Project Management

Sara BagheriPrasad Satpute

Ameya WaghmareAditya Kulkarni

Shashi PalShreeyog Rajopadhye

POWERPISTONS AG

We are an existing vendor for a car engine since 2002. To extend

the organization we are entering into the field which we have

expertise in: “Automobile”.

COMPANY OVERVIEW

PROJECT DIARY

Project title: Hybrid 2020Project description: Since the hybrid cars are expensive, basic idea to manufacture cheaper Hybrid car and make it available to customers.Objectives: To develop a Hybrid car to exploit a mid-range Hybrid car market to contribute to saving the environment.

Organizing the project team

• Forming:

This company had a project some years ago for developing their production

technology and improves their market strategies. The project group was set of six main

person which are all experts in their fields. This group had a successful experience in

that project.

CEO

R&DAmeya Waghmare

employee

employee

Marketing & sales

Prasad Satpute

employee

employee

DesignShreeyog Rajopadhye

employee

employee

PurchasingShashi Pal

employee

employee

FinancingAditya Kulkarni

employee

employee

Human resource legal

project leader sara bagheri

Project-Organizational structure(STORMING)

• Norming:

The tasks are well defined and everyone knows what to do exactly.

• Performing:

Everyone knows what to do and they are given their deadline of their work.

WHY HYBRID ?

• Greener Environment

• Limited fossil fuel

• Economical

• Smart Technology

• Less maintenance

DEMAND OF HYBRID CARS

TARGET GROUPS

• Target Group based on Sinus Milieu

• Established Conservative

• Liberal Intellectual

• New Middle Class

• Movers & Shakers

Target Group based on Sinus Milieu.

Established Conservative

Liberal Intellectual

New Middle Class

Movers & Shakers

Adaptive-Pragmatist

S WT

O

Unique position in the industry.

Energy efficient & ground breaking products.

Strong investors & partners.

Supplier to big companies.

Limited production.

Less expertise.

Cost reduction in manufacturing.

Subsidy to green companies.

Commercial segment.

Cut throat competition.

Less attractive to younger generation.

SPASS

FEATURES• INTELLIGENT DRIVE COACH• SMART TECH (11 INCH MULTIMEDIA)• STEERING ASSIST• ECVT ( ELECTRONIC CONTINUOUS VARIABLE TRANSMISSION)• 1.8 L 4- CYL VVT ENGINE• 8.8 KWH Li -ion BATTERY • 40 KM RANGE ON FULL CHARGE• CHARGING TIME 5 HRS FOR STANDARD PLUG IN AND 2 HRS FOR 240 V.• TOP SPEED AT EV MODE 120 KM/H• MILEAGE 22.99 KMPL.

UNIQUE SELLING POINTS

Intelligence built right in. Fun EV mode driving. All the range without anxiety. 0-60 in 10 sec. Class leading efficiency with Intelligent drive coach. Advanced standard safety. Designed with You and

Yours in Mind.

After sales And service

Prime membership cards –Exclusive service packages.

Prompt breakdown service. Waiting Lounge and Extra services. Personal attention by periodic surveys. Product And Service pairings with exclusive

brands, cafes ,restaurants. Customer loyalty programs and referrals. There's an app for everything.

MARKETING STRATEGIES

• DIGITAL MARKETING: EASY ONLINE BOOKING, INTRODUCING OUR CAR IN GAMES

• TRADE-SHOW MARKETING• INTERACTING MARKETING• EVENT MARKETING: CAR SHOWS,

COMMERCIALS IN SPORT EVENTS• EXPERIENCE SPASS• BROADCASTING ADVERTISEMENT

EYE IT- TRY IT- BUY IT….

SPASS

FEEL SPASS

Financial Overview

• Project Budget

• Economic Feasibility

• Investors/Creditors

• Stakeholder’s Requirements

Project Budget

Economic Feasibility• Extend to which ‘utility value’ received during

the entire project.

• Project would generate gross profit of approximately 27 Million Euros.

• Government Subsidy to customers.

• Low risks.

STAKEHOLDERS

INTERNAL STAKEHOLDERS EXTERNAL STAKEHOLDERS

OWNERS COMPETITORS

MANAGERS CUSTOMERS

EMPLOYEES SUPPLIERS

WORKERS GOVERNMENT

Stakeholder’s Requirements

http://www.dummies.com/business/business-strategy/how-to-define-stakeholder-requirements-through-business-analysis/

Stakeholder’s Requirements

Requirements

Work Life Balance

Environment

Promote E-Mobility

Better Service

Why to Invest with us?

• Lower risks (Opportunity Cost)

• Higher return on investments

• Pay dividends to shareholders

• Brand image

RISK ASSESSMENT

Research and development risk Production risk Quality risk Procurement risk

SUSTAINIBILITY

Social - what types of cars do people want? How must it meet their requirements?Economic - which cars can manufacturers develop and sell without going out of business?Environment - which cars produce fewer emissions and less pollution?

https://app.biteable.com/watch/driving-school-copy-1253935/

THANK YOU !