product mix patanjali
TRANSCRIPT
Product Mix and Product Line ofPatanjali Ayurveda Ltd.
Submitted by:Ram Krishna Sharma
Tanmoy Roy
COMPANY PROFILE
Patanjali Ayurveda Ltd.Head Office: Haridwar
Operates in India since 1997
It was founded as a small pharmacy in Haridwar by India’s Yog-Guru Baba Ramdev
Total turnover was 2000cr in 2014-15.
Total Employees are 2,00,000 (2011-12)
Mission and Vision
• Founders believe Patanjali is a CONCEPT• Freshly produced farm products are
economically processed• Converted to daily use consumables• Offer urban residents healthy, pollutant-free
lifestyle products• Increase effective income of the farmers• Unmatched price, purity & quality assured
Product Lines