exchange

CostImprovement Marketing

Expense

Other

Sales increaseand miximprovement ofSKYACTIV models

Page 10: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

【New Mazda2/Demio】

Simultaneous launch at three factories in Hofu, Thailand,and Mexico

Sales are strong with diesel engine accounting for over 60% High acclaim for the product and technology;

Japan Car Of The Year, Good Design Award,Golden Steering Wheel Award, Eco Products Award

【Mazda6/Atenza, CX-5】 Significantly updated for added

depth and maturity- Evolution of i-ACTIVSENSE

- Enhanced quality and comfort

- Refined design

Awarded 2015 Top Safety Pick+

by USA’s IIHS

19

Atenza Interior

Updated Atenza (Japanese specification)

Adoptive LED Headlight (ALH)

EXPANSION AND EVOLUTION OF SKYACTIV LINE-UP

【New Compact Crossover SUV - Mazda CX-3】

New core product introduced to fast-growing compact SUVmarket

Production began at Hiroshima Plant in December,global launches start from late February

Forecasting sales of 150,000 units per year

20

New CX-3New CX-3

EXPANSION AND EVOLUTION OF SKYACTIV LINE-UP

Page 11: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

【Mexico Plant】 Production output is increasing as planned

- 100,000 units produced in 11 months since operationsbegan

- In October, production of new Mazda2 began andengine machining factory started operations

- Increase production capacity to 250,000 units by end ofFY March 2016

【Thailand Plant】

New automatic transmission plant started operations inJanuary, annual production capacity is 400,000 units

Announced construction of new engine plant, willproduce SKYACTIV-D 1.5 starting third quarter ofFY March 2016

ESTABLISH GLOBAL PRODUCTION FOOTPRINT

21

22

SUMMARY

Page 12: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

SUMMARY

23

【Nine Month Results】 Sales of SKYACTIV models stayed strong in global markets.

Global sales volume was 1,003,000 units, up 5% from theprior year

Operating profit was ¥152.0 billion and net income was¥131.5 billion, progressing as planned

【Full Year Forecast】 Forecast global sales volume of 1.4 million units, up 5%

from the prior year Profit forecast remains unchanged: Operating profit of

¥210 billion and net income of ¥160 billion Launches of new compact crossover SUV, Mazda CX-3, start

from Japan Establishment of global production footprint is on track;

production started at new automatic transmission plant inThailand in January as scheduled, and construction of newengine plant was announced

24

Page 13: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

25

APPENDIX

26

CASH FLOW AND NET DEBT

*Reflecting “equity credit attributes” of the subordinated loan.

Page 14: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

205.2 230.2 216.9273.3

209.6 227.8 222.7

194.7183.9 226.8

226.7

247.5242.4 257.7

109.3126.4

141.9

151.5

146.2166.6 141.0106.7

97.9

100.3

100.5

102.3

111.5 118.3

0

300

600

27

638.4615.9

FY March 2014 FY March 2015

685.9

752.0

705.6748.3

1Q 2Q 3Q 4Q 1Q 2Q 3Q

739.7

REVENUE BY PRODUCT(Billion yen)

Japan

NorthAmerica

Europe

Other

514.7 527.1576.3

633.0592.0

638.8 626.8

51.8 55.3

59.4

40.059.9

54.0 58.9

49.456.0

50.2

79.053.7

55.5 54.0

0

300

600

28

638.4615.9

685.9

752.0

705.6748.3

FY March 2014 FY March 2015

1Q 2Q 3Q 4Q 1Q 2Q 3Q

739.7

REVENUE BY PRODUCT(Billion yen)

Parts

Other

Vehicles/Parts foroverseasproduction

Page 15: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

13%

9%

4%

0%

5%

10%

15%

Total Volume & Mix Exchange29

Japan (3)%Overseas 12%

REVENUE CHANGE

FY March 2015 Nine Month vs. FY March 2014 Nine Month

FY March 2015 2,193.6FY March 2014 1,940.2

(Billion yen)

8%

3%

5%

0%

5%

10%

Total Volume & Mix Exchange30

Japan 0%Overseas 3%

REVENUE CHANGE

FY March 2015 Third Quarter vs. FY March 2014 Third Quarter

(Billion yen)

FY March 2015 739.7FY March 2014 685.9

Page 16: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

31

FY MARCH 2015 FINANCIAL METRICS

* Calculated as if shares were consolidated at the beginning of the prior fiscal year for purposes of comparison.

32

GLOBAL SALES VOLUME AND CONSOLIDATED WHOLESALES

Page 17: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

50.6 + 0.7

+ 5.6

+ 2.3

(1.0)

(10.2)

48.0

0

25

50

75

FY March2014 FY March

2015

33

Change from Prior Year (2.6)

OPERATING PROFIT CHANGE

(Deterioration)

Improvement

(Billion yen)

FY March 2015 Third Quarter vs. FY March 2014 Third Quarter

Volume &Mix

Exchange

CostImprovement

MarketingExpense Other

210.0

(5.9)

+ 9.0+ 1.6

+ 0.0

(4.7)

210.0

100

150

200

250

OctoberForecast

FebruaryForecast

34

Change from October Forecast + 0.0

OPERATING PROFIT CHANGE

FY March 2015 Full Year vs. October Forecast

(Billion yen) (Deterioration)

Improvement

Volume &Mix

Exchange

CostImprovement

MarketingExpense

Other

Page 18: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

35

GLOBAL SALES VOLUME AND CONSOLIDATED WHOLESALES

* Volume for FY March 2015 Full Year is forecast

73.8

94.6

40.849.9

70.3

79.9

0

50

100

150

36

150.0

57.7

70.0

99.4

110.0

133.2

KEY DATA

73.8

94.6

40.8

49.9

70.379.9

0

50

100

150

(Billion yen)

CapitalSpending

Depreciation R&D cost

FullYear

NineMonth

FullYear

FullYear

* Data for FY March 2015 Full Year are forecast

FY3/14 FY3/15 FY3/14 FY3/15 FY3/14 FY3/15

NineMonth

NineMonth

Page 19: PRESENTATION OUTLINE Summary - Mazda · CX-5 (Chinese model) Sales rose 10% year-on year to 156,000 units SKYACTIV models such as new Mazda3, new Mazda6, and CX-5 saw strong sales

37

Dividend Forecast

FY March 2015 year-end dividend ¥10* per share (Plan)

Work to provide stable and steadily increasing dividends

Consolidation of shares and change in thenumber of shares per share unit

Consolidated 5 common shares into 1 share

Changed the number of shares per share unitfrom 1,000 shares to 100 shares

* After share consolidation

DIVIDEND AND SHARES

(Effective date was August 1, 2014)

DISCLAIMER

38

The projections and future strategies shown in thispresentation are based on various uncertainties includingwithout limitation the conditions of the world economy inthe future, the trend of the automotive industry and therisk of exchange-rate fluctuations.So, please be aware that Mazda's actual performance maydiffer substantially from the projections.

If you are interested in investing in Mazda, you arerequested to make a final investment decision at your ownrisk, taking the foregoing into consideration.Please note that neither Mazda nor any third partyproviding information shall be responsible for any damageyou may suffer due to investment in Mazda based on theinformation shown in this presentation.