Your Contact: Sam Hamadeh, Founder & CEO ∙ Phone: 917-701-1887∙ Email: sam@privco.com

The Private Company Market is Massive

• There are over 150,000 firms operating in the United States that bring in over $10 million in annual revenues, yet business databases focus almost exclusively on the same 15,000 publicly-traded companies.

• PrivCo is dedicated to producing intelligent, in-depth business and financial research on the other 90% of major American business.

Our Market: Over 90% of Large Corporations Are Private

U.S. Firms with >$10M in Annual Revenues

Selected slice of private corporations:

More Private Companies… We Could Go on Forever

24 Hour Fitness USA E&J Gallo Winery

Amway Eddie Bauer

Bass Pro Shops Edward D. Jones

Bird’s Eye Foods El Pollo Loco

Bobbie Brown Cosmetics Ernst & Young LLP

Boston Red Sox Fidelity Investments

Busch Gardens Foster Farms

Caesars Entertainment Gibson Guitar Corporation

Cargill Inc. Goya Foods, Inc.

Carl’s Jr. Gymboree Corporation

Carvel Hardee’s

Chicago Cubs Harpo (OWN Network)

Coldwell Banker Hawker Beechcraft

Columbia House Hooters

Dallas Cowboys In-N-Out Burgers

Kohler Schlotzky’s

LL Bean Scottrade

Lord & Taylor Shoprite

Los Angeles Lakers Skype

Lucasfilm Ltd. Sports Authority

Modell’s The Container Store

Neiman Marcus The Franklin Mint

New Balance The Go Daddy Group

Old Country Buffet Topps Sports Cards

Piggly Wiggly United Artists Theatres

PriceWaterhouseCoopers UNO Restaurants

Publix Supermarkets Valentino

Reader’s Digest Wawa

Ritz Camera Centers Wegman’s Food Markets

Roundy’s Supermarkets Yelp

Users Are Constantly Asking for and Demanding Private Company Financial Information

• Question on Answers.com:

“Which are the fastest growing US private companies that are under the radar? Looking for companies in Software, Technology, Internet, and Media.”

• Best Answer - Chosen by Voters:

“Nobody knows. That's why they are private. Unless you have access to their financials and their competitors financials, there is really no solid way to tell and compare to.”

A Central Source of Private Company Financial Information is badly needed

Take if from The Library of Congress itself:

“PRIVATE COMPANY RESEARCH: There are many difficulties in searching for private company information. Consequently, researching private companies often requires considerable creativity…Unlike public companies, private companies are not required to file with the SEC so the information that can be found in those documents is not necessarily available for companies that are private.”

- Library of Congress, Company Research Guide: Private Companies (2011)

…And from countless other University Libraries:

“Since private companies aren’t required to publish as much data as public companies, you probably won’t be able to find out as much about them…the results will be meager.”

-Harvard Business School, Baker Library Website - 2011

“All 50 states make some level of private business incorporation information available online. In many instances only limited information (such as name availability) is retrievable.”

-Duke University Business School Library Website - 2011

“Private companies don’t have annual reports and their financial information is not available.”

-Chico State Univ. Library Website: Researching Private Companies – 2011

PrivCo Solves This Problem

• PrivCo is the first and only provider of financial and business data on major private companies.

• PrivCo provides detailed financial and business data on over 20,000 major private companies in a single searchable source.

• Data on private-company investors, M&A deals, and more as well.

• PrivCo is like a Bloomberg for major private companies.

The PrivCo Product: Detailed Private Company Financials

• For every private company in our database, PrivCo provides accurate annual revenues, 1 and 3 year revenue growth rates, M&A history, venture capital raised, any private equity/LBO activity, owners and ownership structure, internal org charts , whether independent or institutionally backed, and more.

• For the most important private companies we even provide in-depth 25 to 100 page PrivCo Private Company Financial Research Reports with data from funding rounds valuations, complete M&A deal histories, any IPO attempts and withdrawals, to patents filed, internal memos, and more

• Private Deal Comparables: The major private company M&A deal universe, from little-reported emerging and middle-market private company mergers and acquisitions to private company LBOs and failed IPO attempts

Financial Professionals require information on private companies

• Private Company Valuation

Whether for tax purposes, FASB accounting requirements, preparation of a Fairness Opinion, or valuing a company for sale, private company financials and private

company M&A transaction data is crucial

• Market Research, Consulting Assignments and Competitive Analysis

Market research, benchmarking studies, and competitive analyses need to include large private companies for a complete picture of the industry and competitors

• Venture Capital and Private Equity Deal Sourcing

Save countless time and money by streamlining VC and Private Equity deal-sourcing, rapidly compiling targets based on micro-sector, location, revenue size, revenue growth, and even key triggering events such as CEO change or Generational change

• Investment Banking M&A Engagements, Pitchbooks, and Deal Comps

Quickly and efficiently sift the most likely M&A buyers and IPO candidates based on recent private company M&A deal activity in the sector, deal size, and private company target size and growth rates

The PrivCo Data Platform

Advanced Search: Private Companies, Investors, Deals

Detailed Knowledge Bank: Terms, Definitions, & Educational Materials

Private Company, Investor, & Deal Advisor Search

Venture Capital, Private Equity, & M&A Deals

PrivCo Is Private Company Financial IntelligenceProprietary PrivCo Private Co. Ticker Symbol

View related M&A Deals and Venture Capital Fundings in the same industry

Company Overview: Year Founded, Address, Website, Fiscal Year end, DBA/Brands

Company Business Description Summary

Click into PrivCo’s proprietary PrivCo Industry Classification System (PICS) Codes to view more private companies in that industry

Click on Competitors, Public Comparables, & Private Comparables to view related business and financial reports and view of the industry

Detailed Private Company Ownership breakdowns and links to profiles of investors that back each private firm

Click Into Our Tables To Dig Even Deeper

Detailed Funding Activity with Funding Round breakdowns, deal terms, and analysis.

Detailed M&A data with FULL deal reports for each deal with multiples, advisors, and more

Annual Revenues, Employee Counts, Productivity Charts, and other Financials & Statistics

Public / Private History tables that map out go private and go public activity like Leveraged Buyouts and IPO attempts.

Bankruptcy & Restructuring tables with detailed notes and filing-accurate information

PRIVCO DATA IS ACCURATE AND RELIABLE:

Our Proprietary Technology + Human Expertise = PrivCo Data

PrivCo Enhances Your Current Resources

• PrivCo only covers major private companies (not stocks coverage) – tens of thousands of additional & important

companies for your firm’s professionals

• Your current data providers like Bloomberg, Reuters, Capital IQ, FactSet and Dow Jones provide only or virtuallyonly public stock coverage (publicly-traded companies)

• PrivCo is supplementing, not replacing your firm’s existing financial research resources by providing something new, different and badly-needed (private company financial

data and deals coverage)

Unlimited-Use Subscription Model

• PrivCo data is available to corporate clients through a flat annual rate: an easy all-you-can-eat model

• Firm-Wide Access: All your firm’s professionals and research staff will have full access to PrivCo data (no “number of seats” limitations”)

• Low annual rate is based on firm size

• PrivCo is affordable, at just dollars per employee per year

PrivCo costs less than 1/10th of major stock-research databases such as Bloomberg, CapitalIQ and FactSet

PrivCo is led by a pioneer in internet research

• PrivCo’s Founder and CEO, Sam Hamadeh, is an online information expert; he founded market leading online job and career information leader Vault.com

• Hamadeh has raised several rounds of VC funding, and later sold Vault to a private equity firm after an M&A process, so he understands first-hand

how critical private company financials, valuations and deal comps are • Our Founder holds an MBA in Finance from Wharton and a JD from the University of Pennsylvania Law School

• Our Founder has been recognized as one of the top entrepreneurs in America; to name just a few honors:

•Crain’s NY Entrepreneur of the Year•Silicon Alley Reporter’s 100 Top Internet Executives•Deloitte Fast 500 Fastest Growing Technology Companies•Harvard Business School Club of NY Entrepreneur of the Year•Currently serves as Wharton’s official Entrepreneur-in-Residence

Next Steps

We invite you to subscribe, or schedule a live demo of our product.

Please contact Sam Hamadeh, your PrivCo contact, for a live demo, or purchase a subscription to PrivCo for your firm:

Sam Hamadeh, J.D./M.B.A.

Phone: 917-701-1887

Email: sam@privco.com